Sneakpeak Fampiharana Fanaraha-maso ny Famoahana Kiraro Sneaker by Andre Anthony Magracia is a highly esteemed winner of the very prestigious 2026 A' Design Award Varahina in Famolavolana Vokatra Nomerika Competition Category.
VarahinaVokatra Nomerika· 2026
Sneakpeak Fampiharana Fanaraha-maso ny Famoahana Kiraro Sneaker
Client: Andre Magracia
A' Design Award Varahina Winner in Vokatra Nomerika Category
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The Design
About Sneakpeak Fampiharana Fanaraha-maso ny Famoahana Kiraro Sneaker
Sneakpeak dia fampiharana finday natao hanampiana ireo mpankafy kiraro sneaker hanaraka ireo famoahana kiraro voafetra. Ny vaovao momba ireny famoahana ireny dia matetika miparitaka amin'ny tranokala, forum ary tambajotra sosialy. Sneakpeak dia manangona ny antsipiriany momba ny famoahana ao amin'ny toerana iray. Ny fampandrenesana manokana, ny kalandrie famoahana ary ny widget amin'ny efijery fandraisana dia manome vaovao haingana momba ireo modely voafantina. Misy efitrano fanisana miandalana ifanakalozan-kevitra misokatra alohan'ny famoahana tsirairay ary mamela resaka mivantana eo amin'ny mpampiasa. Ny fampiharana dia miasa amin'ny fitaovana iOS sy Android ary manohana ny haben'ny efijerin'ny finday maoderina.
The Recognition
About the A' Design Award Varahina
Nandresy ny A' Design Award Varahina ny famolavolana Sneakpeak Fampiharana Fanaraha-maso ny Famoahana Kiraro Sneaker, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Sneakpeak Fampiharana Fanaraha-maso ny Famoahana Kiraro Sneaker. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Sneakpeak Fampiharana Fanaraha-maso ny Famoahana Kiraro Sneaker dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Sneakpeak is a mobile app that makes exclusive sneaker releases easier for sneakerheads to track. Users can customize the sneakers they want to track through personalized alerts, a calendar view, and home screen widgets for quick updates.
The interactive countdown room lets users chat and connect live while waiting for a drop, making the experience feel shared with the sneaker community. - Dimensions & Packaging
- Sneakpeak is a mobile application compatible with iOS and Android platforms. Designed using responsive UI principles, it supports all modern smartphone screen sizes.
- Tags
- Sneaker, Sneaker release, Mobile, Interactive, App, sneakpeak, Tracking, ShoppingIOS,
- Production Technology
- User research was the foundation of the design process. Through interviews and journey mapping with sneakerheads, I identified key frustrations including, scattered information across platforms, lack of personalization, and poor drop-day experiences. Using Figma, FigJam, and Notion, I prototyped and tested solutions iteratively.
- Design Challenge
- A key challenge was designing a tool that felt useful to users who want to monitor sneaker releases. The challenge was to include features of community engagement and user customization, so users would continue to use the platform. Ideally, Sneakpeak would be a place where users interact with others while being a database of a sneaker's history, value, and interest.
- Research
- User-centered research aimed to understand frustrations around sneaker releases. I used surveys, interviews, and community observation to gather data from sneakerheads. Participants shared common pain points including lack of personalization, bad drop-day experiences, and alternative hacks they do. Insights led to features like tracking customization and the interactive waiting room, improving both individual planning and community connection.
- Inspiration
- After each sneaker drop, I would often scroll through online forums to see the collective disappointment from those who missed out. I also felt disconnected with the uneventful confirmation screen. I wanted to design a platform that better reflects the lively discussions and reactions on social media before and following anticipated releases.
- Project Duration
- The project started in February 2023 in New York and finished in May 2025 in Brooklyn, New York.
- Operation Flow
- Users interact with Sneakpeak through a personalized dashboard where they track selected sneaker they want to track via the sneaker calendar. The interactive countdown room activates before each drop, enabling live chat and shared anticipation. The app improves the experience by reducing clutter, focusing only on desired drops, and transforming anxious waiting into social engagement within the sneaker community.
- Team Members
- Andre Anthony Magracia
- Image Credits
- Image #1 Product Designer Andre Magracia, 2025.
Image #2 Product Designer Dusha Castro, 2025.
Image #3 Product Designer Andre Magracia, 2025.
Image #4 Product Designer Dusha Castro, 2025.
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