Zun Fu Продажен Центар by Zhijiang Shan is a highly esteemed winner of the very prestigious 2025 Сребрена награда A' Design Award in Дизајн на внатрешен простор и изложби Competition Category.

СребренаЕнтериер· 2025

Zun Fu Продажен Центар

by Zhijiang Shan

Client: Rong Jie Studio

Сребрена награда A' Design Award Winner in Ентериер Category

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The Design

About Zun Fu Продажен Центар

Ентериерниот дизајн се инспирира од традиционалната кинеска просторна култура и поетска симболика, презентирајќи современа интерпретација на церемонијалната архитектура. Инспириран од историските ритуали на Луојанг, просторот вклучува елементи како што се камен, бамбус и мотиви на божури. Линеарна патека го организира патувањето на посетителот низ зони на пристигнување, преговарање и рефлексија. Скулптурално осветлување и слоевити материјали креираат мирна, импресивна средина која ги спојува културниот идентитет со современата естетика.

The Recognition

About the Сребрена награда A' Design Award

Zun Fu Продажен Центар е добитник на Сребрената награда A' Design Award, извонредно престижно признание што се доделува на врвни, прекрасни и импресивни дизајни. Сребрените добитници се исклучително бриљантни и многу креативни дела што ја покажуваат одличната стручност, талентот и проникливоста на нивните дизајнери. Се очекува Zun Fu Продажен Центар да биде прекрасно, примерно, извонредно професионално и длабоко иновативно дело. Овој дизајн со Сребрена награда е значаен, восхитуван пронајдок што придонесува за поместување на границите на уметноста, науката, дизајнот и технологијата. Zun Fu Продажен Центар е творба на која многумина и завидуваат, која ги буди желбите, носи позитивни чувства и предизвикува восхит и чудење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project features a layered spatial sequence composed of reception, negotiation, and contemplation zones. A central water feature anchors the lobby, while suspended sculptures animate the ceiling. Materials such as stone, bamboo, brushed brass, and dark wood define a rich palette. Lighting transitions guide users through the space, integrating symbolic forms with functional clarity. The result is a culturally rooted yet contemporary commercial environment.
Dimensions & Packaging: Total area: approx. 600 sqm; lobby height: 6.5m. Main finishes include marble flooring, brass inlays, walnut veneer, rattan detailing, custom aluminum panels, and stone carvings. Lighting integrates 3000K LED strips, downlights, and a flowing crystal chandelier. Structure uses steel frames, in-situ concrete walls, and dry-hung stone and aluminum cladding.
Tags: Chinese interior design, immersive real estate space, spatial culture, ceremonial architecture, stone and wood finishes, Luoyang architecture, modular commercial design
Production Technology: The project applies CNC engraving, modular dry-hang systems, and hybrid material detailing. It features natural stone, brushed metal, rattan, wood veneer, leather, and bamboo, enhanced with concealed LED systems. The approach fuses modern fabrication with traditional textures to produce a polished, expressive space.
Design Challenge: The challenge was how to translate traditional Chinese culture into modern construction and design, aligning with contemporary aesthetics and lifestyles. The 600 sqm site required precise balancing of narrative expression, functional layout, and construction feasibility.
Research: The project researched cultural symbols, traditional Chinese spatial rhythm, and user behavior in immersive commercial interiors. It involved ceremonial flow studies, user interviews, spatial modeling, and material integration strategies to guide narrative and atmosphere.
Inspiration: The project draws inspiration from traditional Chinese notions of ritual, symbolism, and spatial procession. Referencing Luoyang's historical architecture and poetic traditions, the design reimagines ceremonial experiences through a modern lens. Sculptural lighting, refined materials, and a layered narrative reflect a cultural continuity that balances heritage with contemporary function.
Project Duration: The project is located in Luoyang, China. Design began in January 2018, construction was completed by November 2018, and it officially opened in December 2018 as the main sales and exhibition center for the Zun Fu residential development.
Operation Flow: The space is planned with ritualistic rhythm. Visitors enter via a pine pathway, welcomed by a ceremonial gateway and lighting. The layout transitions through brand storytelling, negotiation, and contract signing areas. Spatial modulation, light orchestration, and sensory transitions reinforce the layered experience.
Image Credits: Photographer: Xushan Geng