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Ivau Akanjo Fitondrana Zaza by Chance Xie

Ivau Akanjo Fitondrana Zaza by Chance Xie is a highly esteemed winner of the very prestigious 2023 A' Design Award Vy in Famolavolana Lamaody, Fitafiana ary Akanjo Competition Category.


VyLamaody· 2023

Ivau Akanjo Fitondrana Zaza

by Chance Xie

Client: IVAU Ltd.

A' Design Award Vy Winner in Lamaody Category

38,201

Verified Award Winner

Verify Award Status for #145360

Colors

The Design

About Ivau Akanjo Fitondrana Zaza

Ivau dia fitambaran'akanjo sy lamba fitondrana zaza ho an'ny reny. Ao anatin'ny fitambarana dia misy akanjo fitsaharana mifanaraka, akanjo lava, akanjo bodofotsy zaza ary lamba fitondrana. Natao amin'ny lamba bambou natao manokana ireo akanjo, izay malemy, mamela ny rivotra hivezivezy, mifady bakteria ary tsy mahatonga aléjika. Manana fanapahana ambany dia ambany eo amin'ny lamosina ny akanjo lava mba hahazoana fahatsapan-kanivo rehefa asiana lamba fitondrana eny ambony. Ny akanjo lava sy ny fitafiana fitsaharana ambony dia mamela ny fampinonoana tsy tsy maintsy manesotra ny lamba fitondrana. Ny sary vita tanana miavaka dia nalaina tahaka avy amin'ny zava-boaharin'i Fiji. Natao hitafina mandritra ny dingana samihafa amin'ny maha-reny ireo akanjo ireo.

The Recognition

About the A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Ivau Akanjo Fitondrana Zaza, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Ivau Akanjo Fitondrana Zaza. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Ivau Akanjo Fitondrana Zaza dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Magic staple pieces fuse functionality with effortless chic style, designed to be worn beautifully through stages of womanhood. Inspired by the pristine nature of Fiji, our hand-painted bespoke prints bring spellbinding beauty of nature into daily wearing through imaginative creativity and exquisite artistry. Our fashionable babywearing collection include matching loungewear set, dress, baby romper and wraps. From easy nursing to comfort of layering, every detail is considered to create fashionable garments that are practical, effortlessly chic and making babywearing convenient, comfortable and stylish.
Dimensions & Packaging
Loungewear collection has sizes from S, M, L, to XL. Dress has two sizes S/M and L/XL. Baby rompers range from 0-24 month while baby wrap is one size.
Tags
Maternity fashion, loungewear, baby wearing, fourth trimester, effortless chic
Production Technology
Custom-milled sustainable bamboo fabric is chosen for the collection as it is luxuriously soft and easily wrinkle free, effortless to take care of for a busy mother. Our fabric is OEKO-TEX Made in Green and Standard 100 certified to the world's strictest chemical safety and sustainable production standard for textiles. Naturally anti-bacterial, breathable and hypoallergenic, the garments are suitable all season.
Design Challenge
The hardest part is to create timeless pieces that can be worn beautifully through stages of womanhood. We want the silhouette to be easy to wear but head turning at the same time.
Research
Creation of this collection took years of babywearing experience to know what garment works with baby wrap and what does not. For example, we would not make a jumpsuit because it is just not practical when babywearing. Our dress for example has ultra low back cut for the comfort of layering with a wrap. All of our garments are nursing friendly while babywearing.
Inspiration
If a woman gives birth to three children, that is 10 years in her life when carrying an infant and nursing take centre stage. The fourth trimester should be one of the most beautiful moments in motherhood but it is currently overlooked. Yet, newborn bonding is vital in every family relationship. There is no apparel collection that is tailored to address the need of style-conscious mothers to carry a child fashionably after birth. So we pioneer fashionable babywearing with matching apparel and carriers to rediscover the most beautiful moment in motherhood, bonding with your newborn.
Project Duration
The project took one year from Sep 2021 to Sep 2022 to finish
Operation Flow
Fashionable Babywearing collection enables women to establish the essential bond with their newborns in style and comfort. The apparel collection can be worn through stages of womanhood. As maternity clothing, they are nursing and pregnancy friendly. They are especially comfortable to layer under a wrap when carrying an infant as the apparel design takes into consideration the comfort of baby wearing. The garments use the same all season, lightweight fabric as the wrap that is breathable and anti-bacterial. The dress has an ultra-low back cut so the user does not feel too hot when layered during wearing. Both the dress and loungewear top can facilitate nursing without taking off the wrap.
Patents
IVAU 2022 Trademark Holder
Team Members
Chance Xie
Image Credits
Photographer Chance Xie

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