Rana Whakarongo by Borghezia is a highly esteemed winner of the very prestigious 2022 A' Design Award Parahi in Hoahoa Whakakai Competition Category.
ParahiWhakakai· 2022
Rana Whakarongo
by Borghezia
Client: Borghezia
A' Design Award Parahi Winner in Whakakai Category
Verified Award Winner
Verify Award Status for #127852The Design
About Rana Whakarongo
Ko Rana tētahi takirua whakarongo i hoahoatia mō te mau ia rā. Ka whakaratohia e Rana he kōwhiringa āhua rua. Ka taea te whakawhiti me te tango i ngā whakapiringa iri, nā reira ka taea hoki te mau i ngā whakarongo hei kōpū. Ka honoa e te hoahoa te āhua pakari, hanganga o te hoahoanga hou ki te ātaahua tuku iho o ngā taonga mekameka ā-iwi. He parahi te mea i hangaia ai a Rana, kua whakapaipaitia ki te koura 18k, ā, kua whakanohoia ki ngā kōhatu karaihe. Ko te whānuitanga o ia whakarongo he 2.5 cm, ā, ko te roa he 9 cm. Mā te tuara whakawhiti e taea ai e tētahi hoahoa matua te hanga i ngā āhua rerekē e rua.
The Recognition
About the A' Design Award Parahi
Ko Rana Whakarongo te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Rana Whakarongo he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Rana Whakarongo i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Rana’s style features a dual look option. Dangle attachments are interchangeable and can be worn as stud earrings.
- Dimensions & Packaging
- Earring Diameter: 0.98" ( 2.5 cm)
Length: 3.5" (9 cm) - Tags
- borghezia, jewelry, earrings, gold, fashion jewelry, accessories, statement jewelry
- Production Technology
- From sketch to 3d drawings, prototypes, molds, and productions.
Made of 18k IP gold plating brass, set with glass stones. - Design Challenge
- To combine the bold, structured look of a modern architecture while maintaining the beauty of classically elegant traditional jewelry.
- Research
- In order to innovate the use of earrings, interchangeable backs is the most suitable platform to transform one look into another without changing the main design.
- Inspiration
- Rana was influenced by a love for modern architectural design, combined with an appreciation of the traditional beauty of ethnic jewelry. Rana embodies the bold, structured look of modern architecture while maintaining the beauty of classically elegant, traditional jewelry.
- Project Duration
- The project started in September 2019 in Indonesia and finished in January 2020.
- Operation Flow
- Everyday jewelry that features a dual look option. Dangle Attachments are interchangeable and can be worn as stud earrings.
- Team Members
- Borghezia
- Image Credits
- Boghezia
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