Exhibition Center of Nam Kwong Building Fungsi Utama: Pusat Pameran by Muchuan Xu, Guanbao Ye and Qijun Lu

Exhibition Center of Nam Kwong Building Fungsi Utama: Pusat Pameran by Muchuan Xu, Guanbao Ye and Qijun Lu is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Reka Bentuk Ruang Dalaman dan Pameran Competition Category.

PerakDalaman· 2020

Exhibition Center of Nam Kwong Building Fungsi Utama: Pusat Pameran

by Muchuan Xu, Guanbao Ye and Qijun Lu

Client: Guangzhou Vantree Design Co.,Ltd.

A' Design Award Perak Winner in Dalaman Category

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Verified Award Winner
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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Exhibition Center of Nam Kwong Building Fungsi Utama: Pusat Pameran

Pusat Pameran Bangunan Nam Kwong ialah reka bentuk dalaman untuk sebuah ruang pameran hartanah di Zhuhai. Ruang ini meliputi kira-kira 950 meter persegi dan merangkumi paparan meja pasir, kawasan rundingan dan sambutan VIP. Ton kelabu biru, venir bercorak kayu oak kelabu dan warna logam gangsa digabungkan melalui pelbagai tekstur dan bahan. Tumbuhan hutan diletakkan di antara garisan keluli tahan karat hitam. Reka bentuk ini merujuk kepada idea sebuah hutan menegak. Hasratnya adalah untuk menawarkan sebuah tempat yang tenang dan menghijau di dalam sebuah bandar yang sibuk.

The Recognition

About the A' Design Award Perak

Exhibition Center of Nam Kwong Building Fungsi Utama: Pusat Pameran ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Exhibition Center of Nam Kwong Building Fungsi Utama: Pusat Pameran diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Exhibition Center of Nam Kwong Building Fungsi Utama: Pusat Pameran ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design tries to explore culture and aesthetics through the exhibition center of Hengqin Nam Kwong building in Zhuhai, and pursues the beauty of green aesthetics while pursuing the business experience of modern complex urban. Interior style, based on the experience of culture and memory’s nature atmosphere, connect personality with dynamic decoration and set up interesting space with proactive quality.
Dimensions & Packaging: About 950 square meter.
Tags: Vertical forest, Vitality, Environmentally-friendly
Production Technology: Blue grey, grey oak pattern veneer and bronze metallic color interweave with different textures and materials. A number of forest plants intersperse with black stainless steel lines, and the materials and colors are transitional and connected with each other. Through different textures and colors, the memory is gradually implanted between conflict and softness.
Design Challenge: Through the design of continuous thinking hotel residence and repeated deliberation, it responds to the memory with the color inspiration brought by the nature and the texture brought by the bronze metal, and intersperses it into every detail of the 'cultural memory of vertical forest'. Memory is the continuation of color, the extension of texture and the bond of heart. It is only for the purpose of creating the impressive 'cultural memory of vertical forest'.
Research: Relaxed and comfortable negotiation area is built for business negotiation, and also for the quiet place in the hustle and bustle urban city. Blue grey, grey oak pattern veneer and bronze metallic color interweave with different textures and materials. A number of forest plants intersperse with black stainless steel lines, and the materials and colors are transitional and connected with each other. Through different textures and colors, the memory is gradually implanted between conflict and softness. Metal texture runs through every corner of the space, just like 'forest cultural memory' around.
Inspiration: At the beginning, exhibition center fully considers the cultural and historical precipitation and the memory of the vertical forest, presenting an elegant indifference metropolitan style. The atmosphere is dominated by bronze metallic color and cold tones. The different levels tranquility, which is embellished by art dynamics, to be meticulously designed to implement the overall space with an atmosphere of modern urban and environmentally-friendly aesthetics.
Project Duration: The project started in August 2018 and finished in September 2019 in Zhuhai
Operation Flow: When customers come to the exhibition center, they can follow the sales staff to check the Nam Kwong project in the sand table, or they can enjoy it in the negotiation area or VIP reception.
Patents: Copyrights belong to Vantree Design
Team Members: Muchuan Xu
Guanbao Ye
Qijun Lu
Xiaofeng Li
Weicong Lei
Zebiao Lin
Guanghui Chen
Image Credits: Photographer:Zhouxi Lin