Hone Whata by Pablo Vidiella is a highly esteemed winner of the very prestigious 2024 A' Design Award Hiriwa in Hoahoa Taputapu Competition Category.
HiriwaTaputapu· 2024
Hone Whata
Client: Nama-d Studio
A' Design Award Hiriwa Winner in Taputapu Category
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- Verified Award Winner
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The Design
About Hone Whata
Ko te whata Hone he hoahoa torotika autaki i whakaohoohotia mai i ngā āhua taiao, ā, ka puta ake hei whakamāramatanga anō i te whata tūturu mā te panonitanga whakaaro i ngā āhuatanga tinana o te rawa. Nā konei, ka huri te rākau mārō ki te tōngoungou i roto i tētahi momo whakaaro. Mā tēnei, ka tōtoro ngā tautoko poutū ki waho, ka wehe i ngā papa whakapae, ka homai he nekenga ki te mea katoa, ka whakatairanga hoki i te whakawhititanga taumaha. Ko te whāinga kia whakaaturia te io koiora o te mahi, tōna tuakiri ora, me te whakarēhita i te kaha o tōna taumaha ki te māmā me te pā māmā ki te papa.
The Recognition
About the A' Design Award Hiriwa
Ko Hone Whata te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Hone Whata he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Hone Whata he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Hone shelf is a magnetic and timeless design which arises as a reinterpretation of a conventional shelf through a conceptual transformation of the physical properties of the material. By doing so, the wood becomes conceptually elastic. The vertical supports stretch outwards to isolate the horizontal planes, strengthening the joints, providing and promoting load transmission and thickness optimization, giving fluidity and movement to the piece.
- Dimensions & Packaging
- Width 1400mm x Depth 480mm x Height 1920mm
- Tags
- Shelf, wood, furniture, modern, minimalist, luxury, design
- Production Technology
- Hone Shelf is manufactured and tested using CNC technology and wood craftsmanship. Hone Shelf is patiently crafted from the finest hardwood; hand-selected and sourced from certified, sustainable sources.
- Design Challenge
- I found specially challenging to achieve an organic, beautiful and eye-catching piece of furniture through its complex manufacturing process. It needs to be magnetic to the viewer. Technically, the great challenge was to model and CNC cut the wooden pieces with such a complex geometry.
- Research
- When facing Hone Shelf, I had nature and living forms as a reference and inspiration. The creative process consists of trying to emulate this evolutionary natural process through natural materials and give a function to it, in this case a side table. This experimental phase is developed through direct transformation exercises using everyday simple material such as plasticine or paper, and tools such as drawing and 3D software. Once the model is created, a prototype is manufactured and tested using CNC technology and wood craftsmanship.
- Inspiration
- When facing Hone Shelf, I have nature and living forms as a reference and inspiration. Every curve and surface present in nature has a biological explanation related to a certain function over time, and these evolutionary transformations are my source of inspiration to create Hone Shelf. The creative process consists of trying to emulate this natural process through natural materials and give a function to it, in this case a bookshelf.
- Project Duration
- The project started in October 2023 and finished in November 2023 in Madrid.
- Operation Flow
- Hone Shelf interacts with the observer in a natural way. The human eye is more used to curved lines and surfaces, they have always been present in nature, they surround us. That instinct lingers in our animal subconscious, and the soft, natural forms give us pleasure and tranquility. Its attractive shape, together with the warmth of the material, makes the user to come closer, touch it, sit next to it.
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