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R300 Pamuta CD by Orgdot Design

R300 Pamuta CD by Orgdot Design is a highly esteemed winner of the very prestigious 2026 A' Design Award Basi in Produk Audio Competition Category.


BasiProduk Audio· 2026

R300 Pamuta CD

by Orgdot Design

Client: Orgdot Design Shop

A' Design Award Basi Winner in Produk Audio Category

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The Design

About R300 Pamuta CD

R300 adolah pamuta CD nan ringan jo mudah dibaok nan dibuek untuak pangguno sagalo umua. Badannyo baukuran laweh 162 mm, dalam 147,3 mm, jo tinggi 32,5 mm. Struktur modular sacaro panuah manggunoan komponen nan lah distandarkan jo sambuangan nan mudah dibukak, sahinggo modul-modulnyo dapek dipelok, ditingkekkan, jo dipagunoan baliak dalam produk lain dari seri nan samo. Kemasannyo barupo baki karateh nan dapek didaur ulang. Antarmuko dibagi manjadi bagian kida jo suok supayo kontrolnyo tatap jaleh jo sadarhano. Sambuangan bakabel jo nirkabel sarato babarapo format audio didukuang.

The Recognition

About the A' Design Award Basi

R300 Pamuta CD adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. R300 Pamuta CD dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. R300 Pamuta CD dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
R300 is a lightweight, portable CD player appealing to all ages. From the production process to the modular components to the recyclable paper tray packaging, the design is kept as simple as possible. Meanwhile, the function, form, and appearance should be well integrated into multiple usage scenarios to achieve product flexibility, upgradeability, repairability, and environmental sustainability, bringing a deep sense of happiness and high-quality usage experience to users of different ages.
Dimensions & Packaging
Width 162 mm x Depth 147.3 mm x Height 32.5 mm
Tags
lightweight CD player,wide range of target users,simple operation ,modular design,circular design,flexibility,upgradability,repairability,multiple usage scenarios
Production Technology
With a fully modular design, all modules can be recycled and reused in the same series of products or original products, and all parts use standardized parts and easy-to-disassemble structures, which increases durability and product life while being flexible, upgradeable, and repairable.
Design Challenge
This is a lightweight and portable CD player. The biggest challenge in the design process is to make it lightweight and portable, suitable for all ages. The function, form and appearance should be well integrated into a variety of usage scenarios, bringing a deep sense of happiness and high-quality usage experience to users of different ages.
Research
This product is positioned as a lightweight CD player with a wide target customer base. Therefore, we researched the current market characteristics and the functional and emotional needs of users of different ages for CD players through questionnaires, interviews with typical users, and research on consumer reports from professional institutions to guide the design of the appearance, material, form and interactive form of this product.This is a lightweight and portable CD player. The biggest challenge in the design process is to make it lightweight and portable, suitable for all ages. The function, form and appearance should be well integrated into a variety of usage scenarios, bringing a deep sense of happiness and high-quality usage experience to users of different ages.
Inspiration
Since the 2020s, CD sales have continued to grow as Gen Z has re-pursued retro ways of listening to music and the KPOP market share has exceeded US$5 billion.

Gen Z and older generations have become enthusiastic about CDs again, and there aren’t many ideal CD players on the market, so we wanted to develop a product that would appeal not only to young people who are into pop culture but also to the older generation who are nostalgic and once loved CD culture.
Project Duration
The project started in March 2023 in Shenyang, ended in September 2023 in Shenyang, and was launched in China in October 2023.
Operation Flow
The design of the left and right partitions of the interface highlights the functional area, achieving a more intuitive, reasonable and simple operation experience. The material is touch-up paint, which feels warm.
It retains the classic characteristics of traditional CD players, supports wired and wireless connection methods, ensures a high-quality listening experience, and supports multiple audio formats, meeting multiple needs for convenience, fashion, and high-quality sound effects.
Patents
Copyrights belong to Shenyang Orgdot Design Co., Ltd.,2023
Team Members
Zhang Shu
Zhang Xinyu
Wang Binxu
Liu Qian
Image Credits
Image #1: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.
Optional Image #1: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.
Optional Image #2: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.
Optional 4mage #3: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.
Optional Image #4: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.
Video Credits: Photographer Wang Binxu, Wang Zeju, Design Director Zhang Shu, R300, 2024.

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