Mayday Fly to 2022 Konohete by B'in Live is a highly esteemed winner of the very prestigious 2025 A' Design Award Hiriwa in Hoahoa Whakangahau, Waihanga Ihirangi me te Pāpāho Tuku Competition Category.
HiriwaPāpāho· 2025
Mayday Fly to 2022 Konohete
by B'in Live
Client: B'in Live
A' Design Award Hiriwa Winner in Pāpāho Category
- 20,188
- Verified Award Winner
- Verify Award Status for #162850
The Design
About Mayday Fly to 2022 Konohete
Ko te Rere ki 2022 a Mayday he haerenga hīranga i muri i tā rātou konohete ipurangi kāore he hunga mātakitaki i te wā o te Covid-19. I tīmata te whakaaturanga i roto i tētahi rūma whakamātau iti, ka neke ki tētahi Papa Whakataetae takoto kau, ka mutu ki te hunga mātakitaki tūturu, e tohu ana i te hokinga o te ao ki te āhuatanga noa mai i ngā rāhuitanga. Kāore i rite ki ā rātou whakatakotoranga whakahirahira o mua, ko tēnei haerenga e arotahi ana ki te whakaahua parakore hei whakaatu i ngā kare-ā-roto tangata me te whakamiramira i ngā kaupapa tangata pēnei i ngā take taiao ā-ao, ngā wero pāpori e pā ana ki te mate urutā, te oranga o ia rā, me ngā hononga tangata. E whai ana ngā whakaaturanga kia āhei ai te hunga mātakitaki ki te whakaaroha me te tuku i ngā kare-ā-roto, hei hanga pānga pai ki te hap
The Recognition
About the A' Design Award Hiriwa
Ko Mayday Fly to 2022 Konohete te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Mayday Fly to 2022 Konohete he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Mayday Fly to 2022 Konohete he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The concert depicts society's current state featuring six classic songs with plenty of on-location shots videos. Through these authentic visuals, it conveys that amidst societal turmoil, the best everyone can do is to excel in their own responsibilities, hoping for the day when normalcy returns. But there is still some benefit that the Earth's environment gains respite from human activities coming to a halt. By supporting each other, after the adversity passes, we will radiate beautiful smiles.
- Dimensions & Packaging
- The stage has the largest-ever 132-meter-wide LED screen and a 140-meter extended runway stage. The video content employs a parallel universe filming technique with split screens and intertwined stories, illustrating the invisible connections between two unrelated worlds. It symbolizes that despite social distancing or physical separation, the closeness of relationships remains intact as long as hearts are connected, prompting reflection and redefining relationships between people.
- Tags
- Mayday, Covid-19, Pandemic, Positive Energy, Strength, Mask, Hope
- Production Technology
- The concert merges classic songs with on-location shots and innovative program design, leading fans to reflect on pandemic experiences. Addressing environmental and humanistic concerns, it forges a deep audience connection and delivers optimism and positive energy.
Demonstrating Mayday's ability to connect through powerful visuals and heartfelt performances, the concert provides solace and hope, underscoring human resilience and unity in overcoming adversity. Showing music is healing and unifying power. - Design Challenge
- Organizing a concert amid the pandemic is a daunting task. Every aspect of the performance is interconnected, so any change impacts the entire event. The pandemic's unpredictability and the halt on live events demand constant adjustments and quick responses. Under the belief that "Be the Strength You Need," the team meticulously plan the transition from online to in-person, striving for perfection in every detail. The sight of satisfied smiles and emotional tears from the audience validates their hard work.
- Research
- Be the Strength You Need. Transitioning from online to in-person, the concert owes its success to the efforts of society's fight against COVID-19. As it concludes, Mayday shares heartfelt reflections and counts down to the new year with fans. Dazzling fireworks were bidding farewell to the pandemic and resonating deeply with the audience. This concert signifies hope and unity in the post-pandemic era, setting a new standard for live events with its innovative fusion of music and visual artistry.
- Inspiration
- In 2020, due to Covid-19 lockdowns, social and large-scale events worldwide were halted. To uphold their annual "Mayday in May" tradition, Mayday hosted Taiwan's first no-audience online concert, "Mayday Live in the Sky," at Taipei Stadium. This groundbreaking event garnered over 40 million views, providing significant encouragement during uncertain times. As the pandemic eased, Mayday continued this concept with their Fly to 2022 tour, marking their return to live performances.
- Project Duration
- The project started in January 2022 in Taichung and toured around the world.
- Operation Flow
- Fans initially skeptical of the "missing" theme were deeply moved by the concert. The song "Braveness+Breakthrough Day", accompanied by visuals depicting people's daily struggles, evoked tears, particularly among those facing hardships. Through stage design, lighting, and the program, the concert expressed profound feelings of longing, transforming the unspoken words and unperformed songs of isolation into an unforgettable experience that inspired the audience with positive energy and courage to begin anew.
- Team Members
- Concert Director：YuHsuan Wu
Concert Associate Director：SihJie Chen
Production Manager：TungHan Yu
Visual Director：YenChih Chen / YuHsiang Cheng / KuanWen Chen
Visual Design：YenChih Chen / YuHsiang Cheng / HuanSheng Chiu
Stage Design：YiJou Lin
Lighting Design：HsiangLin Wu / SsuChi Chen
Laser Design：ChenChieh Hsia / YuTe Hsu
Live Sound Design：ChihYang Chuang / ShihChieh Huang / LeungKing Au / YenKai Chuang - Image Credits
- B'IN MUSIC INTERNATIONAL LIMITED
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