Catvas Takelaka Fikosihan'ny Saka nataon'i Livelyhood Ltd.

Ny endrika Catvas Takelaka Fikosihan'ny Saka nataon'i Livelyhood Ltd. dia mpandresy sarobidy amin'ny 2024 A' Design Award Vy amin'ny Sokajin'ny Fifanintsanana Famolavolana Fikarakarana Biby, Kilalao, Kojakoja ary Vokatra ho an'ny Biby.

VyFikarakarana Biby· 2024

Catvas Takelaka Fikosihan'ny Saka

nataon'i Livelyhood Ltd.

Mpanjifa: Livelyhood

Mpandresy A' Design Award Vy amin'ny Sokajy Fikarakarana Biby

33,791

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #159966

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Catvas Takelaka Fikosihan'ny Saka

Catvas dia vokatra vaovao ho an'ny biby fiompy izay manova ny fikosihana avy amin'ny fihetsika manimba ho lasa dingana mamorona. Manome fahafahana ny olona sy ny saka hiara-mamorona ny toerana iainany miaraka izany. Ny lamba misy sosona roa novolavolaina dia haneho tsikelikely vokatra manokana toy ny sary hosodoko mandritra ny fikosihan'ny saka. Ny takelaka lamba fikosihana voasoloka dia tsy atao fako fotsiny intsony fa toy ny fahatsiarovana mba hirakitana sy hitahirizana ny soritr'elin'ny saka tamin'ny fiainany amin'ny fomba ara-javakanto kokoa.

Ny Fankasitrahana

Momba ny A' Design Award Vy

Nandresy ny A' Design Award Vy ny famolavolana Catvas Takelaka Fikosihan'ny Saka, fankasitrahana malaza omena ny famolavolana tsara izay mahafeno ny fepetra ara-barotra sy ara-indostria andrasana amin'ny famoronana natao tsara. Ny mpandresy Vy dia mampiseho fahaiza-manao lehibe, fahaizana manokana ambony, fahatakarana manam-pahaizana ary fahaizana mamorona an'ireo mpamorona azy. Andrasana ho famoronana ankasitrahana be, ankafizina ary tiana izay azo ampiharina sady vaovao ny famolavolana Catvas Takelaka Fikosihan'ny Saka. Ity famolavolana nandresy ny A' Design Award Vy ity dia mampiray ny fomba fanao tsara indrindra amin'ny indostria ary manana toetra ara-teknika mahomby mifandray amin'ny fahalalana sy ny talenta. Ny famolavolana Catvas Takelaka Fikosihan'ny Saka dia hajaina noho ny fitandremany ary natao hanome fanatsarana ny kalitaon'ny fiainana izay manampy hahatonga ny tontolo ho toerana tsara kokoa.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Catvas is a new pet product that transforms scratching from a ‘destructive’ behavior into a ‘creative’ process. It offers both people and cats the chance to co-create their living spaces together. The specially designed double-layered fabric gradually reveals a unique painting-like effect during cats’ scratching behavior. The replaced fabric scratching panels are no longer simply discarded as waste; instead, they act as memorials, recording and preserving the cat’s traces of life in a more artistic way.
Refy & Fonosana: 300 mm x 430 mm x 370 mm
Marika: Cat Painting, Pet Product, Co-creation Across Species
Teknolojia Famokarana: Catvas is made by materials which are mostly recyclable such as wood, aluminum, and fabric made of old cloths and mycorrhiza. It is manufactured-friendly with easy-to-assemble components, by which the packaging costs and waste during transport can be significantly reduced. Regarding to the specially designed multi-layered fabric, the top layer is thinner, which means it can be scratched more easily.
Fikarohana: For cats: From cats’ perspective, the scratching board is not only for meeting the demand for regular removal of surface nails but also a way for cats to vent their emotions and leave pheromones. With the increase of pheromones, the cat will also generate more emotional links with the scratching board.

For people: We found that many cat owners collect cat-related objects, such as cat hair and toys. The reason why cat scratching boards are not left behind is that they are defined as consumables. Transforming the concept of "consumables" into "artwork" will also satisfy people's need to collect old things.
Aingam-panahy: From a human’s perspective, the scratching behavior of cats is usually regarded as ‘destructive.’ Cats love to scratch almost anything they can see, including fabric sofas, leather seats, and even stereos. This often results in something people dislike. But what if we view this phenomenon from a different perspective? Catvas can facilitate a re-examination of the norm, encouraging people to reflect on the new relationship between humans and companion animals.
Faharetan'ny Tetikasa: The project started in January 2023 in Shanghai and finished in December 2023 in Shanghai.
Fizotr'asa: The L-shape structure fits in with the cat's stretching habits and the removable double-layered fabric panel can be easily replaced. In the process of the cat scratching, the underlying fabric is constantly exposed, thus gradually presenting a unique visual effect which is similar to a painting, which can be customized with frames as decorations at home.
Mpikambana ao amin'ny Ekipa: Mingye Wang
Xuyang Zhang
Xiaofang Li