Cultura Taila Simenitra ho an'ny Rindrina by Gabriel Costa

Cultura Taila Simenitra ho an'ny Rindrina by Gabriel Costa is a highly esteemed winner of the very prestigious 2024 A' Design Award Vy in Famolavolana Akora Fanorenana sy Singa Fanorenana Competition Category.

VySinga Fanorenana· 2024

Cultura Taila Simenitra ho an'ny Rindrina

by Gabriel Costa

Client: Castaa

A' Design Award Vy Winner in Singa Fanorenana Category

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Verified Award Winner

Verify Award Status for #152776

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Cultura Taila Simenitra ho an'ny Rindrina

Ny famolavolana dia nahazo aingam-panahy avy amin'ny endrika manokana sy ny lova ara-javakanto an'ny foko Jama Coaque fahiny talohan'ny taonjaton'i Columbus, tamin'ny taona 500 T.K., any Ekoatera. Misy taila efatra izy io ary ny fanamby dia ny namolavola fomba mahomby hampifanarahana tsara ny tsipika fametrahana taila amin'ny lafiny rehetra. Ireo karazana taila ireo dia mamela ny famoronana fandrafetana samihafa tsy miverimberina, maka tahaka ny famolavolana tamina. Ny Cultura dia mamelona sy manasongadina ny fahatsiarovana sy ny maha-zava-dehibe ny famolavolana teo an-toerana manan-tantara.

The Recognition

About the A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Cultura Taila Simenitra ho an'ny Rindrina, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Cultura Taila Simenitra ho an'ny Rindrina. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Cultura Taila Simenitra ho an'ny Rindrina dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The task presented by the design was to discover an effective approach for aligning the tiling lines seamlessly in every direction. The Cultura design comprised two distinct pieces: tiles A and B, each featuring a unique design. To address this challenge, the decision was made to make tile B a mirror image of tile A. Subsequently, by rotating both tiles 180 degrees, two additional tiles, labeled C and D, were produced. These variations in tiles enabled the production of a diverse array of configurations without repetition, inspired by the roller stamp patterns of the Jama Coaque culture.
Dimensions & Packaging: Width: 250 mm, Depht: 10 mm, Height: 600 mm.
Material: SSC/GRC.
Texture: Sleek
Finish: Semigloss
Tags: wall tile, wall element, 3D, concrete, home and living, pattern design, geometric, pattern
Production Technology: The manufacturing technique utilized involved the use of wet-cast high-performance concrete in thermoformed plastic molds crafted over an engineered aluminum routed matrix to ensure stable dimensions and a sleek semi-gloss texture finish.

After demolding, no modifications were made using any additional sources or tools for finishing beyond those originally utilized during the production process.
Design Challenge: The creative challenge lay in crafting an original piece to complement the other three, blending them together seamlessly to form a cohesive image of a repetitive bookmatched pattern within a natural design. The concept emerged: diagonal stripes intersected by inlays, mimicking a primitive depiction of animals. These inlays, strategically placed, would provide texture, allowing light and shadow to interact and imbue the entire wall with depth and meaning.
Research: The objective was to design a tile with aims of highlighting and bringing back the values of historical Jama Coaque tribe, around 500 B.C, known for intricate designs and innovative techniques. They pioneered the use of a roller stamp for continuous patterns, showcasing their innovation. Instead of using the same patterns, the focus was on enhancing compositions with fundamental design principles and enriching patterns with complexity.
Inspiration: Cultura is inspired by the distinctive shapes and artistic heritage of the ancient pre-Columbian Jama Coaque culture located in Ecuador. Renowned for their use of roller stamps to adorn pottery, textiles, and skin with motifs, they established a unique identity through this artistic tradition.
Project Duration: The development of the tile design was made approximately 1 year before production and was manufactured by CASTAA from October 2022 to December 2022 in Duran, Ecuador.
Operation Flow: The Tiling Method:

a. Determine the wall dimensions.
b. Mark the midpoint along the width.
c. Calculate the tiles quantity required to fill the upper left row
d. Choose your code type: single, bi, tri and quad code.
e. Place the chosen code in the upper left row and fills to the end.
f. Bookmatched by placing the opposite tile on the right half row.
g. Fill the entire second row bellow by placing once again, the bookmatched tiles from the first row with their corresponding opposite tiles.
h. Copy the block area of 2 complete rows downward by replicating it until the entire wall is fully covered.
Patents: Copyrights C-001-2019-GC (Cultura) belong to Gabriel Costa Year 2019.
Team Members: Designer: Gabriel Costa
Image Credits: Image #1 : Photographer Andres Carrion, Cultura, 2023
Image #2 : Photographer Andres Carrion, Cultura, 2023
Image #3 : Photographer Andres Carrion, Cultura, 2023
Image #4 : Photographer Gabriel Costa, Cultura, 2023
Image #5 : Photographer Andres Carrion, Cultura, 2023