A Inc Maha-izy Ara-orinasa by Yu Morisawa

A Inc Maha-izy Ara-orinasa by Yu Morisawa is a highly esteemed winner of the very prestigious 2023 A' Design Award Vy in Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary Competition Category.

VyGrafika· 2023

A Inc Maha-izy Ara-orinasa

by Yu Morisawa

Client: A Inc

A' Design Award Vy Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #145279

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About A Inc Maha-izy Ara-orinasa

Ny A Inc dia programa maha-izy ara-orinasa noforonina ho an'ny orinasa iray misy foibe any Tokyo. Ny maha-izy azy dia naorina manodidina ny litera A tokana, vita amin'ny tsipika miloko. Ireo tsipika dia maneho ny angovo sy ny fahafahana ananan'ny tsirairay mpiara-miasa amin'ilay orinasa. Ny fifanolanan'ireo tsipika dia mampiseho ny fomba iforonan'ilay orinasa amin'ny alalan'ny fahasamihafan'ny safidy tian'ny olona. Ampiharina amin'ny carte de visite sy ny valopy io maha-izy io, ary afaka misafidy ny loko tiany avy ny tsirairay. Azo ampifanarahina amin'ny mpandray ny loko amin'ny valopy. Voatsindrona (embossed) ilay logo mba hampahatoniana ny loko matanjaka.

The Recognition

About the A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana A Inc Maha-izy Ara-orinasa, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana A Inc Maha-izy Ara-orinasa. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana A Inc Maha-izy Ara-orinasa dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: I handled the corporate design for A Inc.
The limitless energy and potential of every A Inc employee is expressed using a range of colors. The striped pattern for the letter A of the logo is a visual expression of how the company is formed by an overlapping combination of all those individuals.
Dimensions & Packaging: Business card
Width91mm, Height55mm

Envelope
Width235mm, Height120mm
Tags: limitless energy, potential, a range of colors, stripes, diversity
Production Technology: In applying the design, people can choose their favorite color for business cards and multiple envelope colors can be matched with recipients. The colors have a strong emphasis, so the logo is embossed for subtlety.
Design Challenge: Design a single letter A as a logo.
Research: I try to keep things simple, clear, and emotional.
Also, we design the meaning of the corporate.
Inspiration: Using a single A in the logo creates a sense of presence that embodies A Inc's vision illuminating people's potential and mission for a world that believes in the power of what people like.

The meanings invested in the logo are

1.Stripes signify the energy and potential of everyone involved with A Inc.
2. The A is an accumulation of multiple stripes.
3. A Inc takes shape through the power of its diversity of preferences.
Project Duration: Completed in Tokyo in 2020. Since then, we have continued to refine it.
Operation Flow: Understanding of identity
Company motivation
Visualization of company image
recruiting
Image Credits: Photographer / Ryo Yasumoto