Greenfun Rindrankajy finday by Xingcheng Zhu

Greenfun Rindrankajy finday by Xingcheng Zhu is a highly esteemed winner of the very prestigious 2024 A' Design Award Vy in Famolavolana Teknolojia Finday, Fampiharana ary Rindrambaiko Competition Category.

VyFinday· 2024

Greenfun Rindrankajy finday

by Xingcheng Zhu

Client: XC Studio

A' Design Award Vy Winner in Finday Category

16,649

Verified Award Winner

Verify Award Status for #152485

View at A' Design Award Press Release Award Badge

Colors

The Design

About Greenfun Rindrankajy finday

Ny Greenfun dia rindrankajy an-tariby natao hanohanana ny fikarakarana zavamaniry sy ny fahalalana momba ny tontolo iainana. Ny mpampiasa dia mamantatra ireo zavamaniry manodidina azy amin'ny alalan'ny finday ary mandray andraikitra amin'ireo endrika nomerika ao anaty tanimboly manokana. Ny "augmented reality" dia mampiseho ny fomba iovan'ny zavamaniry mandritra ny vanim-potoana efatra, ary ny teknolojia mamantatra toerana dia manampy amin'ny fikarohana zavamaniry azo raisina andraikitra manodidina. Azo asaina hiaraka amin'ny hetsika momba ny natiora ny namana, ary azo tsidihina ny tanimboly ho fifanakalozana zavamaniry. Ny "credits" azo tratra amin'ireo hetsika ireo dia manome fihenam-bidy amin'ny fividianana zavamaniry marina.

The Recognition

About the A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Greenfun Rindrankajy finday, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Greenfun Rindrankajy finday. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Greenfun Rindrankajy finday dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This product promotes environmental awareness and plant care in engaging ways! Users can identify plants by smart phones in real world and grow them in digital gardens! Additionally, they can invite friends to participate in nature events to explore nature. By accumulating sufficient credits from these activities, they will be eligible for discounts when purchasing real plants.
Dimensions & Packaging: AR technology can be directly placed into the product, produced by designers and does not require a special developer, so it is greatly convenient for designers to play. This App can be used in IOS and Android systems, convenient fo users to use.
Tags: App, Mobile, Plant, Environment, AR, Biodiversity, UX Design
Production Technology: AR technology can help to identify plants more accurate and add virtual animal to describe the plants . Through AR technology, I can see the changes of plants in the four seasons, which increases the interaction. Meanwhile, GPS technology can help locate Adoptable plants nearby.
Design Challenge: Based on the field investigation and analysis by using User Journey and cart sorting, it can be concluded that people's pain point is that they want more interaction, socializing and happiness. So design is from these ideas.
Research: Behavioral maps are used to document readily observable characteristics, movements, and activities, time spent at fixed locations or in a transit, and the details of environmental context. Through this method, we could observe the interaction between the participants and the plants nearby, such as actions and behaviors. In addition, through the records of different people's surveys, we can find out what attracts participants nearby.
Inspiration: According to the International Union for Conservation of Nature (IUCN) Red List, as of 2021, approximately 39,500 plant species worldwide are classified as endangered or threatened. The loss and imminent extinction of plant species is a global issue often caused by multiple factors, including human activities, habitat destruction, climate change and illegal collection. Therefore, safeguarding plants starts with raising awareness in our daily life is important. At the same time, many people want to learn about the plants around them but don't have a good way.
Project Duration: The concept was started in April 2018 in Loughborough, U.K, and constantly upgrade until now.
Operation Flow: The operation process is very User-friendly, as long as users register an account, they can go to the neighborhood to identify plants and adopt their own digital plants in the mobile phone. At the same time, they can fill in their friends' accounts to invite them to participate in activities. Users can visit their friends' garden to ask to exchange plants. In the end, they used the points earned for these actions to get discounts on real plant purchases.
Patents: No
Image Credits: All images are credited by the designer Xingcheng Zhu.