WineStax Primary Function: Rak Anggua nan Bisa Ditumpuak dek BrandBase adolah pamenang nan sangaik tahormat dari A' Design Award Perak 2022 nan sangaik prestigius dalam Kategori Kompetisi Paralatan Dapua.
PerakParalatan Dapua· 2022
WineStax Primary Function: Rak Anggua nan Bisa Ditumpuak
dek BrandBase
Klien: BrandBase B.V.
Pamenang A' Design Award Perak dalam Kategori Paralatan Dapua
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #137924Desain
Tantang WineStax Primary Function: Rak Anggua nan Bisa Ditumpuak
WineStax adolah rak anggua nan bisa ditumpuak, dirancang untuak dipakai di rumah. Satiok unit badiri surang-surang jo bisa manampuang sampai tigo botol. Unit-unit tu disambuang jo klip logam, sahinggo sambuangannyo indak tampak, sarato sistemnyo bisa dikembangkan sampai sapuluah unit. Sabuah unit tadiri dari duo elemen segi-anam ganjo tigo jo tiang panyambuang nan bautir di kaduo ujuangnyo, nan disikru surang jo tangan. Bantuak segi-anam mambari kesan rak nan ringan jo halus. Sistem nan bisa dikembangkan mambuek rak anggua ko bisa disasuaikan jo ruangan nan babeda sarato ukuran koleksi nan babeda pulo.
Pangakuan
Tantang A' Design Award Perak
WineStax Primary Function: Rak Anggua nan Bisa Ditumpuak adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. WineStax Primary Function: Rak Anggua nan Bisa Ditumpuak dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. WineStax Primary Function: Rak Anggua nan Bisa Ditumpuak adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- WineStax is a wine rack which adapts to the user's needs and space. One unit carries up to three bottles and can be easily expanded up to ten units. Thanks to this expansible system every user has the freedom to tailor the wine rack to their interior while the product gives a subtle highlight to the wine collection. The racks connect with metal clips therefore the joints are unnoticeable. The hexagonal shapes give an ethereal and sophisticated appearance to the product.
- Dimensi & Kemasan
- Packaging size: 20,5 x 20,5 x 2,5 cm
Packaging weight: 334 g
Product size:19,5 x 19,5 x 16 cm
Product weight: 264 g - Tag
- Winestax, stackable, wine rack, home decor, kitchen accessory,
- Teknologi Produksi
- The product has 4 main parts: 2 pieces of triple-hexagonal elements, a connecting pole with screw thread on both ends and additional metal clips which ensure the connection between the units.
- Tantangan Desain
- The aim was to create a compact but expandable wine rack system while keeping the material usage and the productional costs low. During the research phase the goals have been expanded by including high aesthetic values and reduced packaging size. The purpose of these goals is to develop an affordable designer item and taking care of the sustainable aspects of the product.
- Penelitian
- During explanatory and trend research the focus point was to bring alive our vision: creating a highly engaged, innovative home accessory which answers to a specific demand and its positioning in a hidden market gap. Our analysis focused on identifying everyday needs in our environment that haven't been fulfilled yet, and this process led us to the idea of a collectible and extendible wine rack.
- Inspirasi
- The initiative of this project was to develop an innovative product for retail promotions to achieve driving repeat purchase behavior by making it highly collectible. This core idea has manifested in a useful home accessory, called WineStax. Each product is an independent unit with three bottle racks, but the units can be easily connected to each other. Therefore the system allows the user to expand his WineStax almost endlessly and this stackable wine rack can easily fit into any household.
- Durasi Proyek
- The project started in 2020 and the final product has been launched on the dutch market in September 2021.
- Alua Operasi
- The product packaging contains a pole with threaded ends, two triple-hexagonal elements and the unit connecting clips. In the centre point of the hexagonal shapes there's a threaded hole. Simply screw the hexagonal elements to the end of the poles by hand and lay the bottles in the hexagonal shapes. Assemble another unit, place it next to the first one, align the hexagonal sides and pinch them together with the clips. The rack can be extended in length and height by further units.
- Paten
- Copyrights: BrandBase, Mr. G.P. Alberts, 2021
- Anggota Tim
- Director: Paul Alberts
Chief Operations Director: Inge Overtoom
Commercial Director: James Rankin
Creative director: Jesse Post
Strategy director: Klaas Engelsma
Digital Director: Wouter Hogeland
Innovation producer: Michiel Haverlag
Designer: Jeroen Coert
Designer: Rebeka Pakozdi
Traffic manager: Wim de Roos
Operations manager: Mark Edwards
Account manager: Miles Rankin
Administrator: Stephan Kraak
Project manager: Anne Gombert
Project manager: Renske Dilven
Disponsori
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