Pop Pop Fungsi Utamo: Rancangan Acara dek Tist adolah pamenang nan sangaik tahormat dari A' Design Award Gangsa 2020 nan sangaik prestigius dalam Kategori Kompetisi Acara.
GangsaAcara· 2020
Pop Pop Fungsi Utamo: Rancangan Acara
dek Tist
Klien: Tist
Pamenang A' Design Award Gangsa dalam Kategori Acara
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #102112Desain
Tantang Pop Pop Fungsi Utamo: Rancangan Acara
Teks Buku: Pop Pop adolah rancangan acara musiman musim dingin nan dibuek untuak salapan toko bebas pajak di Korea. Proyek ko manggabuangkan unsur budaya jo ruang ritel untuak manawakan lebih dari sekadar pangalaman baranjo. Tema Kampuang Santa manyatukan musim dingin, Natal, jo hadiah, mangana-ngana kembali momen-momen barharago dalam babagai pajalanan. Ilustrasi karakter, binatang, jo pohon disatukan jo garih-garih nan batindiah, sainggo gambar-gambar tu bisa dibaco bak sabuah teka-teki. Pancahayoan neon-flex, akrilik, jo fomex dipakai untuak manambahkan warna jo cahayo ka ruang arsitektur nan basiah putiah.
Pangakuan
Tantang A' Design Award Gangsa
Pop Pop Fungsi Utamo: Rancangan Acara adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Pop Pop Fungsi Utamo: Rancangan Acara dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Pop Pop Fungsi Utamo: Rancangan Acara mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- It was a winter season project for the spatial experience design of Lotte Duty Free that combined cultural elements with retail space to deliver more than shopping experience. We suggested a story that reminds us of precious moments of travel with a seasonal space direction and product design for travel goods. The illustrations by Dutch artist Jordy Van Den Nieubdijk portrayed the winter in Santa Village. The illustrations represented the theme in an elaborate process like completing a picture with hundreds of puzzle pieces.
- Dimensi & Kemasan
- Neon-flex, Acrylic, Fomex / 8 Lotte Duty Free Shops in Korea
- Tag
- Winter, Christmas, Jordy, Santa
- Teknologi Produksi
- As all three-dimensional productions were linear, we grappled with how to express them. The neon-flex lights were designed to be attached or stand independently by using acrylic and fomex. We concentrated the technology on coloring the white architectural space with various colors and lights.
- Tantangan Desain
- The biggest challenge was to reconstruct the illustrations to fit the different spaces and interior designs of the eight stores. On top of the specified form, we tested and applied everything we could change including materials, size and more.
- Penelitian
- Duty Free retail stores have distinct characteristics for the tendency of customer visit compared to the normal retail stores. They tend to make visits targeting a certain period of time (after making a trip reservation) irregularly. Design VMD must consider the decoration of the space and the image of the season together. In addition, we tried spatial experience design, which combined cultural elements with space to deliver more than just shopping experience.
- Inspirasi
- We paid attention that the special purpose of shopping space of Duty Free Shop is where people visit for travel. The motif of Santa Village was an item that could include meanings of the winter, Christmas in the winter, and gifts altogether. The illustration style of the artist in a way like a puzzle helped to express new images.
- Durasi Proyek
- Nov 2018 ~ Jan 2019, 8 Lotte Duty Free Shops in Korea
- Alua Operasi
- The composition of images consisted of the characters holding gifts, animals and trees. However, the separating lines between the elements were connected or overlapped with each other and they provided a pleasure as if enjoying a puzzle. By recreating or separating various characters, a fresh and different joy was created at where the eyes of customers visiting the shop stayed. To ensure that customers who come to Duty Free Shops with the expectation of travel have greater expectation and enjoyment, the Duty Free Shop was designed to be another route to convey the travel experience.
- Anggota Tim
- TIST, Client : Lotte Duty Free and Illustrator : Jordy Van Den Nieubdijk
Disponsori
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