Artika Horizon Mahi Matua: Wati Ringaringa by Albert Rakhimzhanov is a highly esteemed winner of the very prestigious 2021 A' Design Award Hiriwa in Hoahoa Whakakai Competition Category.
HiriwaWhakakai· 2021
Artika Horizon Mahi Matua: Wati Ringaringa
Client: ARTIKA Design
A' Design Award Hiriwa Winner in Whakakai Category
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- Verified Award Winner
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The Design
About Artika Horizon Mahi Matua: Wati Ringaringa
Ko te Artika Horizon he wati ringaringa e taea ana hoki te mau i roto i te pūkoro, i te kakï rānei. He aho kei runga i te tautau hei whakakapi i ngā wāhanga tautau auau, nāreira ka māmā, ka pono te hanganga o te wati. Ka kati te tautau ki tētahi kuku motuhake, ā, mā te kuku ka huri te wati hei tautau e taea ana te whakairi ki te kakï, te here rānei ki ngā kākahu. He whakarewa te kēhi, e 43 mm te whānui, e 9 mm te hōhonu. E whakamaheretia ana te hanga mā te whakangao tāpiritanga, mā te huri CNC rānei. Nā te kōhua pango me tōna tārewa tauwehe i whakaawe te āhua, ā, ko te aho e tohu ana i te pikonga o te ātea huri noa i te wā.
The Recognition
About the A' Design Award Hiriwa
Ko Artika Horizon Mahi Matua: Wati Ringaringa te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Artika Horizon Mahi Matua: Wati Ringaringa he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Artika Horizon Mahi Matua: Wati Ringaringa he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A wrist watch with a cord on the strap. The watch can be worn on the wrist, or as a stopwatch in a pocket or around the neck. Unlike conventional straps, the construction of Horizon watches is simpler and more reliable, there is literally nothing to break.
- Dimensions & Packaging
- The watch diameter is 43 mm and the depth is 9 mm
- Tags
- Watch, Stopwatch, Time, Accessory, Gadget, Device.
- Production Technology
- The dimensions of a real quartz movement were used in the development of this project. Body material - metal, assumed production technologies - additive manufacturing or CNC milling. This is justified by the small circulation and the complexity of the design.
- Design Challenge
- The most difficult thing in this project is the symbiosis of two global tasks, namely: the need to match the brand and integrate another global theme. Such conditions create many restrictions that can alienate a large segment of consumers. To make a product with a complex meaning, which would be interesting, including for an ordinary inexperienced user, it is necessary to offer him new, original functions. In this case, it is an opportunity to wear this watch not only as a wrist accessory
- Research
- The project started as part of a master's project and is part of a collaboration with the Barcelona-based design studio Anima. The task was to develop the concept of a wrist watch for the Artika brand. The main task of the project was to develop a watch that reflects the philosophy of Artik. Also, the idea of the project is the theme of space and time and an attempt to reflect them in the form of a wristwatch. Attempting to integrate the mataphor into both form and function is the basic idea.
- Inspiration
- The Horizon watch is the final version of this project. This watches reflect the main ideas of the first iterations, which were inspired by the Black Hole and its event horizon, how space can bend under the influence of large forces. So in this watch - the cord symbolizes a space that bends around time beyond its control
- Project Duration
- The project started in September 2019 in St. Petersburg and ended in January 2020 in Saint-Petersburg
- Operation Flow
- The watch is put on the hand and pulled together with a special clip. This clip turns the watch into a pendant accessory that can be hung around the neck or tied to clothes. The crown is a separate piece due to its design. The crown is inserted into a special hole, after which the watch can be wound.
- Team Members
- Сurator: Kirill Rakitin
Customers: Ànima & Artika - Image Credits
- Image #1: Creator Albert Rakhimzhanov, Main view, 2020.
Image #2: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #3: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #4: Creator Albert Rakhimzhanov, Detail view, 2020.
Image #5: Creator Albert Rakhimzhanov, Variations, 2020.
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