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Sertao Tēpu Taha by Gabriela Campos

Sertao Tēpu Taha by Gabriela Campos is a highly esteemed winner of the very prestigious 2023 A' Design Award Parahi in Hoahoa Taputapu Competition Category.


ParahiTaputapu· 2023

Sertao Tēpu Taha

by Gabriela Campos

Client: Mais Alma Arquitetura and Design

A' Design Award Parahi Winner in Taputapu Category

14,274

Verified Award Winner

Verify Award Status for #142081

Colors

The Design

About Sertao Tēpu Taha

Ko Sertao he tēpu taha i whakaawea e te whakaahua Abaporu, i hangaia i te tau 1928 e Tarsila do Amaral, he tohu o te ao hou i Brazil. Ko te āhua porotakataka e whai ana i ngā rārangi rerengā me te taiao e whakaatu anō ana i te nekehanga me te wairua whakangahau o te peita. Ko ngā tae ngāwari, kanapa hoki e whakaoti ana i te hanganga. He anga MDF tō te tēpu me te peita reihi me te whakaotinga oki Amerikana. Ko ōna nui he 45 henimita te whānui, 30 henimita te hōhonu, 50 henimita hoki te teitei. Ka mahia-ā-ringatia ia mea e ngā kaimahi toi ā-rohe i Cruzilia, Minas Gerais, Brazil.

The Recognition

About the A' Design Award Parahi

Ko Sertao Tēpu Taha te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Sertao Tēpu Taha he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Sertao Tēpu Taha i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a piece with a challenging design with a strong symbolism supporting it. With a narrative behind its organic forms, alludes to several elements contained in the work of Tarsila. Regarding the colors in the composition, the choice was to bring the soft and at the same time vivid tones of the work. As for the shape, the intention was to recreate the movement with fluid and organic lines, a challenge to the eye of the sense of balance, proportion and with a playful soul. A graceful balance between form and function.
Dimensions & Packaging
Dimensions Width 45 cm 17,7 in / Depth 30 cm 11,80 in / Height 50 cm 19,70 in
Tags
table, side table, modernism, Brazilian furniture, Brazilian Design
Production Technology
Fully handcrafted in the city of Cruzilia, Minas Gerais, this sidetable is produced by local artisans. The piece has an mdf structure with lacquer paint and American oak finish.
Design Challenge
The challenge was in the study of shapes and specially the stability of the table, so that I could achieve a viable piece, economically and in terms of execution and, at the same time, that brought the lightness and organic shapes I was looking for.
Research
Being influenced by the modernist atmosphere around the world of Tarsila, the goal was to create a design that has this soul. The production was a process of evolving from sketches, technical drawings, and the real scale modeling. The execution was carried out in full-scale prototype.
Inspiration
The rounded shaped side table is a hommage of the work Abaporu (1928), by Tarsila do Amaral, a great symbol of modernism in Brazil. The artist spent a lot of time studying in France, going through ateliers like Fernand Leger's, and returns to Brazil bringing this background to create her unmistakable signature. Abaporu, with its vivid colors and rounded shapes, is speculated to be the most valued Brazilian work in the world. The inspiration came from trying to develop a work of reinterpreting Abaporu and reproducing it in my world of design, keeping its essence and its message.
Project Duration
The project started in March 2022 and finished in May 2022, in Rio de Janeiro.
Operation Flow
Having a refined design, the piece brings a graceful balance between form and function. It is a unique side table that catches the eye of the public, being both an organic and clean, yet a statement piece.
Image Credits
Photographer: MCA Estúdio

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