Tang Chao Fungsi Utama: Pembungkusan Teh Perjalanan by Yongjun Chen and Huang Zhang is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Reka Bentuk Pembungkusan Competition Category.
PerakPembungkusan· 2020
Tang Chao Fungsi Utama: Pembungkusan Teh Perjalanan
by Yongjun Chen and Huang Zhang
Client: Shenzhen Tangchao Tea Culture Communication Co., Ltd.
A' Design Award Perak Winner in Pembungkusan Category
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- Verified Award Winner
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The Design
About Tang Chao Fungsi Utama: Pembungkusan Teh Perjalanan
Teks Buku: Tang Chao ialah reka bentuk pembungkusan untuk teh perjalanan. Kotak kecil berbentuk segi empat sama ini memuatkan bata teh dalam bentuk padat yang sesuai untuk perjalanan. Kotak ini dibina dengan struktur tanggam dan lubang tanggam, jadi tiada gam diperlukan. Buluh digunakan untuk kotak, manakala kertas kraf digunakan untuk pembungkusan luar, yang mengekalkan kos rendah dan menyokong hasil yang mesra alam. Gelang cincin dan tali gantung membolehkan kotak ini digantung, dipegang atau dibawa. Sudut bulatnya juga boleh menekan kawasan refleks pada tangan, satu amalan yang berasal daripada perubatan tradisional Cina. Kotak ini boleh digunakan semula.
The Recognition
About the A' Design Award Perak
Tang Chao Fungsi Utama: Pembungkusan Teh Perjalanan ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Tang Chao Fungsi Utama: Pembungkusan Teh Perjalanan diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Tang Chao Fungsi Utama: Pembungkusan Teh Perjalanan ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 1.Small square tea box with large capacity for tea bricks, which meets the miniaturization requirement of travel tea packaging.
2.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
3.The design of ring buckle and lanyard can meet the needs of various travel scenarios such as hanging, grasping, and carrying.
4.The rounded corners of the bamboo box also have the function of stimulating the hand reflection area (Acupoints) in the traditional Chinese medical culture. - Dimensions & Packaging
- tea box: 55*55*55mm
tea bag: 70*70*90mm - Tags
- Travel tea packaging, tenon-and-mortise structure, traditional Chinese medicine acupuncture points, miniaturized design, green design
- Production Technology
- 1.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
2.Traditional Chinese medicine massage of acupuncture points on the hands is good for health and can even treat diseases.
3.The tea box material uses low-cost bamboo, and the outer packaging uses environmentally friendly kraft paper, which implements the environmental protection and green design concept. - Design Challenge
- 1.The tenon-and-mortise structure of the tea box is one of its unique innovations. Such a structure does not require any glue bonding and is very environmentally friendly.
2.This design combines the health of acupuncture points in traditional Chinese medicine. The tea box can be used as a traditional Chinese medicine point massage device, which can stimulate the acupoints in the reflection area of the hand and promote blood circulation. - Research
- Research Type: Product Development and Theoretical Research
Research goal: Create a green packaging for travel tea
Research methods: design creativity, cultural heritage, physical development
Realistic impact: New ideas for packaging design of travel tea, combined with traditional Chinese medicine acupoint research, added health functions to packaging design and inherited traditional culture. - Inspiration
- 1. People's need for tea boxes during travel
2. Inspired by the traditional Chinese medical culture, stimulating the hand reflection area (acupoints) is beneficial to physical and mental health.
3. The packaging structure innovation brought by the traditional tenon-and-mortise structure of China
4. Environmental protection, health and green life concept - Project Duration
- The project finished in November 2019 in Shenzhen, China
- Operation Flow
- Combined with the design of ring buckle and lanyard, it can meet the needs of various travel scenarios such as hanging, grasping, and carrying. The design is reusable, convenient for living, and environmentally friendly.
- Team Members
- Yongjun Chen
Huang Zhang
Lei Xu
Peixiang Gao
Quantao Su
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