Shebude White Пакувањето На Алкохол by Wu Yao is a highly esteemed winner of the very prestigious 2023 Сребрена награда A' Design Award in Дизајн на пакување Competition Category.
СребренаПакување· 2023
Shebude White Пакувањето На Алкохол
by Wu Yao
Client: Shede Spirits Co. Ltd.
Сребрена награда A' Design Award Winner in Пакување Category
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- Verified Award Winner
- Verify Award Status for #141188
The Design
About Shebude White Пакувањето На Алкохол
Дизајнерите користеа шара од жад од периодот на завојуваните држави како главен елемент на надворешното пакување. Обликот на шишето ја прифаќа најкласичната цилиндрична форма. Горната половина од шишето со вино е обична и проѕирна, долната половина е стакло со пруги, а дното е изработено од злато во облик на кинески планини и реки. Сребрената надворешна кутија е испечатена со кинески класични дезени. Техниката на сечење е елегантна и моќна, а стилот е свеж и невоздржан.
The Recognition
About the Сребрена награда A' Design Award
Shebude White Пакувањето На Алкохол е добитник на Сребрената награда A' Design Award, извонредно престижно признание што се доделува на врвни, прекрасни и импресивни дизајни. Сребрените добитници се исклучително бриљантни и многу креативни дела што ја покажуваат одличната стручност, талентот и проникливоста на нивните дизајнери. Се очекува Shebude White Пакувањето На Алкохол да биде прекрасно, примерно, извонредно професионално и длабоко иновативно дело. Овој дизајн со Сребрена награда е значаен, восхитуван пронајдок што придонесува за поместување на границите на уметноста, науката, дизајнот и технологијата. Shebude White Пакувањето На Алкохол е творба на која многумина и завидуваат, која ги буди желбите, носи позитивни чувства и предизвикува восхит и чудење.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- As a super high-end product of Shede liquor we are diligent in this design and use the jade patterns in the Warring States Period as the main element of the outer package The jade wares in this period have not only a large number and good quality but also a lot of innovative and beautiful shapes The lines were used more skillfully and the aesthetic content of the patterns increased sharply The cutting technique is elegant and powerful and the style is fresh and unrestrained
- Dimensions & Packaging
- 20cm x 10cm x 30cm
- Tags
- wine ，packaging，gift
- Production Technology
- Glass bronzing
- Design Challenge
- The most wonderful part is at the bottom of the bottle which we may ignore easily On the bottom there is golden Chinese landscape The mountains in China are undulating and continuous like extensive and profound culture with a long history in China The bottle of Shebude liquor is covered with the patterns with the richest cultural deposits just like it is covered with snow
- Research
- As a super high-end product of Shede liquor we are diligent in this design and use the jade patterns in the Warring States Period as the main element of the outer package The jade wares in this period have not only a large number and good quality but also a lot of innovative and beautiful shapes The lines were used more skillfully and the aesthetic content of the patterns increased sharply The cutting technique is elegant and powerful and the style is fresh and unrestrained In just 500 years countless jade treasures were left for the history The patterns on jade wares are unique bringing us a lot of creative inspirations
- Inspiration
- we are diligent in this design and use the jade patterns in the Warring States Period as the main element of the outer package The jade wares in this period have not only a large number and good quality but also a lot of innovative and beautiful shapes The lines were used more skillfully and the aesthetic content of the patterns increased sharply The cutting technique is elegant and powerful and the style is fresh and unrestrained
- Project Duration
- The project starts in Beijing in September 2021 It ends in Beijing in November 2021
- Operation Flow
- The shape of the bottle body is cylindrical which is the most classic decent and steady The upper part and the lower part of the bottle are different The upper part is made of pure and transparent glass and the lower part is glass with ribbon pattern The strong-flavor Chinese spirit is clearer when it flows into the transparent glass bottle The bottle cap is also printed with golden cloud pattern which just proves the golden age of a bottle of good liquor
- Team Members
- Original designer: Wu Yao
Graphic designer: Zheng Ziyang
Graphic designer: Shi Huafeng
3D designer: Liao Hao
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