Wonderland Fruit Sary an-tsokosoko ho an'ny fonosana by Chia-Liang Lin

Wonderland Fruit Sary an-tsokosoko ho an'ny fonosana by Chia-Liang Lin is a highly esteemed winner of the very prestigious 2023 A' Design Award Varahina in Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary Competition Category.

VarahinaGrafika· 2023

Wonderland Fruit Sary an-tsokosoko ho an'ny fonosana

by Chia-Liang Lin

Client: Huzhou University

A' Design Award Varahina Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #147364

View at A' Design Award Press Release Award Badge

Colors

The Design

About Wonderland Fruit Sary an-tsokosoko ho an'ny fonosana

Ny Wonderland Fruit dia andiana sary an-tsokosoko natao ho an'ny fonosana vokatra voankazo. Ireo sary ireo dia mampiasa singa zavakanto sinoa nentim-paharazana, toy ny tranobe avo, vorondrako ary rahona mitondra soa, mba hanehoana toe-javatra manahaka tany nofinofy. Ny lokony dia mifanaraka amin'ny lokon'ny voankazo tsirairay, mba hifanarahan'ny sary sy ny vokatra amin'ny lafiny fahitana sy fomba fanehoana. Loko malefaka no ampiasaina hampiraisana ny fomba nentim-paharazana sy ny fomba maoderina eo amin'ny lafiny fahitana. Ny andiana sary dia noforonina tamin'ny alalan'ny Adobe Photoshop sy Illustrator, ary ny takelaka tsirairay dia manana habe 297 amin'ny 420 milimetatra.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Wonderland Fruit Sary an-tsokosoko ho an'ny fonosana, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Wonderland Fruit Sary an-tsokosoko ho an'ny fonosana. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Wonderland Fruit Sary an-tsokosoko ho an'ny fonosana dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design work uses many traditional Chinese art elements to express the atmosphere, such as attics, cranes and auspicious clouds. In terms of colour tone, the design team discussed and decided to adopt the same colour tone as the fruit for better match the visual effect and style display.
Dimensions & Packaging: Width: 297mm x Height: 420mm x Weight: 200gm
Tags: Wonderland, Fruit, Wonderland Friut
Production Technology: Adobe Photoshop and Illustrator
Design Challenge: The most significant challenge was to express our perspectives via visual communication method in illustrations. Therefore, the design team spent a great deal of time studying and finding the way to balance the aesthetic, expression and visual elements at the same time.
Research: Wonderland fruit is a display of traditional Chinese art elements integrated into packaging illustrations. This series of works is very beautiful. Meanwhile, soft in colour is integrated into the illustrations composed of Chinese art elements, thereby showing a wonderland atmosphere.
Inspiration: The design inspiration comes from the traditional Chinese art style. the design team determined the overall direction through investigation and made design suggestions based on these art style elements. Finally, these traditional and fashionable visual packaging illustration works were created after discussions and revisions with team members.
Project Duration: This project was created and completed between July and November 2022 in Kaohsiung City, Taiwan.
Operation Flow: This series received a number of positive opinions and were highly acclaimed on many fields. Moreover, numerous people had been touched and they had thought these works will not be forgotten ever.
Image Credits: Creative Director: CHIA-LIANG LIN
Art Director: CHIA-LIANG LIN
Designer: XI-TING HUANG AND SHENG-ER YU
Illustrator: XI-TING HUANG AND SHENG-ER YU