Five Senses Feast Rancangan Ruang Acara by Rong Chen and Artgital is a highly esteemed winner of the very prestigious 2020 A' Design Award Gangsa in Acara Competition Category.
GangsaAcara· 2020
Five Senses Feast Rancangan Ruang Acara
Client: Asia Design Interior Renovation Co.ltd
A' Design Award Gangsa Winner in Acara Category
Verified Award Winner
Verify Award Status for #99371The Design
About Five Senses Feast Rancangan Ruang Acara
Five Senses Feast adolah rancangan ruang acara nan diciptakan untuak festival cicip whisky di Taipei, Taiwan. Rancangan iko manampilkan limo instalasi interaktif utamo sarato bar cicip. Layar sentuh transparan jo botol tigo liter mavisualisasikan proses pambuatan whisky. Audio spotlight jo panel layar sentuh nan gadang mambimbiang pangunjuang malalui konten visual jo akustik. Sutra asli, digabungkan jo efek suaro, mansimulasikan gerakan mamutar whisky dalam gelas. Pertunjukan cahayo interaktif manggunoan botol whisky untuak mangenang proses pamatangan dalam tong sherry. Tujuan dari rancangan iko adolah untuak manciptoan pangalaman mancicipi nan aktif sarato manyeluruah.
The Recognition
About the A' Design Award Gangsa
Five Senses Feast Rancangan Ruang Acara adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Five Senses Feast Rancangan Ruang Acara dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Five Senses Feast Rancangan Ruang Acara mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- To make Glenmorangie New Lasanta stand out in the competition among the numerous whisky producers eyeing Taiwan as an important market and to bring a brand-new experience in whisky tasting have been the primary goal of Glenmorangie WhiskyFest in Taipei.
- Tags
- Even Space Design, Glenmorangie WhiskyFest,
- Design Challenge
- The whisky tasting began with appreciating the colors of the whisky. The showroom displayed an interactive lighting show using whisky bottles. The amber glow of New Lasanta ‘s body color was simulated using the infused flows of light and shadow, recounting the story of how the whisky matures for two years in sherry casks and thus immersing visitors in the sunshine of southern Spain.
- Research
- New Lasanta’s soft, smooth mouth feel and rich flavor were ingeniously conveyed to visitors by means of innovative interactive devices. Starting from the eyes, the nose, to the fingertips and the tip of the tongue, sensual experiences were combined and transformed, engrossing visitors in this whisky-tasting feast.
- Inspiration
- Unlike the singularity and one-directionality of other wine tasting and displaying events, Glenmorangie WhiskyFest in Taipei organized five main interactive installations and a tasting bar, enabling visitors to do more than experience passively - their visit was transformed into a distinctive journey by appealing to the five senses of sight, smell, taste, hearing and touch. With proactive feedbacks, they could enjoy an immersive, real-time simulation that touched the heart.
- Project Duration
- Taipei, Taiwan
- Operation Flow
- By means of a transparent touch screen and a real three-liter bottle of New Lasanta, the unique brewing process and superb craftsmanship were visualized. Through such interactive devices as an audio spotlight and a huge touch-screen panel, visitors went on a visual, acoustic and historic journey throughout the world. When one’s fingers touched the real silk, the swaying of the smooth silk, together with sound effects, simulated the swirling and whirling of whisky. The after taste of whisky in the mouth lingered. Besides, by swiping the touch-screen panel, there emerged floating particles on the screen, highlighting the warm fragrance of New Lasanta merged with that of chocolate, creaming toffee, and honey dates.
- Patents
- Trademark belong to Glenmorangie
Video copyrights belong to Artgital Interactive Solutions - Team Members
- Rong Chen
Artgital Interactive Solutions - Image Credits
- IP, Glenmorangie
Video, Artgital Interactive Solutioins
Photo, Wei-Zhi Hong
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