ഇന്നത്തെ ഡിസൈനർ അഭിമുഖം
17 ചോദ്യങ്ങൾ
I'm an Industrial Designer with 4+ years of experience spanning the pharmaceutical, commercial appliance, and automation industries. I hold a B.Des in Product Design from Woxsen University in India and an M.A.
Could you please tell us about your experience as a designer, artist, architect or creator?
I'm an Industrial Designer with 4+ years of experience spanning the pharmaceutical, commercial appliance, and automation industries. I hold a B.Des in Product Design from Woxsen University in India and an M.A. in Industrial Design from the Savannah College of Art and Design. I was also selected for a competitive advanced digital sculpting program taught by members of Apple's industrial design group, which was a formative experience in understanding production-level surface modeling.
Professionally, I'm currently at MilliporeSigma in Boston, designing healthcare and life science products — everything from lab automation robots to packaging to digital interfaces. Before that, I was at Hoshizaki America, where I joined as their first-ever industrial designer and built their design identity from scratch. My personal work spans consumer products, lifestyle objects, and branding — with MokaMax, BloomCase, R Plus, Hooper, and Fredda all sitting in that space. My work has been featured in Design Milk and Yanko Design, and MokaMax recently won an A' Design Award and an IDA Gold award for R Plus.
How did you become a designer?
It started before I had a word for it. As a kid, I was the type who would look at a toy and immediately want to take it apart or make something new out of it — toothpaste boxes, cardboard, whatever was around. I was building things before I knew building things was a career.My formal design education started with fashion design, which was an unusual entry point, but one I'm grateful for. It gave me a deep early understanding of how objects relate to the body, to identity, and to lifestyle — a human-centered lens I carry into everything I design today. Industrial Design was the natural next chapter: a wider canvas for the same curiosity. What kept me in design wasn't a single defining moment — it was the accumulation of small ones. The first time I held a physical prototype of something I'd sketched on paper. The first time someone reacted to a design I'd made as though it was something they actually needed. That gap between how things are and how they could be has always felt worth closing to me.
What are your priorities, technique and style when designing?
Three things I always return to: context, physical iteration, and material honesty.Context first — I need to understand who this is for, under what conditions, and what they're really trying to do before I touch a pen. The brief as written is rarely the whole story.Physical iteration as early as possible. I start with pen and paper because it's the medium where I'm most free to be wrong, and being wrong quickly is the fastest route to being right. I sketch through a wide range of concepts, move into Procreate for more developed directions, and get into Rhino and my Bambu 3D printer as soon as I have something worth holding. The physical feedback loop changes everything — a print tells you things a render simply can't. And material honesty — I'm drawn to designs that show what they're made of. Stainless steel that looks like steel. Concrete that feels like concrete. There's an integrity to that approach that I find compelling both aesthetically and philosophically. Stylistically, I lean toward minimalism — but a minimalism that's substantial and tactile, not sterile or cold.
Which emotions do you feel when designing?
Mostly curiosity. There's a persistent low-level energy running through every stage — an ongoing drive to solve the mini-problem in front of me before moving to the next one.
The most exciting phase for me is early physical iteration — when a rough form is starting to take shape in your hands and you can feel whether it's right or wrong before you can fully articulate why. That physical intuition is something I trust a lot.
There's also a particular satisfaction in the moment a functional constraint and an aesthetic decision converge unexpectedly. With MokaMax, the ridges started as a grip and structural solution and became the product's visual signature. With BloomCase, the weight of concrete — a practical material choice — became its defining character. Those moments of discovery are why I design.
About 10% of the time, I feel genuine frustration — usually when software crashes and I haven't saved. That's why pen and paper will never fully leave my process.
What particular aspects of your background shaped you as a designer?
Starting in fashion gave me something most industrial designers don't have early on — a deep sensitivity to how objects relate to the human body, to identity, and to the way people present themselves to the world. That carries into everything I design: I think about how a product feels in your hand, how it looks clipped to your bag, how it fits into the story you tell about yourself.
Growing up between India and the US also gave me a broader frame of reference for what "good design" means. Design isn't culturally neutral — what feels considered and intentional in one context can feel cold or foreign in another. That awareness of context, of user, of culture, runs through how I approach every project.
Non-design skills that have helped me most: communication and curiosity. Communication is the best design in the world doesn't get made if you can't bring people along with it — engineers, PMs, stakeholders, clients. And curiosity, because the designers I admire most don't stay in their lane. They understand materials, manufacturing, software, and human behavior. That breadth compounds over time.
