Void Интегрирана Дизајн Платформа by Hanna Park is a highly esteemed winner of the very prestigious 2024 Бронзена награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.
БронзенаГрафика· 2024
Void Интегрирана Дизајн Платформа
by Hanna Park
Client: Void
Бронзена награда A' Design Award Winner in Графика Category
Verified Award Winner
Verify Award Status for #154353The Design
About Void Интегрирана Дизајн Платформа
Void се однесува на следново: нешто што не постои, нешто празно без ништо, или таков простор. Void предлага ново позиционирање на креативниот дизајн со интегрирана стратегија од планирање до имплементација, дизајн синхронизиран со времето. Тоа означува модерен простор кој изгледа исполнет со бесконечна имагинација. Дизајнот на Void е неутрален и остава простор корисниците да се изразат. Ние сме креативен партнер кој планира и дизајнира искуства со брендови.
The Recognition
About the Бронзена награда A' Design Award
Void Интегрирана Дизајн Платформа е добитник на Бронзената награда A' Design Award, високо престижно признание што се доделува на извонредни дизајни што се одликуваат со креативност, генијалност и лукавост. Бронзените добитници се доволно вешти и воодушевувачки креативни творби што го потврдуваат огромното искуство, имагинација и снаодливост на нивните дизајнери. Се очекува Void Интегрирана Дизајн Платформа да биде високо ценет, восхитуван и сакан предмет, значајно професионален и иновативен. Овој дизајн со Бронзена награда ги вклучува најдобрите практики во уметноста, науката, дизајнот и технологијата и се одликува со внимание кон деталите. Void Интегрирана Дизајн Платформа одлично ги задоволува потребите, ги допира желбите, ги маѓепсува чувствата и ја буди љубопитноста.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Void is a word that refers to non existent, empty with nothing or such a space.
Void proposes a new positioning of creative design
with an integrated strategy from planning to practice,
a design that breathes with the times and trends as if filling this space with unlimited imagination. - Dimensions & Packaging
- Void maintains consistency in the brand identity and expresses it as an expanded motif to reflect personality.
Void logotype uses a sans-serif font to create a clean, modern feel.
Minimal straight lines and the curve of the I are in harmony with the overall visual balance.
Void uses clear and vibrant colors and uses novel combinations as a color system.
With this color system, you can maintain a vibrant, clear tone and manner of Void. - Tags
- Void, Book design, Brand identity, Creative
- Production Technology
- Void is a platform that goes beyond simple design and makes various brands more valuable.
We pursue a minimalist design so that each product can stand out within the Void platform.
We seek diversity of expression through flexible design that can be expanded across a variety of brands.
We establish a modern and progressive design tone and manner to express a trendy image. - Design Challenge
- In order to create Void unique visual characteristics, we went through a lot of trial and error in the process of developing a graphic motif symbolizing void. By using the strokes associated with the brand slogan, Unobtrusive design, as a motif, the intersection of customer benefits and values is expressed through an image.
- Research
- Using a brand identity system consistently increases trust and recognition of your brand and sets you apart from the competition.
It also ultimately builds trust in your brand message.
Void provides ample experiences to amplify creativity and imagination in the space where the customer’s space and Void’s space meet. - Inspiration
- Good design does not attract unnecessary attention.
Void design is neutral and
Allowing consumers to express themselves leave space empty.
Void is a creative partner who plans and designs a brand experience. - Project Duration
- Void brand project was carried out from September 2021 to August 2022, and the trademark registration and patent appeared in September 2022.
- Operation Flow
- Companies plan and develop service brands or product brands and inform customers of their differentiated value through various communication media..
In order to create a consistent brand experience, the essential elements of the brand that play a central role must be defined.
We first define the brand's values.
What is our brand identity?
What kind of image should our brand be remembered by people?
Void provides customers with a new platform through these experiences. - Team Members
- Art Director : Hanna Park
Designer : Hyesu Lim
Designer : Yura Lee
Designer : Jonghwan Kang
Designer : Seohee Lee
Designer : Jieun Choi
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