Satoro Sary Satelita by Chris Chung is a highly esteemed winner of the very prestigious 2023 A' Design Award Vy in Famolavolana Fakana Sary sy Fanovana Sary Competition Category.

VyFakana Sary· 2023

Satoro Sary Satelita

by Chris Chung

Client: RedPeak

A' Design Award Vy Winner in Fakana Sary Category

35,376
Verified Award Winner
Verify Award Status for #150528

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Satoro Sary Satelita

Sokajiny hazakazaka an'i Satoro dia andiana sary momba ny satelita kely iray, natao ho an'ny RedPeak. Nalaina ireo sary talohan'ny nandefasana ilay satelita ho eny amin'ny orbita, ao anatin'ny sehatra iray izay mahazatra ny sarintsary nataon'ny solosaina. Ny fototra fotsy dia mampiseho ny antsipirihany saro-pady amin'ny famolavolana, ary ny fandrindrana sary kosa manome fahatsapana ny lanjany sy ny fisiany. Ny fandaminana sary dia miovaova hatramin'ny fakàna akaiky ny singa madinika ka hatramin'ny fijery midadasika an'ilay tavoahangy iray manontolo. Ny fifanoherana eo amin'ny hazavana sy ny aloka dia mampiseho ny endri-javatra eo amin'ny takelaka vy mamirapiratra. Nokarakaraina nandritra ny roa andro tany Taipei ireo sary ireo, ho amin'ny fampiasana amin'ny sehatra nomerika sy ny fanontam-pirinty.

The Recognition

About the A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Satoro Sary Satelita, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Satoro Sary Satelita. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Satoro Sary Satelita dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: RedPeak and Satoro realized a series of photographs that play with colors, proportions, and compositions to create dramatic and striking images that highlight the innovative nature of the product. White backgrounds showcase the design intricacies while the framing creates a sense of weight and presence, with compositions ranging from close-ups that reveal the details of the product to wide-angle shots that capture the entire engineering feat.
Dimensions & Packaging: Produced several works in different sizes for application on different uses.
Tags: Photography, Satellite, Space, Aerospace
Production Technology: Equipped with a powerful Nikon D850 camera and two lenses: a Nikkor 70-200mm f2.8 and a Nikkor 24-70mm f2.8, and aided by the advanced lighting capabilities of the Profoto Pro-11 with ProHead Plus, this unique photographic experiment captures the stunning contrast and interplay of light and shadow surrounding the satellite.
Design Challenge: To reveal the satellite’s technical marvel while facing the constraints of working with an invaluable piece of technology. The precious nature of the technology, combined with various types of reflective materials, presented challenges when lighting the surfaces. How might the team highlight the intricate technical details of a “not-an-everyday" object from various perspectives?
Research: The photographs reveal the raw and captivating intricacies of the satellite and its patterns as light dances across its gleaming metal surfaces. In this way, this project spotlights the incredible feats of technology humanity is capable of and demystifies the mysteries of space.
Inspiration: In a field dominated by digital renderings, RedPeak and Satoro wanted to capture the ephemeral essence of a small sat before its final destination in orbit. Inspired by the potential of small sats to redefine possibilities in space, the photographs play with contrasts in lighting, and proportions, spotlighting the possibilities of this small yet empowering technology.
Project Duration: Two-day shooting in Taipei.
Operation Flow: Satellite photography for digital and print applications.
Patents: Copyrights belong to Satoro, 2023.
Team Members: CEO: Silvia Yu
Creative Director: Chris Chung
BD Director: Raychard Huang
Senior Strategists: Nathan Liao, Lucas Willery
Account Managers: Peggy Lee, Jasmine Hung
Image Credits: Image Credits:
Client: Satoro Inc.
Agency: RedPeak
Production: Howard Chang, Andy Tsui