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Yic Barbecue Market Interior Restoran by Qing Dong

Yic Barbecue Market Interior Restoran by Qing Dong is a highly esteemed winner of the very prestigious 2020 A' Design Award Gangsa in Interior Competition Category.


GangsaInterior· 2020

Yic Barbecue Market Interior Restoran

by Qing Dong

Client: MET Creative Brand

A' Design Award Gangsa Winner in Interior Category

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Verified Award Winner

Verify Award Status for #100070

Colors

The Design

About Yic Barbecue Market Interior Restoran

Yic Barbecue Market marupokan interior restoran nan malingkuangi 280 meter pasagi. Rancangan iko manyimpang dari toko barbeku tradisional malalui identitas mereek nan didasari dek karakter dinosaurus asiang nan ketek. Di pintu masuak, ado figur nan mamakai masker oksigen manyambuik urang nan lalu, mambarikan ekspresi nan sederhana jo jaleh pado fasad tu. Baja anti karat mangkilek mambantuak plapon nan basambuang sarato suasano makan nan dramatis. Pipo pambuangan asok di kawasan barbeku babantuak sarupo UFO. Kawasan duduak dipisahkan mangikuti parubahan warno, dekorasi, sarato bantuak parabot, indak jo dindiang.

The Recognition

About the A' Design Award Gangsa

Yic Barbecue Market Interior Restoran adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Yic Barbecue Market Interior Restoran dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Yic Barbecue Market Interior Restoran mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In order to distinguish itself from the traditional barbecue shop, designers carried out strategy output and IP creation for the whole brand of Yic. At the same time, they have also carried out brand differentiation positioning, through the cross-border integration of IP and space, to create a unique brand image. Therefore, this case is not only a barbecue shop, but also an alien small dinosaur trend shop.
Dimensions & Packaging
The project covers a total of 280 square meters.
Tags
Interior, Restaurant, Commercial, Modern, Simple, Barbecue Planet Space Station, UFO, Futuristic
Production Technology
With the help of mirror stainless steel, the interior forms a continuous dramatic ceiling space, a visual impact dining environment. It not only enhances the customer experience, but also shows a unique and modern interpretation of traditional cuisine.
Design Challenge
There is no deliberate use of partitions or walls to divide the space in the seat area, but the use of color change, decoration conversion, desk and chair modelling and other ways, injecting a clear difference in each area design.
Research
"Fashion" is never a bluff, but a proper brand tone. The glowing orange planet and the futuristic structure design make the diners feel like they are on the mysterious Zila planet, creating a sense of vision back to the future.
Inspiration
In the doorway area, the little ZILA monster wearing an astronaut's oxygen mask fires cute light waves at the passers-by. The application of this kind of fashion doll with lovely style can not only satisfy the novelty and interesting customer experience, value and satisfaction, but also represent the spiritual orientation and aesthetic interest of modern people. At the same time, it also makes the facade of the whole restaurant form a simple and prominent expression.
Project Duration
The project started in October 2018 in Suqian and finished in December 2018 in Suqian.
Operation Flow
The smoke exhaust pipe in the barbecue area is designed to be a UFO shape, so that the whole design has a well-arranged layers, which can better display personality and taste. The texture of metal is presented by simple lines. The collision of material and color forms an effective sensory discrimination, full of three-dimensional sense.
Patents
Copyrights belong to Qing Dong, 2018.
Team Members
Qing Dong
Jie Chen
Ting Pan
Image Credits
Image #1: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #2: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #3: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #4: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #5: Photographer Ming Chen, YIC BBQ Market, 2018.

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