The Mysterious Pearl 3D возење во тематски парк by Mark Boey is a highly esteemed winner of the very prestigious 2020 Бронзена награда A' Design Award in Дизајн на филмови, видео и анимации Competition Category.
БронзенаФилм· 2020
The Mysterious Pearl 3D возење во тематски парк
by Mark Boey
Client: Shanghai Haichang Ocean Park
Бронзена награда A' Design Award Winner in Филм Category
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The Design
About The Mysterious Pearl 3D возење во тематски парк
Мистериозниот бисер е 3D возење за тематски парк创ирано за океански парк во Шангај, Кина. Возењето комбинира осумминутен стереоскопски анимиран филм со подвижно возило. Приказната ги следи сирената и семејство морски суштества во потрага да го спасат светот. Секое возило вклучува седум специјални ефекти, како вертикални падови и хоризонтални движења, повторувани во синхрон со анимацијата. Ликовите и анимацијата се создадени во Maya, ефектите во Houdini, а композитингот во After Effects и Flame.
The Recognition
About the Бронзена награда A' Design Award
The Mysterious Pearl 3D возење во тематски парк е добитник на Бронзената награда A' Design Award, високо престижно признание што се доделува на извонредни дизајни што се одликуваат со креативност, генијалност и лукавост. Бронзените добитници се доволно вешти и воодушевувачки креативни творби што го потврдуваат огромното искуство, имагинација и снаодливост на нивните дизајнери. Се очекува The Mysterious Pearl 3D возење во тематски парк да биде високо ценет, восхитуван и сакан предмет, значајно професионален и иновативен. Овој дизајн со Бронзена награда ги вклучува најдобрите практики во уметноста, науката, дизајнот и технологијата и се одликува со внимание кон деталите. The Mysterious Pearl 3D возење во тематски парк одлично ги задоволува потребите, ги допира желбите, ги маѓепсува чувствата и ја буди љубопитноста.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Mermaid is a 3D immersive experience located at Haichang Ocean Park theme park in Shanghai, China. Untitled Studios was approached by Haichang to design and create a fully immersive 3D experience based on the story of a mermaid and her quest to save the world.
During the creative process, we refined the characters of Mermaid and the ride's sea creature family, as well as creating the environmental background of the 8-minute animated universe.
Guests are transported into a state of the art 4D film that, along with surprising sensory elements, propels them into the ultimate 'Mermaid ride' experience.
The experience becomes even more immersive with the creation of a uniquely designed ride, each equipped with seven different special effects that repeat numerous times in tandem with the 3D animation, including vertical drops and horizontal motions! - Dimensions & Packaging
- Stereoscopic 3d, 48fps, 12 scenes dimensions HD to 8k resolution. Digital Dolby.
- Tags
- theme park, dark ride, animation, immersive, 4d ride
- Production Technology
- All character design and animation are created in Maya, and all effects are created using Houdini.
Compositing are created in After effects and Flame. - Design Challenge
- The biggest challenge about this job is scale and timeframe.
The entire animation had to be created within six months of production.
Not only that, everything had to be done in stereoscope 3d at 48 per frame with a resolution at 8k. Managing data is one of the biggest issue we never even thought of. What we learned from it. Always optimise working files, very bytes counts in the end. - Research
- There’s only a handful of theme park in the world. The biggest and the best is Disney. Competing with such a big brand is challenging. Our method is start from the basic, storytelling and character design. We knew getting this 2 formula right is important. Technology is the second part that we need to overcome. Finding the right company as partners is just as important. We believe in collaboration.
- Inspiration
- The inspiration comes from watching Pixar and Disney. When I was young I was fascinated with storytelling and animation. I love 3d character that can take you on a journey and explore the magical world. Mixing with roller coaster and storyline would give you the audience a whole new immersive experience.
- Project Duration
- Jan 2019 - Present in Shanghai China
- Operation Flow
- Theme park ride experience. Taking moving image to the 4th dimension.
- Team Members
- Executive Creative Director: Mark Boey
Executive Producer: Soddy Yu
Head of 3D: Wang Tong
Animation Studios: Untitled Studios, Akromat VFX
Music and Sound: Groove Q
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