Espresso Ceremony Кофены иж бүрдэл by Lea Shanati

Espresso Ceremony Кофены иж бүрдэл by Lea Shanati is a highly esteemed winner of the very prestigious 2024 A' Design Award Төмөр шагнал in Жигнэмэг, ширээний аяга таваг, ундааны сав ба хоолны савны дизайн Competition Category.

ТөмөрГал тогооны хэрэгсэл· 2024

Espresso Ceremony Кофены иж бүрдэл

by Lea Shanati

Client: Lea Shanati

A' Design Award Төмөр шагнал Winner in Гал тогооны хэрэгсэл Category

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Colors

The Design

About Espresso Ceremony Кофены иж бүрдэл

Espresso Ceremony нь орон гэр болон кофе шопуудад зориулсан кофены үйлчилгээний иж бүрдэл юм. Уг иж бүрдэлд эспрессогийн аяга, сүүний сав, усны стакан, элсэн чихрийн сав, халбага тус бүрд зориулсан тусгай гүдгэрүүдтэй тавиур багтдаг. Тавиур нь плексиглазаар, аяга, сав, элсэн чихрийн сав нь фарфораар, усны стакан нь хрустальгаар хийгдсэн байна. Дэлбээлж буй сарнайгаас санаа авсан давхарласан өнгө аясууд тавиур болон фарфор дээгүүр урсаж, өнгө, хээ нь нэгдмэл байдлаар илэрхийлэгдсэн. Тавиурын өндөр нь 25 миллиметр бөгөөд гүдгэр ирмэг нь хуруугаа доогуур нь хийж, найдвартай барихад тусална.

The Recognition

About the A' Design Award Төмөр шагнал

Espresso Ceremony Кофены иж бүрдэл нь A' Design Award Төмөр шагналын ялагч бөгөөд сайн зохиогдсон бүтээлээс хүлээгддэг мэргэжлийн болон үйлдвэрлэлийн шаардлагыг хангасан сайн загварт олгодог нэр хүндтэй хүлээн зөвшөөрөлт юм. Төмөр ялагчид бүтээгчдийнхээ агуу ур чадвар, өндөр мэргэшил, мэргэжилтний ойлголт, бүтээлч чадавхийг харуулдаг. Espresso Ceremony Кофены иж бүрдэл нь өндөр үнэлэгдсэн, биширсэн, хайрласан, практик, шинэлэг бүтээл байх болно гэж хүлээгддэг. Төмөр шагнал хүртсэн энэ загвар нь салбарын шилдэг туршлагыг нэгтгэж, мэдлэг, авьяастай холбогдсон чадварлаг техникийн шинж чанартай. Espresso Ceremony Кофены иж бүрдэл нь нухацтай байдлаараа хүндлэгддэг бөгөөд амьдралын чанарыг сайжруулж, дэлхийг илүү сайхан газар болгоход туслахаар зохиогдсон.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This tray is a modification of a cup saucer. Dedicated recesses cradle a cup, a milk jug, a water glass, a sugar bowl, and a spoon, creating a holistic coffee ritual. Beyond function, it fosters connection. Colour and pattern flow seamlessly, creating a beautiful experience. Inspired by a blooming rose, the layered hues symbolise the unfolding coffee ceremony. The set isn't limited to a single design. This collection extends beyond a singular design, offering various options, as evidenced by the mint green variation presented here.
Dimensions & Packaging: Measurements
Rose tray: L 250 mm; W 200 mm; H 25 mm
Espresso cup: H 60mm; bottom D 30mm, top D 65mm
Milk Jug: H 55mm; bottom D30 mm, top D30 mm
Sugar bowl: H 40mm; bottom D30 mm, top D75 mm
Water glass: H 80mm; bottom D40 mm, top D70 mm
Materials
Tray - plexiglass
Espresso cup, milk jug, sugar bowl - porcelain
Water glass - crystal
Packaging - cardboard box designed accordingly
* Mint tray: L 355 mm; W 120 mm; H 25 mm
Tags: espresso, coffee, ceremony, tray, set, crystal, porcelain, plexiglass
Production Technology: The project aimed to design a cohesive coffee serving system. Initial hand sketches were refined into technical drawings for functionality. A 3D model facilitated the virtual exploration of design and interaction with coffee elements. Material selection was key. Wood (durability) and metal (noise) were explored. Plexiglass offered lightweight functionality and a polished aesthetic. Porcelain and crystal complemented the design for a practical and elegant coffee ceremony.
Design Challenge: Designing a coffee tray felt like a saturated market. The key wasn't reinvention but elevating the familiar. Merging ergonomics with aesthetics, the tray prioritises secure handling while maintaining a sleek, unified design. It's more than a tray; it's a seamless extension of the coffee ritual, fostering a connection between the user and daily practice. This design goes beyond function, aiming to connect you to your coffee experience.
Research: Rising coffee trends expose limitations in essential coffee trays. The study focuses on a user-centered design (n=30: cafe owners, baristas, enthusiasts): material exploration and prototype prioritized functionality, aesthetics, and experience. The final design features a dedicated compartment for espresso cups, milk jugs, water glasses, and sugar, with cohesive color and pattern across the tray and china. Users praised improved stability, visual appeal, and versatility for cafes and homes.
Inspiration: Adoring Europe's cafe culture, this project elevates daily coffee rituals. Inspired by the perfect espresso, it aims to transform a rushed routine into a mindful moment of pure indulgence. Wobbly cups and missing sugar? Not here! This design caters to the global coffee boom, offering elegance and functionality for coffee lovers and cafes alike. Imagine an organised coffee set on a sturdy tray, transforming your coffee break into a beautiful ceremony. Savour every sip, every moment.
Project Duration: The project started in November 2023 and finished in March 2024 in London, UK.
Operation Flow: Imagine an espresso ritual on a personalized canvas tray. Sparkling water preps your palate while gleaming milk & sugar invite customization. It's a handshake with your coffee. The thoughtful design lets you effortlessly lift the tray, bringing the ceremony wherever you find joy. The tray's comfortable 25mm height allows your fingers to slip beneath effortlessly, while the subtle 3mm convex edge and a 20mm line before the recessed area create a secure and natural grip. You can effortlessly lift the tray and bring your coffee ceremony to your desired location, whether it's your favorite chair or a table shared with loved ones. These seemingly minor details come together to ensure a smooth, quiet, and satisfying interaction with your coffee ritual from start to finish.
Team Members: Lea Shanati
Image Credits: Image Credits: Serhii Lozovskiy, 2024