Holzwolf Ko Te Mataaratanga by Hernani Ruhland Tralli

Holzwolf Ko Te Mataaratanga by Hernani Ruhland Tralli is a highly esteemed winner of the very prestigious 2022 A' Design Award Rino in Hoahoa Putanga Motuhake me te Hoahoa Ritenga Competition Category.

RinoPutanga Motuhake· 2022

Holzwolf Ko Te Mataaratanga

by Hernani Ruhland Tralli

Client: Holzwolf

A' Design Award Rino Winner in Putanga Motuhake Category

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Verified Award Winner

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Colors

The Design

About Holzwolf Ko Te Mataaratanga

Ko Holzwolf he maataki ringa a nga tane he mea hanga ki te rakau maori mai i nga ngahere ukauka me nga rawa hangarua penei i te rino. Ko tana rereketanga ko te tirohanga i runga i nga whenua o Uropi e whakaatu ana i tona tino, te pukuriri me te huatau. Ko te porowhita puru maitai o te kanohi e whakaatu ana i nga roto ataahua me te hohonu o te Pakeha e karapotia ana e nga paina huatau. I whakawhanakehia te kaupapa mo nga tangata e pai ana ki te hono tonu ki te taiao. Ko te whainga o tenei ariā ki te whakahihiko i te reanga hou o nga hua hanga-a-ringa tuku iho me te hoahoa toi-taiao.

The Recognition

About the A' Design Award Rino

Ko Holzwolf Ko Te Mataaratanga te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Holzwolf Ko Te Mataaratanga he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Holzwolf Ko Te Mataaratanga mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Holzwolf is a men's wristwatch made of natural wood from sustainable forestry and organic farming. Its singulatity is a look based on European landscapes and its two types of optional wristbands. The steel blue semicircle of the face reflects by the beautiful and deep European lakes surrounded by stylish pine trees.
Dimensions & Packaging: (Product properties when it is physical): Width: 45 mm x Thickness: 10 mm
Casing Material: 100% made of organic natural wood. 100% recycled stainless steel.
Hands: Brushed steel.
Knurled Crown and buttons: Aluminum.
Analog display.
Watch dial: half wood, half steel blue, pine trees in black steel.
Natural wood or synthetic leather strap.
Sapphire coated mineral glass.
Quartz movement.
Resistant against water splashes.
Tags: watch, wristwatch, holzwolf, time, clock, wood, nature, wolf
Production Technology: The design of this project was created with Adobe Photoshop and Adobe Illustrator software.
Design Challenge: The challenge of this project was to leave the natural elements of the product in balance and symmetry to guarantee this Look won't nee too heavy or too complex.
Research: The research was based on the types of wooden wristwatches for men already on the market and focused on creating a look reminiscent of the natural regions of Europe. The Holzwolf brand was created exclusively for this project. Studies were done with different textures and various types of wood, as well as distinct types of leather and metals according to adequate colors. The direct interaction of this product and it's materials. Their impact to our environment was also researched.
Inspiration: The handcrafted work with wood and the landscapes of Europe were the great inspiration to create a wooden wristwatch concept with a different look, adding the essence, aggressiveness and elegance of the European forest to the project.
Project Duration: This project concept started in April 2021 and ended in June in Gifhorn, Germany.
Operation Flow: The Holzwolf wooden Watch is intended for those who like to be in constant contact with nature. The user has the option of changing the watch straps in the sporty version in synthetic leather or the more casual version in wood in two colors and brushed steel.
Image Credits: Image #4: Original Photo by Good Faces on Unsplash, January 27/2021, Photo Editing: Hernani Ruhland Tralli.