Moducruze Te Mahi Matua: Ariā Paihikara Hiko by Yisong Jiang

Moducruze Te Mahi Matua: Ariā Paihikara Hiko by Yisong Jiang is a highly esteemed winner of the very prestigious 2025 A' Design Award Parahi in Hoahoa Anamata Competition Category.

ParahiAnamata· 2025

Moducruze Te Mahi Matua: Ariā Paihikara Hiko

by Yisong Jiang

A' Design Award Parahi Winner in Anamata Category

128,466
Verified Award Winner
Verify Award Status for #165496

View at A' Design Award Press Release Award Badge

Colors

The Design

About Moducruze Te Mahi Matua: Ariā Paihikara Hiko

Kupu Pukapuka: Ko Moducruze he ariā paihikara hiko i hoahoatia mō te haere ki te taone me te eke whakangahau. Ko te pūnaha kaha hiko iti e pupuri ana i te tinana paihikara kia iti, kia māmā ai te rokiroki. Ka taea te tango me te whakapiri anō i ngā papa modular, nō reira ka taea te huri i ngā tae me te tāpiri i ngā taputapu āpiti. Ko ngā rauemi hanumi māmā e whakarato ana i te manawaroa, ia ka noho iti tonu te taumaha. Kei ngā kaiwhakahaere he pūhare tere me te taratahi, kei runga i ngā kaihāpai ringa, ā, mā tētahi taupānga hono ka taea te aroturuki whakahaere me te whakarite tautuhinga. Ko tēnei ariā e whakakotahi ana i te kawenga whaihua me te whakaputa whaiaro.

The Recognition

About the A' Design Award Parahi

Ko Moducruze Te Mahi Matua: Ariā Paihikara Hiko te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Moducruze Te Mahi Matua: Ariā Paihikara Hiko he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Moducruze Te Mahi Matua: Ariā Paihikara Hiko i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The ModuCruze redefines the e-bike with a focus on functionality, customization, and sleek design. Its electric powertrain allows for a compact, storage-friendly package, ideal for commuters and adventurers alike. The modular, removable panels enable easy personalization, inviting users to change colors, add accessories, and adapt the bike to their style. This "wrapability" feature fosters creativity and ownership, offering a versatile, stylish solution that balances practicality with aesthetic
Dimensions & Packaging: Length: 1969.77 mm
Height: 1140.46 mm
Width: 890 mm
Tags: bike, scooter, industrial design, product design
Production Technology: The ModuCruze needs an efficient electric powertrain with a compact battery for optimal range and space-saving. Modular panel technology supports the customizable "wrapability" feature, allowing easy removal and personalization. Lightweight composite materials provide durability, while connectivity features, like app integration, offer performance tracking and setting customization, enhancing the user experience. This blend of tech ensures functionality, style, and adaptability for riders.
Design Challenge: The creative challenge was balancing functionality, aesthetics, and user customization in a compact e-bike. One obstacle was designing a modular, removable panel system that was both durable and easy to use, which required extensive prototyping. Internally, we had to align with historical trends of minimalism while integrating modern tech. Externally, we navigated production limitations, regulatory requirements (such as safety standards), and material constraints. Additionally, keeping the technology affordable while offering premium features was a key challenge.
Research: The design research for the Modu focused on understanding user needs, market trends, and technological advancements. We explored how people use e-bikes, what features they value most (like storage, customization, and ease of use), and how design can enhance those experiences. We also studied the latest materials and tech, ensuring the bike is lightweight, durable, and easy to maintain. The goal was to create a versatile, practical, and personalized bike that meets both functional and aesthetic desires.
Inspiration: The ModuCruze project was inspired by the need to expand the utility of e-bikes in urban and recreational settings. Traditional bikes often lack storage and customization, so I aimed to create a model that provides both. Observing the trend toward personalization, I wanted a design that each user could tailor to their lifestyle, blending functionality with a customizable, stylish look. This concept reimagines the e-bike as both a practical vehicle and an expression of individuality.
Project Duration: 1 month, Los Angeles, California
Operation Flow: The Modu is operated using a simple interface, with throttle and brake controls on the handlebars, while the electric powertrain provides smooth acceleration. Its modular design allows easy transformation by removing or reattaching panels for customization. Key interaction points include adjusting the bike’s settings via an app and changing the bike’s appearance. The bike performs better by offering superior storage, customization, and adaptability, making it more versatile, user-friendly, and efficient than traditional e-bikes.
Team Members: Yisong jiang