PinTheTime Ko Te Karaka Mahere by F. Saffari and Z. Ghiasi and H. Farsi is a highly esteemed winner of the very prestigious 2020 A' Design Award Rino in Hoahoa Taputapu Competition Category.
RinoTaputapu· 2020
PinTheTime Ko Te Karaka Mahere
by F. Saffari and Z. Ghiasi and H. Farsi
Client: Design Grade Lab
A' Design Award Rino Winner in Taputapu Category
Verified Award Winner
Verify Award Status for #101637The Design
About PinTheTime Ko Te Karaka Mahere
Ko te nuinga o nga tangata he pai ake ki te tuhi i a raatau mahere kia noho ki mua i a raatau, i hangaia a PinTheTime ki te whakariterite i aua tuhipoka pohehe. Ka tuhia e te kaiwhakamahi te mahi me te titi ki te taha o te karaka, e pa ana ki te wa e hiahiatia ana o te ra. Ko te tikanga o te karaka PinTheTime he 24 haora. Ko te ahua o te ahua o te kopikopiko me te tuitui Cross-tuinga ngawari katoa, e tohu ana i te wa ano he hoa pakupaku i runga i te pakitara, e marie ai ia pa, kia pai ake te ahua o te wa i enei wa makariri hou.
The Recognition
About the A' Design Award Rino
Ko PinTheTime Ko Te Karaka Mahere te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko PinTheTime Ko Te Karaka Mahere he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a PinTheTime Ko Te Karaka Mahere mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- People usually prefer writing down their plans to be in their sight, PinTheTime is designed to sort all of those messy notes. The user writes down the task and pins it on the part of the clock, which is related to the desired time of day. A complete round of PinTheTime clock means 24 hours. This convex felt shape with all delicate Cross-stitch sewing, implies time like a chubby little friend on the wall, which makes each touch calming, to have a more relaxing approach to time in these modern cold times.
- Dimensions & Packaging
- 500mm x 120mm x 500mm
- Tags
- Minimal, Planner, Clock, 24-Hour Clock, Analog
- Production Technology
- The process started with brainstorming around planning, the ideas then illustrated by dirty sketching and initial 3d modeling. Eventually, designing details ended up in prototyping: following laser cutting plexiglass gears, pinewood body formed by machining, meanwhile, the soft part foundation was made of layers of foam; moreover, the pattern was cut out of felt and sewn by hand, before attaching to the body by glue, at the end, all gears and engine were montaged to other parts.
- Design Challenge
- One of the challenges was how to keep the design simple as possible and do not over-design the product and give this chance to the user to add his final touches to the design, which is realized by pining personalized notes directly to the clock. Another challenge was building a 24-hour clock because there it is not so easy to find 24-hour clock motors and also they are not strong enough, so we had to design our own mechanism to have the clock working perfectly.
- Research
- We were about to design an analog smart object which is completed by its user and we tried to look at time differently and see what time really means to us. When we look at our clock or watch we relate the time to our tasks. So, PinTheTime was born based on tasks and the user’s direct optimization on the final object. Writing tasks makes people more responsible for their schedules. And letting people detach from their phones makes them more concentrated on their activities.
- Inspiration
- PinTheTime clock ambition was to help to have a more organized daily timeline. There are now hundreds of planning apps; however, not only technology brings thousands of distractions along with itself, but also sometimes it is the reason for delays in people's plans.
There are still many people who prefer to write their tasks and stick them, though it is hard to recognize priorities. Therefore, the PinTheTime clock is designed to develop this process. - Project Duration
- The project started in January 2018 in Isfahan and finished in July 2018.
- Operation Flow
- There are simple wooden pines to pin the papers onto a soft surface all over the clock face. The time is shown by a revolving clock hand, which moves around the outline of the clock, operated by an AA battery.
- Team Members
- Farshad Saffari Ghandehari
Zahra Ghiasi
Hossein Farsi - Image Credits
- Farshad Saffari Ghandehari
Zahra Ghiasi
Hossein Farsi
Mohammad Ghasemi
Zahra Nejati
Mehdi Yavari
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