Yuefenghua Primary Function: Desain Interior Pusat Penjualan by Yang Li

Yuefenghua Primary Function: Desain Interior Pusat Penjualan by Yang Li is a highly esteemed winner of the very prestigious 2021 A' Design Award Perak in Interior Competition Category.

PerakInterior· 2021

Yuefenghua Primary Function: Desain Interior Pusat Penjualan

by Yang Li

Client: Eh Design

A' Design Award Perak Winner in Interior Category

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Verified Award Winner
Verify Award Status for #113773

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Colors

The Design

About Yuefenghua Primary Function: Desain Interior Pusat Penjualan

Yuefenghua adolah sabuah interior pusat penjualan nan talatak di Hangzhou, China, jo laweh 300 meter pasagi. Desainnyo mamakai konsep mancaliak maso datang. Tigo bingkai dipasang di pintu masuak, area diskusi, sarato area meja pasia. Bingkai di pintu masuak dipadukan jo bata akrilik nan bening, sahinggo pangunjuang bisa mancaliak sadonyo ruangan dari lua. Bingkai di area diskusi jo area meja pasia mamakai bata akrilik bawarna untuak mangalilingi area utamo sarato manarik parhatian. Marmer hitam putiah, akrilik bening, sarato biru Klein manciptokan kontras jo permainan cahayo nan kayo.

The Recognition

About the A' Design Award Perak

Yuefenghua Primary Function: Desain Interior Pusat Penjualan adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Yuefenghua Primary Function: Desain Interior Pusat Penjualan dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Yuefenghua Primary Function: Desain Interior Pusat Penjualan adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Frames are inserted into three main areas, entrance, discussion area and sand table area. The frame in the entrance is combined with transparent acrylic brick, so customers can see the whole space from outside. Frames in the discussion area and sand table area are combined with colorful acrylic brick, which enclosure the most important area of sales center, to catch attention and foil space atmosphere.
Dimensions & Packaging: The project covers a total of 300 square meters.
Tags: Interior, Commercial, Sales Center, Frames, Elegant, Cultural, Yuefenghua, Morden
Production Technology: Marble with black and white color, and colorful acrylic brick are main materials. Two materials both have rich texture, but huge difference in color.
Design Challenge: On the basis that modernism has become the practice of global design, the concept of "less is more" has been widely spread, and even has become a kind of overflowing universalism. However, design should not be formula and model. Only when modern design is deeply rooted in the exploration of innovation, diversity and richness, can we truly realize the beauty and prosperity of life.
Research: With the aesthetic perspective of New Modernism, the design returns to the essence of home in a rational way of thinking. While emphasizing order and function, the design injects peace, tranquility and warmth. It expresses the life connotation and contemporary temperament with rich creativity, turns the space into a life body interwoven with practicality and aesthetics, and endows the space with light luxury, elegant and comfortable living atmosphere.
Inspiration: This project is located in Hang Zhou, which is a fast-growing city in China. This project use "see the future" as concept. Three frames are inserted into the space, to enrich the spatial relation and express concept. Dramatic conflict between Klein blue and black and white shows great energy of Klein blue.
Project Duration: The project started in January 2020 in Hangzhou and finished in April 2020 in Hangzhou.
Operation Flow: Frame and Klein blue express the project's concept "see the future". Crystal clear acrylic brick and massy marble also bring rich feeling of interaction of light.
Patents: Copyrights belong to Threeimages, 2020.
Team Members: Yang Li
Image Credits: Image #1: Photographer Threeimages, Yuefenghua, 2020.
Image #2: Photographer Threeimages, Yuefenghua, 2020.
Image #3: Photographer Threeimages, Yuefenghua, 2020.
Image #4: Photographer Threeimages, Yuefenghua, 2020.
Image #5: Photographer Threeimages, Yuefenghua, 2020.