Snowdrops Whakarongo by Adelina Brask is a highly esteemed winner of the very prestigious 2024 A' Design Award Rino in Hoahoa Whakakai Competition Category.

RinoWhakakai· 2024

Snowdrops Whakarongo

by Adelina Brask

Client: A.Brask

A' Design Award Rino Winner in Whakakai Category

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Verified Award Winner

Verify Award Status for #156198

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Snowdrops Whakarongo

Ko ngā Snowdrops he takirua whakarongo i whakaawetia e te puāwai snowdrop, he tohu moata o te koanga. Ko ia whakarongo he 30 mm te roa, 10 mm te whānui, ā, ko te upoko puāwai he 10 mm i te 10 mm te rahi. He ahua piko, he ahua taiao ngā petara, e ū tonu ana ki te āhua o te puāwai taketake. Ka pupuhi onepū ngā petara kia whakaotihia ki tētahi oketopa maeneene e whakamahara ana ki te mata o te puāwai pono, i te mea ko ērā atu wāhanga kua whakakikorutia hei whakatairite. Ka mahia-ā-ringatia ngā whakarongo ki te hiriwa toitū 925 mai i tētahi puare parahi, ā, ko ētahi wāhanga kua whakakikorutia ki te koura 18kt.

The Recognition

About the A' Design Award Rino

Ko Snowdrops Whakarongo te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Snowdrops Whakarongo he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Snowdrops Whakarongo mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design feature that most stands out is the 3 dimensionality of the jewelry, which makes the design delicate and the production challenging. The petals are curved and organic in shape and form, as close to the natural flower as possible. The finish of the petals is satin, which also mimics the natural surface of the petals of the real Snowdrop. The rest of earring is polished to give contrast to the matt satin look of the petals.
Dimensions & Packaging: The earrings measure 30 mm x 10 mm. The head of the flower is around 10 mm x 10 mm.
Tags: snowdrop, silver earrings, jewelry inspired by nature
Production Technology: The earrings are handmade in 925 Sterling silver, based on a brass mold. We use two different finishes and techniques for the surface: sand blasting and high gloss polishing.

Some parts of the earrings are then gold plated with 18kt gold.

Snowdrops are afterwards treated with proprietary nanocoating for longevity and tested for oxidation with proprietary ALPHA GOLD® testing.
Design Challenge: The most challenging part was finding the right producer with experience in handmade jewellery in Sterling silver, that also can execute a delicate design , with thin tail and with organic shaped petals.

The first trials failed as the earrings kept broking at the top of the flower head.

After several iterations we made a successful prototype, robust enough not to break but delicate in expression.
Research: We presented our preliminary drawing of the earrings to an online audience via Instagram, Facebook, and our newsletter. The feedback was very positive, with many followers expressing how the design emotionally resonated with them, reminding them of their mother's garden in springtime.
We then understood that this design is more than a jewelry and we decided to produce it in limited batch, which was sold out in 2h.
Inspiration: The Snowdrops are designed during a difficult time of the designers life when she struggled with depression. They represent the coming of spring and are seen as a symbol of spring joy and zest for life. To show this, the designer has chosen to leave the petals sharp and bristly.
Project Duration: The design process started in December 2022 in Copenhagen, Denmark and we launched the design online in February 2023.
Operation Flow: The earrings are easily inserted in the earlobe's hole. They adjust themself on the ear. If the petals of the flower are to wide open, you can gently press against them with the thumb to close them.
Team Members: Adelina Brask
Image Credits: Nike Nilsson photography