What is your growth path? What are your future plans? What is your dream design project?
The most immediate goal is transitioning MokaMax from concept to actual product. It started as a self-initiated proof of concept, got picked up organically by design publications and social media, won an A' Design Award, and had strangers asking where they could buy it. That response made it clear that this deserves to be real. I'm working toward making that happen — and using that process as the first chapter of a larger transition from industrial designer to creator.
In parallel, I'm developing OTTO — a desktop co-work bot that uses AI not to do the work for you, but to help you understand and learn the tools that get you there. It's pushing me into new territory at the intersection of physical and digital product design, which is exactly where I want to be.
Longer term, I want to build a practice that's partly professional, partly independent, and entirely driven by genuine curiosity. My dream project is something that has the same qualities as my best personal work — self-initiated, rooted in a real personal frustration, and designed for people who care deeply about the objects in their lives.
What are your advices to designers who are at the beginning of their career?
Start making before you feel ready. The gap between your taste and your ability closes fastest through volume — making a lot of things, not waiting to make the perfect one. Make the imperfect thing, learn from it, and make the next one better.
Get comfortable being wrong in public. The designers who grow fastest are the ones who share work in progress, invite honest feedback, and iterate openly. Perfectionism in private is just procrastination with better PR.
Learn to work across disciplines early. The most valuable designers I've encountered understand engineering, materials, user research, and business — not as specialists in each, but as informed collaborators. That breadth makes you better at every stage and more valuable in any room.
And finally: design for real problems, not aesthetic exercises. The work that resonates — with users, with press, with the people who eventually ask "where can I buy this?" — always starts from a genuine friction. Follow that friction honestly, and the form will follow.
You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?
Follow the problem, not the aesthetic. The best work I've seen — and the work I'm most proud of — starts from a real, specific friction and follows it with honesty. Don't start with a style and force the problem to fit it.
Prototype physically as early as possible. Renders lie in comfortable ways. A 3D print tells you the truth about proportions, grip, and weight in ways that no screen will.
Invest in your communication skills. Design that can't be explained can't be championed, and design that isn't championed doesn't get made. Being able to articulate why a decision was made — not just what it looks like — is what separates designers who influence outcomes from designers who execute them.
And share your work. I've had designs picked up by publications and had people reach out asking to buy things I made as personal projects. None of that happens if the work stays private. Put it out there. The right people find the right work.
How do you keep up with latest design trends? To what extent do design trends matter?
I pay more attention to behaviors than trends. Trends tell you what's fashionable right now; behaviors tell you what people actually need, which tends to be more durable. That said, I stay connected to the design conversation through publications like Design Milk and Yanko Design, social media, and just paying attention in stores and public spaces — noticing what's frustrating, what's delightful, what's missing.
For my own work, I try not to design to a trend. MokaMax wasn't designed because rugged minimalism was having a moment — it was designed because I was personally frustrated by portable coffee gear. BloomCase wasn't designed because concrete was fashionable — it was designed because I wanted a desk object that felt as considered as the work happening on it. When the thinking is right, the aesthetic tends to land in the right place on its own.
How do you know if a product or project is well designed? How do you define good design?
A well-designed product disappears into use. You stop thinking about it as an object and just do the thing it was designed for. My OXO peeler — I don't think about the handle, I just peel. That invisibility is the goal. Good design doesn't announce itself; it removes the friction between you and what you're trying to do.
The opposite of good design isn't bad design — it's design that keeps reminding you it's there. Products that demand your attention when they should be serving it. The questions I ask: Does this serve its user honestly? Does every detail justify its presence? Does it hold up under real conditions, not just ideal ones?
How do you decide if your design is ready?
When every detail can justify its existence and the whole thing feels inevitable — like it couldn't reasonably have been any other way. In practice, the signal is when iteration stops revealing new problems and starts producing diminishing returns. You can feel that shift.
There's also an external signal I've come to trust: when people who weren't involved in the process react to it as a real thing they want in their lives. The people who asked where to buy MokaMax after seeing it published — that unsolicited response from strangers told me something no amount of internal review could. When a design communicates something true to someone with no obligation to care, it's ready.
What is your biggest design work?
