Grundig Serenity Panyadio Teh by Mert Ali Bukulmez

Grundig Serenity Panyadio Teh by Mert Ali Bukulmez is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Paralatan Rumah Competition Category.

PerakParalatan Rumah· 2020

Grundig Serenity Panyadio Teh

by Mert Ali Bukulmez

Client: Arçelik A.Ş

A' Design Award Perak Winner in Paralatan Rumah Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Grundig Serenity Panyadio Teh

Serenity adolah alat pambuek teh kontemporer nan fokus ka pangalaman pangguno nan manyanangnangkan. Proyek ko labiah fokus ka elemen estetika dan pangalaman pangguno sasuai jo tujuan utama nan maagiah produk ko babeda dari produk nan lain. Alas alat pambuek teh ko labiah ketek dari badannyo nan mambuek produk ko caliak maninggi dari lantai, mambaoan identitas nan unik. Badan nan agak malengkung dikombinasikan jo pamukaan nan tasayat juo mandukung identitas unik produk ko.

The Recognition

About the A' Design Award Perak

Grundig Serenity Panyadio Teh adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Grundig Serenity Panyadio Teh dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Grundig Serenity Panyadio Teh adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Serenity is a contemporary tea maker that focuses on joyful user-experience. The project mostly focuses on aesthetic elements and user experience as the main aim suggests product to be different from the existing products. The dock of the tea maker is smaller than the body which allows product to look over the ground that brings unique identity. Slightly curved body combined with sliced surfaces also supports the unique identity of the product.
Dimensions & Packaging: 173mm(max.) x 250mm(max.) x 260mm
Tags: Tea Maker, Contemporary, Minimal, Simple, Home Appliances, Grundig
Production Technology: • Body: Polypropylene(PP) / Injection Moulding
• Handle, lid and dock: Xenoy (PBT+PC) / Injection Moulding
Design Challenge: Finding the unique and simple form for the product was the most challenging but at the same time most joyful part for me. I had to make too many sketch models and mock-ups to refine the design language to make it as simple as possible.
Research: The project was mostly focused on aesthetic elements and user-experience. The research was focused on user-experience, working principles for tea makers, components but mostly it was sketch modeling. I needed to make lots of sketches to find the most simple and unique form solutions. Literature reviews about user-experience made in detail to be able to apply good solutions regarding consumers. I had to make lots of conversations with engineers that allowed me to design the product considering production and electronics. Also focus groups made supported with interface mock-ups to get feedback from tea maker users.
Inspiration: The inspiration of the project comes from retro/futuristic style combined with Scandinavian simplicity. I aimed to design an aesthetically noticeable product combined with joyful user-experience.
Project Duration: The project started in January 2019 and finished in May 2019. The project is an internship project that took place when working for Arçelik Group in Istanbul/Turkey.
Operation Flow: The lower section is for boiling water it stands on the dock which connects to power. Upper section is for tea. The interaction point of the product is the lower handle. Led dots on the handle gives feedback to the user about the operation.
Patents: Copyrights belong to Arçelik A.Ş, 2019