Niannujiao Jiaoding Flagship Store Toko Utama Flagship by Tomohiro Katsuki - Prism Design is a highly esteemed winner of the very prestigious 2019 A' Design Award Basi in Interior Competition Category.
BasiInterior· 2019
Niannujiao Jiaoding Flagship Store Toko Utama Flagship
by Tomohiro Katsuki - Prism Design
Client: Prism Design
A' Design Award Basi Winner in Interior Category
- 13,638
- Verified Award Winner
- Verify Award Status for #82900
The Design
About Niannujiao Jiaoding Flagship Store Toko Utama Flagship
Niannujiao Jiaoding Flagship Store marupokan interior ritel di Beijing, Tiongkok, nan manampuang duo merek fashion wanita dalam ciek ruang saluweh 180 meter persegi. Konsep desainnyo adolah keseimbangan netral. Gaya, warna, sirkulasi, fungsi, sarato jajaran produk disaimbangkan sahinggo satiok merek tatap mampatahankan karakternyo surang. Niannujiao tampak elegan sarato jaleh, samantaro Jiaoding baporak moderen, sederhana, sarato fashionable. Bahan nan digunoan mancakuik ubin batu tulis abu-abu, plating baja perunggu, karaco janiah, cat putiah sarato pink, papan kayu, kain, sarato terazo buatan.
The Recognition
About the A' Design Award Basi
Niannujiao Jiaoding Flagship Store Toko Utama Flagship adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Niannujiao Jiaoding Flagship Store Toko Utama Flagship dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Niannujiao Jiaoding Flagship Store Toko Utama Flagship dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The “Niannujia/Jiaoding” brand is a female brand in which two brands are put together in a space.
The new concept is ‘balanced neutral’ - Dimensions & Packaging
- Address,1st Floor Room132, HuPu TianDi, No 85 Hui long guan West Street, Chang ping District, Beijing china / floor AREA,180 square meters /Material,White Rectangle,Gray slate tile ,Bronze steel plating,Clear mirror ,PAINT（White ＆ PINK）,PVC Wood sheet,Fabric （2type PINK COLOR）,Artificial terrazzo /
- Tags
- NEUTRAL,Balance,Boutique,
- Production Technology
- We explore the neutral balance without breaking everything. Style, color, human line, function, SKU, etc. We have always balanced the neutrality of the two brands.
- Design Challenge
- we have long noticed two different brand characteristics. But this design has to be put together in one space, and to ensure the personality of the two different brands. Nian Nujia has an elegant and clear edge. Jiaoding is the power of modern fashion and simplicity.
We decided to focus on balancing neutrality without breaking the two personalities. - Research
- We explore the neutral balance without breaking everything. Style, color, human Move line, function, SKU, etc. We have always balanced the neutrality of the two brands. It is we are exploring such a new golden ratio.
- Inspiration
- Target customers are women between the ages of 30 and 40.
Women of this age exude a unique charm, they are beautiful but not floating on the surface, mature and fragrant. Young girls may be relaxed about life, but they are different. They are used to exploring themselves and are free from the inside out. we have long noticed two different brand characteristics. - Project Duration
- The project started in April 2018 in Beijin China and finished Construction in August 2018 in Beijin China, and was Opened in 1 September 2018.
- Operation Flow
- The world is full of many things and information.
People's hearts are affected by it. They are looking for a simpler, more natural and more balanced lifestyle. Nian Nujia / Jiao Ding is a collection brand that reflects it. - Team Members
- Designer:Masanori Kobayashi
Designer:Yao Di - Image Credits
- Photographer:Katsumi Hirabayashi
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