Professionally, pioneering the software UX for MilliporeSigma's first-ever lab automation robot — the Automated Assay Workstation — is the project that pushed me furthest. Building a design framework from scratch for a first-of-its-kind product, with no precedent to follow, validated by usability testing with over 100 prospective customers, is genuinely significant work. It's also set the standard for how future software development at the company will be approached, which is a legacy I'm proud of.
Personally, MokaMax holds that place. Not because it's the most complex thing I've designed, but because it's the most fully mine. Self-initiated, self-constrained, developed entirely from personal experience. It's been featured in Design Milk and Yanko Design, won an A' Design Award, and had strangers asking where to buy it. For a personal project, that arc — from sketch to award-winning published design — is the most complete design story I've told so far.
Who is your favourite designer?
Raymond Loewy, without hesitation. The sheer breadth of what he touched — locomotives, refrigerators, the Lucky Strike logo, Air Force One — and the consistent thread of accessible, optimistic modernism running through all of it is extraordinary. He understood that good design could change how an entire culture felt about the future, and he proved it at scale. If I could have one conversation with any designer, it would be with him.
For living designers, I'm drawn to the Teenage Engineering team — the OB-4 Off White in particular represents everything I find compelling: honest materials, minimal form, a product that pushes its user toward a certain intentional lifestyle without ever feeling prescriptive.
Would you tell us a bit about your lifestyle and culture?
I'm based in Boston, which genuinely feeds my creativity. The city layers old and new architecture in a way that's constantly visually interesting — Federal-era buildings next to brutalist concrete next to contemporary glass. Half my camera roll at any given moment is just Boston streets. There's also a density of universities, ideas, and curious people in this city that I find energizing.
Music is part of my process — different phases of design have different soundtracks. Early ideation tends toward something more ambient; the focused modeling phase gets something with more rhythm.
Growing up between India and the US has given me a broader frame of reference for what good design means across contexts. Design isn't culturally neutral. That awareness shapes how I think about users, context, and the assumptions I try not to make.
Would you tell us more about your work culture and business philosophy?
I believe the best design happens when designers are trusted with the real problem — not just the brief as it's already been framed. The most valuable thing I can do in any project is ask whether we're solving the right thing before we commit to solving it well.
I work well in collaborative, interdisciplinary environments. At MilliporeSigma I've worked alongside engineers, PMs, software developers, packaging teams, and scientists — and I genuinely enjoy that range. Moving between disciplines keeps the thinking fresh and forces you to communicate design decisions in terms that different people can engage with.
What I look for in collaborators — and what I try to bring myself — is intellectual honesty: the willingness to say "this isn't working" before it's too late to change course. That applies to me as much as anyone.
What are your philanthropic contributions to society as a designer, artist and architect?
I strongly believe in giving back to the community that helped shape me. When I was starting out, I leaned heavily on designers who were willing to share their time, guidance, and honest feedback — and that generosity had a real impact on where I am today. My way of paying that forward is simply being available.
I'm an active member of Young Designers India, an open design community where I've positioned myself as a resource for students and junior industrial designers navigating the early stages of their careers. Being relatively young myself has helped me connect with them in a genuine way — I remember what those questions feel like, and I try to answer them honestly rather than with the polished version of the story.
More recently, I've been invited to judge and provide feedback to students at MassArt and MIT's College of Design, which has been a deeply rewarding experience. There's something clarifying about articulating why a design works or doesn't to someone who's still developing their instincts — it sharpens your own thinking as much as it helps theirs.
I've also participated in brainstorming sessions where a small group of designers sat with early-stage startup founders to explore how design thinking could improve their products and solve real, everyday problems. That kind of work — where design meets entrepreneurship at the earliest, most uncertain stage — is something I find genuinely exciting and want to do more of.
What positive experiences you had when you attend the A' Design Award?
Entering MokaMax into the A' Design Award was a direct result of the confidence I gained seeing it picked up organically by design publications and social media accounts. The award has been a genuine accelerator — not just for the recognition, but for what it's made possible. It's strengthened the case for developing MokaMax into a real product, given the concept credibility with a broader audience, and pushed me to think more seriously about the transition from designer to creator.
Being evaluated by a jury of 312 international design professionals — academics, journalists, practitioners — and coming out the other side recognized is a validation that's genuinely hard to replicate elsewhere. Design awards at their best do what this one did for me: they take a concept seriously, introduce it to a wider world, and give the designer the confidence to take the next step.