Project Yellow Ny Famolavolana Ip-Visual by Yu Chen

Project Yellow Ny Famolavolana Ip-Visual by Yu Chen is a highly esteemed winner of the very prestigious 2020 A' Design Award Volafotsy in Grafika Solosaina, Famolavolana 3D, Fifehezana ary Fanodinana Sary Competition Category.

VolafotsyGrafika Solosaina· 2020

Project Yellow Ny Famolavolana Ip-Visual

by Yu Chen

Client: Hubei University of Technology

A' Design Award Volafotsy Winner in Grafika Solosaina Category

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Verified Award Winner

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Colors

The Design

About Project Yellow Ny Famolavolana Ip-Visual

Projet mavo dia tetikasan'ny zavakanto mahomby izay mandrafitra ny fomba fijerin'ny zava-drehetra ny mavomavo ny zava-drehetra. Raha ny fahitana lehibe dia hisy fampisehoana an-kalamanjana lehibe hatao any amin'ireo tanàna isan-karazany, ary andiany kolontsaina sy famoronana no vokarina miaraka amin'izany. Amin'ny alàlan'ny IP ara-tsarimihetsika, ny Project Yellow dia manana sary maso manintona ary fomba fanaovana loko mavitrika hamolavola fomba fijery iray mampiray, izay mahatonga ny olona tsy hay hadino. Mety ho fampiroboroboana an-tserasera midadasika sy ivelan'ny serivisy, ary ny vokatry ny derivatives hita maso dia tetik'asa famolavolana tokana.

The Recognition

About the A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Project Yellow Ny Famolavolana Ip-Visual, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Project Yellow Ny Famolavolana Ip-Visual. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Project Yellow Ny Famolavolana Ip-Visual dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The first stage of Project Yellow has been used for the visual promotion of Jiangsu TV's variety show OPEN, and it will cooperate with Chinese star Huang Minghao for further public publicity. After that, it will carry out a larger scale visual tour exhibition and brand cooperation, hoping to build a new set of visual IP in China.
Dimensions & Packaging: Cultural and creative products, large outdoor billboards, streaming media visual communication, variety show visual enhancement.
Tags: Yellow, IP, Creative, Visual, Media
Production Technology: Sculpture, 3D model, 3D printing, photography, spot color printing.
Design Challenge: I spent a long time on visual impact, spent a lot of time in the process of 3D modeling and 3D rendering, after constantly adjusting the visual language, 3d elements, and finally completed the project.
Research: Yellow is a fascinating color, and it is visually very dynamic. After careful consideration, I decided to use yellow for the key vision. All kinds of interesting sculptures, 3D models of science fiction, and some fashionable elements are combined to show the theme that everything is yellow.
Inspiration: Project Yellow is a comprehensive art Project that constructs the visual concept of Everything is Yellow. According to the key vision, large outdoor displays will be made in various cities, and a series of cultural and creative derivatives will be produced at the same time.
Project Duration: The project began in September 2019 and was completed in January 2020.
Operation Flow: Project Yellow's strong visual impact is in line with the current mainstream young people's aesthetic perception of trends, and its visual extensibility is very strong. In the future, Project Yellow will cooperate with multiple brands to create more visual art products.
Patents: Yu Chen
Team Members: Yu Chen
Image Credits: Yu Chen