China International Import Expo 2024 Paviliun Pamenan by Hktdc Creative Department

Gangsa Acara · 2025

China International Import Expo 2024 Paviliun Pamenan

by Hktdc Creative Department

A' Design Award Gangsa 2025 in Acara
CLIENT: Hong Kong Trade Development Council
Estimated Number of Design Views: 50,661
Verification code B13C055FD8 · Verify this award

Visit Site View at A' Design Award Press Release

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About China International Import Expo 2024 Paviliun Pamenan

Teks Buku: China International Import Expo 2024 adolah rancangan ruang pamenan nan tabantuak dari duo paviliun nan mambantu parusahaan Hong Kong mampaluweh panjualan di pasa daratan Cino. Paviliun produk mancakup lubieh kurang 1000 meter pasegi sarato manampuang 44 peserta pamenan dari sektor makanan jo kasehatan. Paviliun layanan mancakup lubieh kurang 500 meter pasegi sarato manampuang 18 peserta pamenan dari sektor layanan profesional jo logistik. Sabuah manaro logam duo lapih, layar LED nan bagulieh, sarato dindiang tabuka nan bakelok mampatinggi tampak dari jauah. Sistem rangko nan bisa dipakai baulang mangurangi sampah di lokasi.

About the A' Design Award Gangsa

China International Import Expo 2024 Paviliun Pamenan adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. China International Import Expo 2024 Paviliun Pamenan dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. China International Import Expo 2024 Paviliun Pamenan mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Press Kit

Unique Properties: To support Hong Kong companies in expanding their domestic sales in the mainland China market, two pavilions at CIIE 2024 were established: the Hong Kong products pavilion and the Hong Kong service industry pavilion. These pavilions served as vital platforms for Hong Kong enterprises promoting their branded services and products with ethnic cultural and regional features, such as foods, health, and household products.
Dimensions & Packaging: The Hong Kong Pavilions at CIIE 2024 featured two distinct areas. The Product Pavilion, measuring 34.5m W x 29.1m D x 6m H, covered approximately 1000 sqm and hosted 44 exhibitors showcasing Food and Health-related products. The Service Pavilion, at 24.2m W x 20.7m D x 6m H, spanned around 500 sqm and accommodated 18 exhibitors from professional services and logistics sectors, enabling direct engagement with buyers for new business and partnership opportunities.
Tags: CIIE, HKTDC, Exhibition Design, Green Booth Design Award(Gold)
Production Technology: We emphasized an eco-friendly approach with a reusable framing system and LED technology to enhance both physical and digital experiences while reducing onsite wastage. In the Product Pavilion, we introduced a two-layer champagne gold metal structure with transparent accent panels, marble-patterned wall finishes, and an LED scrolling display board, creating a warm, modern, and sustainable design.
Design Challenge: The project required managing tight move-in schedules, site access limitations, and logistics with the event organizer. The design incorporated effective modular planning to expedite installation and minimize on-site complexity. By exploring creative booth design details, logistics solutions, and installation methods, we enhanced efficiency and reduced delays. Additionally, sustainable design was a key requirement, integrating eco-friendly materials and practices to meet the organizer's specification, and we proudly won the Gold Booth Design Award this year.
Research: The Hong Kong Products Pavilion, themed "Food Gallery," seamlessly integrated Hong Kong design elements with open spaces and vibrant colors. LED displays and interactive cooking demos created a lively atmosphere, while cultural elements enhanced the experience, engaging buyers in Hong Kong's culinary richness.

The Hong Kong Services Pavilion featured a vibrant, arched structure with dynamic lines and colors, reflecting the city's energy. Utilizing sustainable materials and interactive elements, it enhanced visitor engagement while showcasing 18 exhibitors and promoting global connection.
Inspiration: The food service pavilion design seamlessly integrated Hong Kong's rich cultural heritage, featuring traditional architectural elements. The two-layer overhead tower, complemented by scrolling LED signage, captured the essence of Hong Kong as a dynamic and vibrant international city. Embracing the theme of energetic rhythm, the Hong Kong service pavilion showcased a visually captivating curved open wall design, creating a harmonious sense of movement and dynamic flow. The colorful patterns vividly reflected the liveliness of the city's bustling streets.
Project Duration: The project, held from November 5 to 10, 2024, at the Shanghai National Exhibition and Convention Center, highlighted innovative and sustainable design. As each pavilion had its own business focus and program requirements, we allowed total of six months from design kick-off to project completion.
Operation Flow: Located at the Shanghai National Convention & Exhibition Center, the largest exhibition complex in China, it was essential to have a strategic layout and distinctive design to improve visibility and attract traffic from afar. By enhancing the overhead tower design with striking elements, impactful lighting effects, and LED treatments, it stood out effectively while providing personal space for individual exhibitors from Hong Kong to showcase their services and latest developments.
Image Credits: Hong Kong Trade Development Council