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Extra Time Cinema Примарна функција: Кино, Уметничка галерија by XU Studio

Extra Time Cinema Примарна функција: Кино, Уметничка галерија by XU Studio is a highly esteemed winner of the very prestigious 2020 Сребрена награда A' Design Award in Дизајн на внатрешен простор и изложби Competition Category.


СребренаЕнтериер· 2020

Extra Time Cinema Примарна функција: Кино, Уметничка галерија

by XU Studio

Client: XU Studio

Сребрена награда A' Design Award Winner in Ентериер Category

Colors

The Design

About Extra Time Cinema Примарна функција: Кино, Уметничка галерија

Extra Time Cinema е кино и галерија по барање, сместено на вториот подземен кат од трговски центар во Шангај. Внатрешноста зафаќа 800 квадратни метри. Во центарот на полукружен простор со радиус од 9 метри се наоѓа шанк, така што просторот може да служи како кафуле, салон за предавања, сцена за танцови настапи и место за претставување производи. Надворешниот ѕид е обвиткан со преклопен огледален нерѓосувачки челик, а одразите се менуваат како што луѓето минуваат покрај него. Заоблени жлебови од нерѓосувачки челик држат светлосни ленти и пластични панели за сончева светлина, кои сјаат во сино, зелено и розово-црвено.

The Recognition

About the Сребрена награда A' Design Award

Extra Time Cinema Примарна функција: Кино, Уметничка галерија е добитник на Сребрената награда A' Design Award, извонредно престижно признание што се доделува на врвни, прекрасни и импресивни дизајни. Сребрените добитници се исклучително бриљантни и многу креативни дела што ја покажуваат одличната стручност, талентот и проникливоста на нивните дизајнери. Се очекува Extra Time Cinema Примарна функција: Кино, Уметничка галерија да биде прекрасно, примерно, извонредно професионално и длабоко иновативно дело. Овој дизајн со Сребрена награда е значаен, восхитуван пронајдок што придонесува за поместување на границите на уметноста, науката, дизајнот и технологијата. Extra Time Cinema Примарна функција: Кино, Уметничка галерија е творба на која многумина и завидуваат, која ги буди желбите, носи позитивни чувства и предизвикува восхит и чудење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In addition to the functional format of the on-demand cinema, designers have created an infinitely possible theater for the space. The bar at the entrance is the center of the circle, with a radius of 9 meters, surrounding a semi-circular space, it brings various possibilities for customer operations. In addition to the daily cafe function, this space has hosted movie lecture salons, improvised performances of modern dance, and has been leased by corporate users for product launches.
Dimensions & Packaging
The project covers a total of 800 square meters. The designer deliberately shaped a more exaggerated width and height ratio in the space walkway design, with the way of building wash wall lights, increased the indoor space in the architectural space scale sense.
Tags
Interior, Commercial, Natural, Elegant, Cultural, Cinema, Lighting Art, New Business Forms, Art gallery
Production Technology
At the top of the semi-circular area of the entrance, designers decorated with cheap sunlight panels, made curved stainless steel grooves, arrange the light strips, inserted plastic sunlight panels, and after the lights are turned on, the entire sunlight panel was illuminated, making the entire ambient light from blue to green and rose red.
Design Challenge
The project is located on the B2 floor of the shopping mall, behind a large staircase. The location is very inconspicuous. Designers wanted to open the entire facade, and make a large interactive projection device at the door to attract customers who pass by in the distance, but not passed by the property owners. Therefore, they made a new attempt under limited conditions, and wrapped the exterior facade of the solid wall with a folded stainless steel mirror surface.
Research
In the design process, designers advocated the concept of economy and environmental protection, insisted on using simple and common materials, and made rich and interesting effects through design research. For example, the arc-shaped decorative material suspended in the air, which left a deep impression on customers. Through this experiment and exploration, designers knew that ordinary cheap materials can also create good visual effects and bring interesting experiences to customers.
Inspiration
Nowadays, with the rapid development of network technology, there is less and less person-to-person communication. Although the traditional on-demand cinema feels like a completely private space, designers hope that there will be more communication between people and make the on-demand cinema a new social space. They have added a multifunctional space with a bar as the core. Here, people can sit down for coffee, read a book, buy their favorite videos, hold salon lectures and meet new friends.
Project Duration
The project started in December 2018 in Shanghai and finished in March 2019 in Shanghai.
Operation Flow
The designer used the principle of light projection, so that each cinema number in the form of light projected on the facade and it is the best respect for the space light environment.
Patents
Copyrights belong to XU Studio, 2019.
Team Members
Sabrina Xu
Chilcutt Xu
Ling Ding
C Luo
Jane Jiang
Mango He
Image Credits
Image #1: Photographer Peter Zhang, Cinema Entrance, 2019.
Image #2: Photographer Peter Zhang, Bar, 2019.
Image #3: Photographer Peter Zhang, Sitting Area, 2019.
Image #4: Photographer Peter Zhang, Gallery Entrance, 2019.
Image #5: Photographer Peter Zhang, Corridor, 2019.

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