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Palace Cinema Primary Function: Ентериерен дизајн на кино by Oft Interiors Ltd.

Palace Cinema Primary Function: Ентериерен дизајн на кино by Oft Interiors Ltd. is a highly esteemed winner of the very prestigious 2021 Сребрена награда A' Design Award in Дизајн на внатрешен простор и изложби Competition Category.


СребренаЕнтериер· 2021

Palace Cinema Primary Function: Ентериерен дизајн на кино

by Oft Interiors Ltd.

Client: Broadway Circuit

Сребрена награда A' Design Award Winner in Ентериер Category

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The Design

About Palace Cinema Primary Function: Ентериерен дизајн на кино

Book Text: Palace Cinema е ентериер на кино на два ката, сместен во Шангај, Кина. Дизајнот покрива површина од 6463 квадратни метри. На четвртиот кат се наоѓаат влезот и фоајето, а подвижните скали водат надолу до третиот кат, каде што се сместени сите проекциски сали. Белата боја претставува вода, додека бронзената претставува пулсирање. Бронзените брановидни шари се шират по ѕидовите, столбовите и подот, а скриеното осветлување на таванот го поддржува ефектот. IMAX салата користи камени сиви тонови со седишта од сива вештачка кожа. Материјалите вклучуваат мермер, алуминиум, ткаенина, тепих и стакло.

The Recognition

About the Сребрена награда A' Design Award

Palace Cinema Primary Function: Ентериерен дизајн на кино е добитник на Сребрената награда A' Design Award, извонредно престижно признание што се доделува на врвни, прекрасни и импресивни дизајни. Сребрените добитници се исклучително бриљантни и многу креативни дела што ја покажуваат одличната стручност, талентот и проникливоста на нивните дизајнери. Се очекува Palace Cinema Primary Function: Ентериерен дизајн на кино да биде прекрасно, примерно, извонредно професионално и длабоко иновативно дело. Овој дизајн со Сребрена награда е значаен, восхитуван пронајдок што придонесува за поместување на границите на уметноста, науката, дизајнот и технологијата. Palace Cinema Primary Function: Ентериерен дизајн на кино е творба на која многумина и завидуваат, која ги буди желбите, носи позитивни чувства и предизвикува восхит и чудење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
When the audience and the film are in sync, it is like hearts beating at the same rhythm, pounded by a drum without edges. The rhythm should be astounding and natural. When put into this design, materials were carefully selected so that the beautiful and soothing rhythm will not be over-ridded; that audience who come into this space will go with the flow.
Dimensions & Packaging
Materials: marble, aluminum, fabric, carpet, glass, coaching and painting.
Area: 6463 sqm
Tags
cinema, interior design, entertainment space, commercial space, renovation project
Production Technology
The two-stories cinema aims to provide a holistic experience for its audience. The fourth floor is the entrance and lobby, next to the counters are the escalators that descend to and from the third floor, where all the screening houses locate. If we are to present the pulse of water, what colour should it be? As the aesthetic shapes, lines and edges are the key things to convey, we decided to keep the colors subtle. White is used to represent water, while bronze is used to represent pulses.
Design Challenge
There are two types of screening houses, the Standard House and IMAX House. IMAX House uses stone grey as the main colour, with mixture of different shades of grey faux leather seats that echo the uniqueness of stones. But not just the seating, even the walls and the floor also joined in to provide a space so comfortable like nature.
Research
Films are fascinating because of the ground it stands is blurry or so-to-speak, it stands on water. In between reality and fantasy, the meanings extracted from films are constantly floating, as light as cloud and as dynamic as water. Are films like mirrors reflecting what is true, or are they merely illusions?
Inspiration
Films are the pulse of water: it can be fierce and it can be mild; water reflects and water rejects. Whether one will end up float on it or get drowned by it, is not a choice but a chance. If you cannot row, maybe you should go with the flow.
Project Duration
The project started in 2017 in Shanghai, China and finished in 2019 in the same place.
Operation Flow
Starting from the entrance, the white colour gives a bright view in general. The ceiling with concealed lighting looks as if the white is being crystallised; creating ripples from this point, the bronze ripple patterns spread across the walls, the columns, and to the floor. At the lobby area, the ceiling outlets were cleverly designed as half-moon shapes, which were made up with wooden stripes painted in bronze colour.
Patents
Copyrights belong to Oft Interiors, 2019.
Team Members
CM Jao, Ken Cheung, Yoyo Au
Image Credits
All images used in the submission was taken by Masato Kawano.

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