Have a Nice Can Пакување за храна by Kaoru Mizuno - Mother Inc.

Have a Nice Can Пакување за храна by Kaoru Mizuno - Mother Inc. is a highly esteemed winner of the very prestigious 2022 Златна награда A' Design Award in Дизајн на пакување Competition Category.

ЗлатнаПакување· 2022

Have a Nice Can Пакување за храна

by Kaoru Mizuno - Mother Inc.

Client: Irom Inc

Златна награда A' Design Award Winner in Пакување Category

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Verified Award Winner
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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Have a Nice Can Пакување за храна

Have a Nice Can е дизајн на пакување за бренд на рачно изработени конзервирани морски плодови. Асортиманот вклучува поединечна обвивка, подарочна торба за три конзерви и подарочни кутии за шест, девет и дванаесет конзерви. Рачката на подарочната торба користи јаже што потсетува на рибарско пристаниште. Подарочните кутии комбинираат светло портокалова боја за сонцето и сина за морето. Илустрациите на риби се печатени на двете страни на обвивката, така што шарата продолжува кога пакувањата се поставени едно до друго за да формираат изложба во продавница. Се користи еколошки сертифицирана хартија, а конзервите се оставени без етикети за да можат лесно да се рециклираат.

The Recognition

About the Златна награда A' Design Award

Have a Nice Can Пакување за храна е добитник на Златната награда A' Design Award, високо престижно признание што се доделува на првокласни, прекрасни и одлични дизајни. Златните добитници се многу иновативни, визионерски и заслепувачки сјајни творби што го одразуваат талентот, мудроста и мајсторството на нивните дизајнери. Се очекува Have a Nice Can Пакување за храна да биде високо пофален, трендсетерски и монументален пронајдок што носи невидена вредност. Овој дизајн со Златна награда е прекрасен, ценет проект што ги поместува границите на уметноста, науката, дизајнот и технологијата. Have a Nice Can Пакување за храна создава силна желба, буди страст, поттикнува креативност и маѓепсува.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used not only for package, but also as a store display which direct the boundless sea.
Dimensions & Packaging: Environmentally friendly paper is used for the packaging.
The cans are unlabeled so that they can be easily recycled and can be directly cooked.
Tags: canned food, packaging,
Production Technology: The package consists of an individual packaging sleeve, a gift bag of 3 cans, a gift box of 6 cans, 9 cans and12 cans, and environmentally friendly paper is used for them as much as possible.
For example, a packaging sleeve and gift bag use paper made of FSC material certified, and paper of box uses the "Green Aid Paper Series," which is originally set by a Japanese paper manufacturer for the purpose of reducing the environmental burden.
Design Challenge: The appearance, paper and texture of the package that conveys the brand's high-quality ingredients and careful work.
Research: The client runs a restaurant, and the corona pandemic is affecting store sales.
We aim to regain sales by providing new services in the style of canning that suits the new lifestyle of stay home.
When the store is open, 3cans of package is available so that customers who come to the store can easily take it home, and when it is difficult to visit the store, 9 cans or 12 cans of packages can be purchased online as a gift for yourself or your friends without worrying about cans weight and infection. They are currently keeping strong sales.
Inspiration: Package design for handmade craft canning brand which is created by Japanese seafood restaurant. The handle of the gift bag uses a rope that resembles a fishing port.
The gift box is made up of bright orange (sun) and blue (sea).Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used as a store display which direct the boundless sea.
Project Duration: The project lasts about 1 year, designed and produced in Japan.
Operation Flow: The package consists of individual packaging sleeve, gift bag of 3 , gift box of 6, 9 and12.
A Handle of gift bag uses a rope that resembles a fishing port.
Gift boxes are made up of bright orange (sun) and blue (sea).
Can body has no decorations and labelling so that it can be used over direct heat at home or camping.
Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side so they can use as a store display which direct the boundless sea.
Team Members: Kaoru Mizuno
Image Credits: MOTHER Inc.