Inside Out Fanaka ho an'ny Ankizy by Nao Fujimura

Inside Out Fanaka ho an'ny Ankizy by Nao Fujimura is a highly esteemed winner of the very prestigious 2025 A' Design Award Varahina in Famolavolana Vokatra ho an'ny Zazakely, Ankizy ary Zaza Competition Category.

VarahinaVokatra Zazakely· 2025

Inside Out Fanaka ho an'ny Ankizy

by Nao Fujimura

Client: Nao Fujimura

A' Design Award Varahina Winner in Vokatra Zazakely Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Inside Out Fanaka ho an'ny Ankizy

Ny Inside Out dia andiana fanaka ho an'ny ankizy izay azo ampiasaina ho kilalao ihany koa. Ampiarahin'ny andiana ity ny vata fotsy iray sy seza kely misy tongotra telo mavo maitso mangatsakatsaka. Ny vata dia azo ampiasaina ho latabatra kely ho an'ny zaza na ho seza, ka ny ray aman-dreny sy ny zanaka dia afaka mipetraka miaraka. Ny seza kely dia azo ampidirina ao anatin'ny vata avy amin'ny lafiny efatra rehetra, tahaka ny fanintontoana (puzzle). Tsy misy fampiasana iray voafaritra tsy azo ovana, ka mamporisika ny fitsapana malalaka sy ny fisainana an-tsaina izany. Hazo ash fotsy no nampiasaina, notsindronina loko fiara, ary notsofina ho malama, ary ny zorony rehetra dia natao boribory mba hiantohana ny fikirakirana azo antoka.

The Recognition

About the A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Inside Out Fanaka ho an'ny Ankizy, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Inside Out Fanaka ho an'ny Ankizy. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Inside Out Fanaka ho an'ny Ankizy dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It can be used as a small stool and mini table set for children, or as a set of two stools for parents and children to use together.
The light green three-legged stool can be inserted from all four sides of the box and played with like a puzzle. There is no one right way to use it. The user can experiment with various ways of using the product in his or her own fun way, which brings out the pure imagination and intuition of the user.
Dimensions & Packaging: Width 300mm x Depth 300mm x Height 420mm
Tags: Toy, Colorful, Fun, Playfulness, Curiosity, Wonder, Adorable, Table, Stool, Kids
Production Technology: White ash wood was used as the material. In order to express the texture of a child's toy, it was solidly colored with car paint and given a fun and vibrant color scheme throughout.In order to eliminate the wood grain, the surface was polished many times with fine sandpaper to give it a fine and smooth texture.All corners are slightly rounded to make it safe for young children to handle.
Design Challenge: The biggest challenge in creating this product was to consider the dimensions so that one product could be used in various ways, such as as a table for children or a chair for adults. We considered the appropriate dimensions of the product based on ergonomics, and were conscious of not losing the overall cute, toy-like impression.
Research: We aimed to create a product that everyone, regardless of age or gender, could enjoy thinking about together and engage with with a sense of fun and freshness. We aimed for a mysterious shape that would not immediately reveal what the product is at first glance, and we were conscious of creating time for users to think about how to use it in their own fun way, just like playing with a toyThe outside of the box is simple white and the inside is bright green, making both children and adults want to take a peek inside.
Inspiration: This product was inspired by the shape of toys that children play with.
The older I get, the more I think that small furniture for children looks like cute toys.
We came up with a product that gives form to this lovely feeling.
Is this product furniture for children? Is it a big toy for adults to play with?
We aimed to create a flexible and unique product that both adult and children can think about and enjoy together, just as they would play with a toy.
Project Duration: The project started in June 2024 and ended in September 2024.
Operation Flow: This piece is an experimental product that is not only practical, but is also fun to use, as it explores how people feel and what actions they take when they see it. The unique, pop visuals will surprise and delight those who see it.
Appropriate dimensions have been considered, anticipating a variety of possible uses, and by deliberately not restricting it to a single use, it draws out the pure imagination of the person who will use it.
This product will further expand children's imaginations and stimulate the curiosity of adults as well.
Image Credits: [Image #1: Nao Fujimura, Inside Out, 2024]
[Image #2: Nao Fujimura, Inside Out, 2024]
[Image #3: Nao Fujimura, Inside Out, 2024]
[Image #4: Nao Fujimura, Inside Out, 2024]
[Image #5: Nao Fujimura, Inside Out, 2024]