Moonshot Bar Stan Pameran dek Takeshi Yoshida

Moonshot Bar Stan Pameran dek Takeshi Yoshida adolah pamenang nan sangaik tahormat dari A' Design Award Gangsa 2024 nan sangaik prestigius dalam Kategori Kompetisi Pameran Dagang.

GangsaPameran Dagang· 2024

Moonshot Bar Stan Pameran

dek Takeshi Yoshida

Klien: Takeshi Yoshida

Pamenang A' Design Award Gangsa dalam Kategori Pameran Dagang

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Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #160429

Kunjungi Situs Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Moonshot Bar Stan Pameran

Iko adolah Pavilion Jepang di CES 2024, konvensi teknologi nan paling gadang di dunia. Desain iko diilhami dari kasadahano jo minimalisasi, konsep dasar Zen, nan lah jadi bagian dari Jepang sajak zaman dahulu kala. Desain iko manciptoan kekacauan nan taratua, nan artinyo babagai daya tarik nan kacau tapi disusun jo cermat. Ado 5 daya tarik, yaitu meja pameran, meja informasi, bar, ruang santai jo basosialisasi, serta ruang acara jo layar gadang. Balain jo stan biaso, pangunjuang dapek manikmati minuman jo babincang-bincang di lounge jo bar nan nyaman, nan kami namoi Moonshot Bar.

Pangakuan

Tantang A' Design Award Gangsa

Moonshot Bar Stan Pameran adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Moonshot Bar Stan Pameran dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Moonshot Bar Stan Pameran mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: The uniqueness of this space is creating organized chaos, which means chaotic multiple attractions carefully placed in one small space, though it’s an almost impossible mission. There are 5 attractions, which are exhibition tables, an information counter, a bar, a lounge and mingle space, and an event space with a large video display. Event space makes visitors to enter this space, then interaction and conversation starts at a bar and lounge. Also, lots of green is used in this space, showing the eco-friendly attitude, reducing waste from exhibition, and creating a cozy atmosphere.
Dimensi & Kemasan: The booth area is 60 feet x 50 feet. In other words, 18,288 mm x 15,240 mm.
Tag: Zen, minimization, transparency, spaciousness, simplicity, exhibition design, convention, Japan, bar, green,
Teknologi Produksi: Transparency and spaciousness is the most important aspect to get visitors’ attention as the ceiling of the venue is very low. Therefore, the design focuses on keeping the exhibition table height low and not using many walls. Visitors can appreciate the unblocked view from one end to the other in this space. In addition, in a technology themed convention, most booths use cold white lighting since the color of cold white might remind people of technology, however, this space intentionally uses warm white lighting and green plants to attract people and create a cozy atmosphere of a bar.
Tantangan Desain: The biggest challenge is the height of the ceiling of the venue, which is very low and also the venue does not permit hanging from the ceiling, while hanging signs are one of the main tools to attract visitors. In this circumstance, transparency and spaciousness is the most important aspect to motivate visitors to come to this space. Therefore, the design focuses on not using many walls and keeping the exhibition table height low. People can appreciate the unblocked view from one end to the other in this space. In addition, all the exhibitor’s demo tables face the aisle and have pillars wrapped in a creative way.
Penelitian: In terms of design, creating more conversation and interaction in an exhibition booth is one of the biggest and important challenges because the communication between exhibitors and attendees could create new business. Literature review and field work by joining other major conventions all over the world has been done. The results dramatically have improved the design, production and realization such as using white warm color lighting, music, aroma oil and green, transparency and spaciousness.
Inspirasi: This design is for the Japan Pavilion at the CES 2024, one of the largest technology conventions in the glove. The design should make visitors feel the uniqueness of Japan. It is inspired from simplicity and minimization, the fundamental concept of Zen, which Japan has always been with since ancient times.
Durasi Proyek: The project started in August 2023 in San Francisco and Tokyo, and finished in January 2024 in Las Vegas, and was exhibited in the largest technology themed convention in the globe, CES 2024 in January 2024.
Alua Operasi: Unlike the normal exhibition booth in a convention, visitors enjoy drinks and conversation in a cozy mingling lounge and bar, which we named Moonshot Bar. The name is decided in the hope that moonshot, in other words, giant leap will come out from this space. One of the best ways to achieve the goal, appealing products and services to the world, is to create a space that would generate more conversation and interaction between exhibitors and attendees. The more conversation and communication would eventually lead to the realization of the goal, creating a giant leap.
Kredit Gambar: Takeshi Yoshida, 2024.