Once Upon a Rabbit Fungsi Utamo: Animasi Singkek dek Jesseter Wang and Hannah Sun

Once Upon a Rabbit Fungsi Utamo: Animasi Singkek dek Jesseter Wang and Hannah Sun adolah pamenang nan sangaik tahormat dari A' Design Award Gangsa 2026 nan sangaik prestigius dalam Kategori Kompetisi Film.

GangsaFilm· 2026

Once Upon a Rabbit Fungsi Utamo: Animasi Singkek

dek Jesseter Wang and Hannah Sun

Pamenang A' Design Award Gangsa dalam Kategori Film

5,359

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #180467

Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Once Upon a Rabbit Fungsi Utamo: Animasi Singkek

Teks Buku: Once Upon a Rabbit adolah proyek disain animasi nan taispirasi dek rincian budayo Festival Lampion sarato kenangan visual maso ketek. Karajo iko mambangun bahaso visual nan lambuik jo ekspresif malalui campuran antaro bantuak dimensional jo raso gambar tangan, mancipta imaji nan taraso tasusun sakaligus main-main. Motif nan bataruih taulang cando kalinci jo Tangyuan, bola bareh, dipakai sabagai jangkar visual, sadangkan gerak, irama, jo komposisi manakankan suasano jo kesinambungan, sahinggo maasilkan pangalaman disain nan padu nan barakar pado kehangatan, kararaban, jo resonansi budayo.

Pangakuan

Tantang A' Design Award Gangsa

Once Upon a Rabbit Fungsi Utamo: Animasi Singkek adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Once Upon a Rabbit Fungsi Utamo: Animasi Singkek dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Once Upon a Rabbit Fungsi Utamo: Animasi Singkek mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: Once Upon a Rabbit is an animated short inspired by childhood memories and subtle cultural details of the Lantern Festival. Guided by the recurring presence of the rabbit and tangyuan (rice balls), the film unfolds as a sequence of connected moments that gradually lead toward a shared table. The piece emphasizes emotional flow and visual association over explicit storytelling, capturing the lively warmth of the Lantern Festival.
Dimensi & Kemasan: 16x9 video file
Tag: Animation, Motion Design, Illustration, Culture, Year of Rabbit
Teknologi Produksi: The project was produced using a hybrid 3D and 2D animation workflow. Core scenes and motion were created in Cinema 4D, with a focus on modeling and animation. The renders were then composited in Adobe After Effects, where textures, graphic details, and subtle motion accents were added to achieve a cohesive, handcrafted visual quality.
Tantangan Desain: A key creative challenge was achieving a sense of warmth and human touch within a digitally constructed visual environment. The project sought to avoid a rigid or overly polished appearance by introducing texture, softness, and brush-like qualities into form and motion. Balancing control and imperfection required careful visual restraint, ensuring the imagery remained expressive and inviting while maintaining coherence and clarity throughout the animation.
Penelitian: This project is based on exploratory design research focused on visual expression and cultural memory. The objective was to understand how abstract form, color, and motion could evoke familiarity associated with the Lantern Festival without relying on literal depiction. The research was conducted through visual experimentation, reference studies, and iterative sketching using digital tools. Observations were drawn from personal memory, cultural imagery, and repeated motion tests. The results informed a visual language that balances simplicity and expressiveness, demonstrating how motion design can translate shared cultural atmosphere into an accessible and emotionally resonant visual experience.
Inspirasi: Once Upon a Rabbit was inspired by childhood memories and subtle cultural details of the Lantern Festival. The project explores the use of 3D techniques rendered with a 2D sensibility, creating a vivid yet dreamlike visual language reminiscent of childhood doodles. By prioritizing mood, memory, and shared cultural experience over literal representation, the work aims to evoke a sense of warmth and nostalgia through motion.
Durasi Proyek: The project was developed and completed in 2023 as an independent animation project, produced remotely.
Alua Operasi: Motion unfolds through a sequence of gentle transformations, where shapes, colors, and motifs transition fluidly between scenes. Visual elements expand, contract, and reorganize to guide attention and create continuity, allowing the design to feel cohesive while maintaining a sense of lightness and rhythm throughout the experience.
Anggota Tim: Jesseter Wang,
Hannah Sun
Kredit Gambar: Direction / Design / Animation: [Jesseter Wang & Hannah Sun]
Music / Sound: [Davis Aguirre]