One More Time Анимаци Богино Кино by Khoo Siew May and Jay Septimo

One More Time Анимаци Богино Кино by Khoo Siew May and Jay Septimo is a highly esteemed winner of the very prestigious 2021 A' Design Award Хүрэл шагнал in Кино, видео ба анимацийн дизайн Competition Category.

ХүрэлКино· 2021

One More Time Анимаци Богино Кино

by Khoo Siew May and Jay Septimo

Client: Superhero Me

A' Design Award Хүрэл шагнал Winner in Кино Category

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The Design

About One More Time Анимаци Богино Кино

"One More Time" бол 2020 оны Сингапур дахь хорио цээрийн үед Superhero Me олон нийтэд зориулан урам зоригийн захидал болгон бүтээсэн анимаци богино кино юм. Дуу хоолойн тайлбарыг олон нийтийн гишүүд өөрсдийн гэрээсээ бичиж, тусгаарлагдсан амьдралын туршлага болон тэсвэр тэвчээрийн талаарх нийтлэг үзэл бодлоо хуваалцсан байна. Кинонд гар зурсан дүрслэлийн хэв маягийг сонгож, түүнд хувийн шинж чанар, дулаан уур амьсгал өгсөн. Найдвар итгэлийн мэдрэмжийг илэрхийлэхийн тулд цайвар өнгүүдийг ашигласан. Уламжлалт харагдах байдлыг хадгалахын зэрэгцээ үр ашигтай ажиллах зорилгоор дижитал анимацийн хэрэгслүүдийг гар зурсан кадруудтай хослуулан ашигласан.

The Recognition

About the A' Design Award Хүрэл шагнал

One More Time Анимаци Богино Кино нь A' Design Award Хүрэл шагналын ялагч бөгөөд бүтээлч чанар, овсгоо, цэцэн ухаанаараа ялгарсан шилдэг загварт олгодог маш нэр хүндтэй хүлээн зөвшөөрөлт юм. Хүрэл ялагчид бол хангалттай ур чадвартай, гайхалтай бүтээлч ажил бөгөөд зохион бүтээгчдийн өргөн туршлага, төсөөлөл, самбаатай байдлыг баталдаг. One More Time Анимаци Богино Кино нь өндөр үнэлэгдсэн, биширсэн, хайрласан зүйл, мэдэгдэхүйц мэргэжлийн, шинэлэг байх болно гэж хүлээгддэг. Хүрэл шагнал хүртсэн энэ загвар нь урлаг, шинжлэх ухаан, загвар, технологийн шилдэг туршлагыг шингээж, нарийн ширийнд анхаарал хандуулснаараа тод юм. One More Time Анимаци Богино Кино хэрэгцээг гайхалтай хангаж, хүслийг хөндөж, сэтгэл хөдлөлийг байлдан дагуулж, сониуч занг татдаг.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The brief was to create a letter of encouragement to our friends with special needs during the Singapore lockdown from April to June 2020. It involved narration by the Superhero Me community. From their homes, they voiced struggles with isolation united by a shared perspective of resilience to encourage everyone else facing this global challenge.
Dimensions & Packaging: Full HD 1920 x 1080. 24 frames per second.
Tags: special needs, covid 19, pandemic, quarantine film, animation, frame by frame
Production Technology: We started the project by first translating the script into a storyboard. Hand drawn look was decided for the visual next. Light colors were used to create a hopeful feeling.

Procreate was used for rough animation. Adobe animate was used to create refined animation. We then render it out and import it into photoshop to draw over with natural media looking brushes. We used After Effects for some of the 3D looking parts of the animation, animation that is not as fluid, and to do compositing.
Design Challenge: The challenge was finding a hopeful message, which is the core message of the film, to spread when the news of Covid 19 pandemic just hit the world. It was especially hard when doom and gloom were everywhere.
Research: Type of Research.
Combine hand made animation with digital animation.
Leveraging on digital and traditional techniques, to create a film that looks personal and warm, yet completed in a faster manner.

Research objectives. To create traditional looking animation using digital software to work efficiently and communicate the message of the film effectively.

Methodology. Digital software such as After Effects reduces the laborious part of traditional animation technique.
Inspiration: COVID 19 has wreaked havoc on the world with no end in sight. As Superhero Me's mission of fostering a more inclusive Singapore is dependent on bringing together children with and without special needs, this pandemic, and its accompanying isolation has brought significant struggle to its community and efforts.
The inspiration to create this film was to spark positivity and find ways to reduce the feeling of isolation, not just for the community but for the rest of the world.
Project Duration: The film was made all on remote with creatives from Singapore, The Philippines and the US. Voices and script were provided locally in Singapore. The project began in May 2020 and was completed in August 2020.
Operation Flow: The film is made to play on social media platforms such as Vimeo and Facebook. 24 frames per second.
Team Members: Directors: Khoo Siew May
Jay Septimo
Script Writer: Jean Qingwen Loo
Assistant Animator: Helgil Siega

Sound Design And Music Composing: Sono Sanctus
Voices From Superhero Me:
Javier Yeo
Rinn Chan
Sun Meilan
Koh Jia Jin
Joyce Teo
Image Credits: Image #1: Creator Khoo Siew May & Jay Septimo, One More Time, 2020
Image #2: Creator Khoo Siew May & Jay Septimo, One More Time, 2020
Image #3: Creator Khoo Siew May & Jay Septimo, One More Time, 2020
Image #4: Creator Superhero Me, Superhero Me Logo, 2017
Image #5: Creator Khoo Siew May, Seeyoumay & Jay Septimo Logo, 2021