Hankany amin'ny votoaty
Hong Kong Houseware Fair 2019 Primary Function: Fametrahana Hetsika nataon'i Hong Kong Trade Development Council

Ny endrika Hong Kong Houseware Fair 2019 Primary Function: Fametrahana Hetsika nataon'i Hong Kong Trade Development Council dia mpandresy sarobidy amin'ny 2020 A' Design Award Volafotsy amin'ny Sokajin'ny Fifanintsanana Famolavolana Hetsika sy Fisehoan-javatra.


VolafotsyHetsika· 2020

Hong Kong Houseware Fair 2019 Primary Function: Fametrahana Hetsika

nataon'i Hong Kong Trade Development Council

Mpanjifa: Hong Kong Trade Development Council

Mpandresy A' Design Award Volafotsy amin'ny Sokajy Hetsika

56,680

Loko

Ny Endrika

Momba ny Hong Kong Houseware Fair 2019 Primary Function: Fametrahana Hetsika

Book Text: Ny Hong Kong Houseware Fair 2019 dia famolavolana hetsika natao ho an'ny fampirantiana ara-barotra izay natao tao amin'ny Hong Kong Convention and Exhibition Centre. Ny famolavolana dia mahasahana faritra telo: fametrahana fandraisana ao amin'ny efitrano fidirana, fikirakirana fidirana ho an'ny efitrano fampirantiana, ary fampiratiana faminaviana ny fironana misaraka. Ny fametrahana fandraisana dia mirefy 30 metatra toradroa sy 5 metatra ny hahavony ary misy efijery LED lehibe. Ny fitaovana ampiasaina dia misy rafitra aluminium azo averina ampiasaina, jiro tady LED, takelaka acrylic ary karipetra mety lo. Ny loko sy ny endrika nalaina avy amin'ny tatitra momba ny fironan'ny indostria dia mampifandray ireo faritra telo.

Ny Fankasitrahana

Momba ny A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Hong Kong Houseware Fair 2019 Primary Function: Fametrahana Hetsika, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Hong Kong Houseware Fair 2019 Primary Function: Fametrahana Hetsika. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Hong Kong Houseware Fair 2019 Primary Function: Fametrahana Hetsika dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana
To uplift the image 3 areas were provided by the event organiser inside the Convention and Exhibition Centre building for the 2019 Hong Kong Houseware Fair. First, a welcome installation at the venue’s entrance foyer, followed by an entrance treatment for the exhibition hall entry, then a separate trend forecast display showing 4 future predictions from the industry’s research report.
Refy & Fonosana
The welcome signage 30m2 x 5m high consisted of a large 3mm pitch LED screen. The materials include reusable aluminium system, LED stripe lights, acrylic panels, metal section structure, digital print, black sticker finish, vinyl graphics and biodegradable carpet. Similar materials were applied for the 16 square meters hall entry treatment. The trend display was built with bespoke cladding, furniture, images and visually curated products to reflect the individual trends forecast displays.
Marika
Trade, Hong Kong, Houseware, Installation, Welcome, Signage, Exhibition, Design, Organiser, Fair, Trend Forecast, Central Display
Teknolojia Famokarana
A 30m2 x 5m high welcome installation consists of a large LED 3mm pitch screen. Other materials used include reusable aluminium structural system, LED stripe lights, black sticker finish, acrylic panels, digital print, vinyl graphics and biodegradable carpet. The same material specification was applied for the hall entry treatment and trend display area. All constructions and bespoke furniture were tested offsite for quicker reassembly and lit during the 3 days onsite timeline.
Fanamby Endrika
Besides an onsite production of only 3 days, another challenge was finding a design concept to reflect the industry trend and stimulate the visitors. Since the 3 areas provided at the fair were far apart from each other, a common visual thread was required. The solution was to borrow elements from the trend forecast to develop an overarching concept for the 3 spaces provided by the organiser.
Fikarohana
The research began with analysing the trend forecasts for the houseware industry. To relate the theme to this industry, a series of abstract interior settings were built under the Living Art concept for the welcome installation and entrance treatment. Selected colours, textures and lighting elements were taken from the trend forecast reports. This ensured a subconscious form of connection between the first two installations and the separate trend display area located at the concourse.
Aingam-panahy
Inspiration for both the welcome installation and exhibition hall entrance treatment derived from the official houseware industry tend report. From this, a selection of bold colours finishes and lit outline framework was chosen to produce a language of abstract interior settings. Subsequently, a separate trend display area edited images, materials, bespoke furniture and selected products to form the 4-physical interpretation of the industry’s trend forecast.
Faharetan'ny Tetikasa
The 2019 Hong Kong Houseware Fair project duration was 3 months from initial briefing to onsite completion. It was located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong and the event ran for 3 days starting from the 20th until 23rd of April 2019.
Fizotr'asa
The flow was a challenge as each area offered for the new design was spread out and an aesthetic link was required to draw the attention of the visitors. Therefore, the welcome installation and entrance treatment’s art direction reflected elements of the main trend display area. This provided a subliminal connection between all 3 spaces and helped elevated the aesthetics of the organisers work at the event.

Noharena

Tsidiho Ankoatr'i Designers.org

Mahità vokatra, serivisy ary tombontsoa avy amin'ireo mpiara-miasa amin'ny dokam-barotra.

Ny Endrika Tsara dia Mendrika Fankasitrahana Lehibe

Ny A' Design Award dia loka iraisam-pirenena ho an'ny endrika tsara, tsaraina amin'ny mpitsara. Mandraisa anjara amin'ny A' Design Award mba hahazoana tombontsoa hankasitrahana ara-kalitao, hahazoana laza, voninahitra ary fampahafantarana ny asanao. Asongadino ny asanao ho an'ny A' Design Award ary ifaninano mba hahazoana ny A' Design Prize sarobidy.

Asongadino