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Growing Shell Down Jacket Fungsi Utamo: Jaket Bulu Ansua Anak-anak by Li Cheng, Yan Wang and Suwan Yuan

Growing Shell Down Jacket Fungsi Utamo: Jaket Bulu Ansua Anak-anak by Li Cheng, Yan Wang and Suwan Yuan is a highly esteemed winner of the very prestigious 2024 A' Design Award Gangsa in Produk Bayi Competition Category.


GangsaProduk Bayi· 2024

Growing Shell Down Jacket Fungsi Utamo: Jaket Bulu Ansua Anak-anak

by Li Cheng, Yan Wang and Suwan Yuan

Client: Zhe Jiang Semir Garment Co.,Ltd.

A' Design Award Gangsa Winner in Produk Bayi Category

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Colors

The Design

About Growing Shell Down Jacket Fungsi Utamo: Jaket Bulu Ansua Anak-anak

Teks Buku: Growing Shell Down Jacket adolah jaket bulu ansua tigo-dalam-satu nan dirancang untuak anak-anak sanjo bakegiatan di lua ruangan. Lapisan lua nan kareh manggunoan membran tahan aia jo tembuih uok nan sabana ringan, digabuangkan jo kaen jaring sisik ikan 20D. Lapisan dalam manggabuangkan poliester ringan nan bisa didaua ulang jo bulu ansua angsa barmuatu tinggi nan basarikek, disusun dalam struktur pangisian bazona untuak mahasilkan kahangatan nan sasuai. Lapisan lua jo lapisan dalam ko bisa dipakai basamo ataupun tapisah, manuruik musim nan balaku. Ritsleting di bawah langan mambukak sistem sirkulasi udaro nan mambantu manjago kulik tatap karing. Kaen reflektif nan tapasang manambah tingkek katampakan anak sanjo bakegiatan di malam ataupun tampek nan minim cahayo.

The Recognition

About the A' Design Award Gangsa

Growing Shell Down Jacket Fungsi Utamo: Jaket Bulu Ansua Anak-anak adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Growing Shell Down Jacket Fungsi Utamo: Jaket Bulu Ansua Anak-anak dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Growing Shell Down Jacket Fungsi Utamo: Jaket Bulu Ansua Anak-anak mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
It is a down jacket specifically designed for children to facilitate their outdoor activities. Made of high-quality waterproof and moisture permeable fabrics, this down jacket with a breathable system enables zonal warmth. Combined with an ergonomic design, this down jacket is a perfect partner for children doing outdoor sports.
Dimensions & Packaging
e.g. 140 yards
Girl's: Length: 56.5cm; chest circumference: 91.0cm; sleeve length: 69.5cm;
Boy's: Length: 59.0cm; chest circumference: 96.0cm; sleeve length: 68.5cm;
Tags
Lightweight design, eco-friendly and recyclable materials, multi-scene and multi-season application, 3-in-1 structure, high waterproof and moisture permeable
Production Technology
The outer layer is made of an ultra-lightweight waterproof and moisture-permeable membrane with excellent water resistance (Level 4) and moisture permeability of 8000g/(m2.24h). Combined with the 20D fish scale gauze, it is highly waterproof and is 10% lighter than similar products, making it easier to cope with diverse outdoor conditions. The lining uses 20D lightweight recyclable polyester and 800+FP high fluffy goose down certified by RDS, reducing weight by 5% while keeping warmth.
Design Challenge
The inner layer of this down jacket adopts a zonal filling structural design to secure zonal warmth, ensuring comfortable wear while keeping warm while doing sports. Thanks to its lightweight materials and craftsmanship, this down jacket is 15% lighter than competitive products, facilitating kids to move freely and enjoy doing sports.
Research
Designing a set of kid's multifunctional down jackets suitable for diverse scenarios and different seasons is one of the core issues of this project. For this reason, we utilize lightweight, skin-friendly, comfortable, and waterproof materials, intricate craftsmanship, clever structural design, and stylish and childish appearance to launch this down jacket, which enables multi-scene protection, embodying the design concept of focusing on kid's growth.
Inspiration
This kid's down jacket was born with safeguarding kids' growth at the heart of its design conception. It uses a patented pattern conforming to human mechanics and selected lightweight materials for cozy and light wear. Featuring a professional hard shell and inner warm yet light down content, it can be worn in daily life or outdoor activities, meeting multi-scene needs. It can also be worn entirely or separately according to different temp and seasons, which is economical and practical.
Project Duration
The project finished in September 2023 in Shanghai.
Operation Flow
This 3-in-1 kid's down jacket consists of an outer hardshell and inner down content, allowing a free combination to meet various needs. If worn entirely, the zipper under the outer sleeve and the knitted fabric under the inner sleeve would form a breathable system, allowing kids' skin to breathe by unzipping and keeping them dry while doing sports. With 3D reflective fabric, this down jacket is childish and safe, catering to kids' preferences.
Team Members
Li Cheng, Yan Wang, Suwan Yuan
Image Credits
ZHE JIANG SEMIR GARMENT CO.,LTD.

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