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Garalis Muscat Limnio Примарна функција: Пакување за вино by Manos Siganos

Garalis Muscat Limnio Примарна функција: Пакување за вино by Manos Siganos is a highly esteemed winner of the very prestigious 2022 Сребрена награда A' Design Award in Дизајн на пакување Competition Category.


СребренаПакување· 2022

Garalis Muscat Limnio Примарна функција: Пакување за вино

by Manos Siganos

Client: Garalis Winery

Сребрена награда A' Design Award Winner in Пакување Category

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Verified Award Winner

Verify Award Status for #128190

Colors

The Design

About Garalis Muscat Limnio Примарна функција: Пакување за вино

Гаралис Мускат Лимнио е дизајн за пакување на вино, создаден за две вина од грчкиот остров Лемнос. Двете етикети делат ист илустраторски стил, покажувајќи дека двете вина припаѓаат на исто семејство. Етикетата на белото вино Мускат прикажува ниски лози свиткани од силните североисточни ветрови. Етикетата на црвеното вино Лимнио се темели на обликот на традиционалните Гувес, подземни издлабени карпи што некогаш се користеле за ферментација на шира. Етикетите се печатени на текстурирана еко-хартија со црн офсет, златна топла фолија и сјајно релјефно втиснување.

The Recognition

About the Сребрена награда A' Design Award

Garalis Muscat Limnio Примарна функција: Пакување за вино е добитник на Сребрената награда A' Design Award, извонредно престижно признание што се доделува на врвни, прекрасни и импресивни дизајни. Сребрените добитници се исклучително бриљантни и многу креативни дела што ја покажуваат одличната стручност, талентот и проникливоста на нивните дизајнери. Се очекува Garalis Muscat Limnio Примарна функција: Пакување за вино да биде прекрасно, примерно, извонредно професионално и длабоко иновативно дело. Овој дизајн со Сребрена награда е значаен, восхитуван пронајдок што придонесува за поместување на границите на уметноста, науката, дизајнот и технологијата. Garalis Muscat Limnio Примарна функција: Пакување за вино е творба на која многумина и завидуваат, која ги буди желбите, носи позитивни чувства и предизвикува восхит и чудење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Garalis winery produces two wines of exceptional quality and history. The ancient typical wine of the island of Lemnos Limnio and the Muscat of Alexandria. The packaging of these two wines are connected with a common feature, the design style. Although the concept of ​​the illustration is different in each case, the aesthetic is the same. What we wanted to communicate is that these are two excellent products of the same family. The elements that make these two packages unique are two. The overall idea and style of the illustrations and the quality of the label materials.
Dimensions & Packaging
Bottle dimensions: 31x7.5cm
Labels Dimensions: 24x9.5cm
Label: Eco Paper with texture
Printing: Offset for black, Hot Foil for Gold, Gloss Embossing for tittles
Tags
Packaging, Wine, Wine Packaging, Label, Illustration, Greece, Lemnos, Gold Foil, Branding
Production Technology
Glass bottle and eco paper labels.
Design Challenge
The hardest part was the research on finding and visualizing the identity of the winery, the benefits of the products, the tradition and the characteristics of Lemnos island.
Research
The more unique a customer is, the more unique their product is. In any case, it is important to identify the specifics and characteristics of each customer and visualize them. This was done in this case as well. So after research we identified the elements of the character of the winery and its wines. The two basic elements affect the quality of the wines giving them a unique character are the special climatic conditions that prevail on the island and the traditional way of winemaking.

In the case of Muscat wine we chose to illustrate the strong northeast wind blowing the low vine while for Limnio wine we chose to illustrate the shape of the traditional underground Gouves used for the fermentation of must.
Inspiration
The idea behind the packaging design of Muscat white wine comes from the distinctive features of Lemnos island with its low vines that are lashed by northeasterly gales. The colour gold was chosen for the grapes and the wind to emphasize their value and to stress the necessity of the combination of both.

Subsequently, the design concept of Limnio red wine was based on the shape of the typical traditional Gouves of Lemnos. These were underground carved out rocks, used by vintners for the fermentation of must, and sealed with round slates. The colour gold was chosen here to highlight the value of the wine.
Project Duration
This project started in May 2020 and finished in December 2020.
Operation Flow
Our goal was to make the packaging attractive and eye catching. For this reason we chose to use a minimal illustration style with a modern character. We also chose paper with a special texture, gold foil and gloss embossing effect for the letters.
Team Members
Creative Director, Designer: Manos Siganos
Copywriter: Gianna Kazakou
Image Credits
Photographer: Thanassis kaiafas

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