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Argo Ko Te Timepiece by Cesare Zuccaro

Argo Ko Te Timepiece by Cesare Zuccaro is a highly esteemed winner of the very prestigious 2020 A' Design Award Koura in Hoahoa Whakakai Competition Category.


KouraWhakakai· 2020

Argo Ko Te Timepiece

by Cesare Zuccaro

Client: Gravithin

A' Design Award Koura Winner in Whakakai Category

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Verified Award Winner

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Colors

The Design

About Argo Ko Te Timepiece

Ko te Argo e Gravithin he taarua he mea hanga na roto i te kaimati. He miramira taapiri whakairo, e rua ana i roto i nga atarangi rua, Deep Blue me te Moana Pango, hei whakanui i nga tohu mai i te kaipuke Argo. Ko te ngakau o te ngakau ki te Swiss Ronda 705 nekehanga taarapa, engari ko te karaihe hapira me te 316L rino o te rino totino kia kaha ake te patoitanga. Ko ano hoki te 5ATM wai-te arai. E waatea ana te mataaratanga i roto i nga taera rereke e toru (te koura, te hiriwa, me te pango), e rua nga atarangi kanikani (Deep Blue me te Moana pango) me nga tauira taapiri e ono, e rua nga taonga rereke.

The Recognition

About the A' Design Award Koura

Ko Argo Ko Te Timepiece te toa o te A' Design Award Koura, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke tuatahi, whakamīharo me te hiranga. Ko ngā toa Koura he mahi tino auaha, he tirohanga mamao, he kanapa ahi, e whakaatu ana i te pūmanawa, te mātauranga me te tohungatanga o ā rātou kaihoahoa. E tūmanakohia ana ko Argo Ko Te Timepiece he hanganga tūnga e whakatū ana i ngā ia, he whakanuia rawa, e kawe mai ana i te uara kāore anō kia kitea. Ko tēnei hoahoa i toa i te Koura he kaupapa whakamīharo, whakahonoretia e whakawhānui ana i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ka whakaara a Argo Ko Te Timepiece i te hiahia nui, ka whakaoho i te kaingākau, ka whakatenatena i te auaha, ā, ka whakamīharo i a tātou.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project was aimed at creating a timepiece whose design is one of a kind.
It features a double dial watch, engraved in different points and available in two color shades, Deep Blue and Black Sea, in honor of Argo's mythical adventures.
Dimensions & Packaging
Case diameter 40 mm, thickness 9,5 mm, glass aperture 35 mm, strap width 20 mm
Tags
watch, product, minimal, details, timepiece, design, unconventional,
Production Technology
Argo's heart beats thanks to a Swiss-made Ronda 705 quartz movement with date, while the sapphire glass and the strong 316L brushed steel used for the case ensure even more resistance. It's also a 5ATM water resistant.
Design Challenge
The most complex part in the project was to carry out a design recalling the sextant on the watch dial without any sketches. Initially, a bas-relief was considered, but after running a few tests, it has been noticed it was not the desired outcome for the timepiece, therefore it has been decided to use a double dial, with an engrave dial on a plain one, to make the final design memorable.
Research
The main goal has always been a unique design, combined with a careful choice of materials.
The project started bytaking inspiration from an ancient astrolabe, so that the design could be a tribute to the Argo constellation, but it has been decided to give it a modern twist, opting for a sextant instead, a more recent instrument which is also more in line with Gravithin's concept of beauty and design. After going from paper to prototype, the testing phase of the timepiece began. It has been tested within a group of selected people, asking them to give Gravithin feedbacks about the product and its design. The response was 100% positive.
Inspiration
This design pays a tribute to the Argo constellation and it is inspired by the ancient sextants used for celestial navigation.
The incisions around the dial recall the graduated arc of the sextant, while the red hand mimics the lens on the sextant, which helps to measure the elevation angle of celestial bodies.
Project Duration
The project started in Jannuary 2019 in Nardò and finished in May 2019 in Lecce.
Operation Flow
The best way to test its quality and functions is by wearing it. Despite its 40 mm case, Argo is as light as significantly smaller watches. There are three different color options (gold, silver and black) available for the case; two (Deep Blue and Black Sea) for the dial and also six straps in two different materials (mesh and leather) and six different colors. Argo is extremely customizable and ready to fully represent the style of the person wearing it.
Team Members
Cesare Zuccaro
Fabrizio Cirfiera
Image Credits
Main Image Cesare Zuccaro, 2019
Image #No1 photographer Fabrizio Cirfiera, 2019.
Image #No2 photographer Fabrizio Cirfiera, 2019.
Image #No3 photographer Fabrizio Cirfiera, 2019.
Image #No4 photographer Fabrizio Cirfiera, 2019.

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