Paranormal Pembungkusan Wain by Estudio Maba is a highly esteemed winner of the very prestigious 2020 A' Design Award Emas in Reka Bentuk Pembungkusan Competition Category.
EmasPembungkusan· 2020
Paranormal Pembungkusan Wain
by Estudio Maba
Client: Bodegas Baron
A' Design Award Emas Winner in Pembungkusan Category
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- Verified Award Winner
- Verify Award Status for #102634
The Design
About Paranormal Pembungkusan Wain
Paranormal ialah reka bentuk pembungkusan untuk sekeluarga wain yang dipersembahkan dalam botol Bordeaux dan Burgundy. Tema grafiknya berdasarkan fenomena aneh dan tidak dapat dijelaskan, yang diolah dengan unsur misteri dan ironi. Ukiran digital yang terperinci mengingatkan kepada buku-buku alkimia lama dan kodeks purba. Muka taip dilukis dengan rupa yang usang dan tidak tepat, menyerupai cetakan manual. Setiap label diperbuat daripada kertas kapas dengan relief tinggi, penerapan cap dan sapuan varnis. Reka bentuk ini bertujuan untuk kekal lama dan membolehkan kisah-kisah baharu bagi setiap vintaj atau varieti anggur.
The Recognition
About the A' Design Award Emas
Paranormal Pembungkusan Wain ialah pemenang A' Design Award Emas, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk kelas pertama, menakjubkan dan cemerlang. Pemenang Emas ialah ciptaan yang sangat inovatif, berwawasan dan berkilau memukau yang mencerminkan kegeniusan, kebijaksanaan dan kepakaran pereka bentuknya. Paranormal Pembungkusan Wain diharapkan menjadi ciptaan yang sangat dipuji, perintis aliran dan monumental yang memberikan nilai tanpa tandingan. Reka bentuk pemenang A' Design Award Emas ini ialah projek yang menakjubkan dan disegani yang memberi manfaat besar kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Paranormal Pembungkusan Wain mencetuskan perasaan keinginan yang kuat, membangkitkan semangat, menggalakkan kreativiti dan memukau kita.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This unique collection of wine bottles represents a magical vision of the phenomena that surround it. Paranormal is a name full of personality, which leads to a unique ideology of strange and amazing phenomena. The graphic based on an ancient graphic universe, in which culture was filled with myths and was collected in mystical books, in delicious visual narratives.
- Dimensions & Packaging
- Bordeaux and Burgundy Bottles
- Tags
- wine, bottle, design,
- Production Technology
- Cotton paper label with high relief, stamping and varnish strokes.
- Design Challenge
- The selection of the different phenomena, with an ironic touch to get the mystery a sufficient level but at the same time attractive has been one of the great challenges of work. The illustrations in digital engraving, for an appropriate reduction and perfect fit of the shadows has been another difficulty to overcome in the final project.
- Research
- From the beginning I wanted to build a timeless brand The name already gave enough personality to the project, with a powerful and disturbing theme. A lasting design has been the result, to also allow the expansion of the stories told see each vintage or new wine varietal.
- Inspiration
- From the books of alchemy to old codices, the style of the most precious engravings has been the inspiration for this design, in which even the typefaces are worked with an aged and imprecise aspect, of manual printing.
- Project Duration
- Murcia, Spain, January to September 2019
- Operation Flow
- The search for surprise and timeless elegance were the objective of the project, full of anecdotes and phenomena that made it more special and interesting. A classic but renewed wine, for a sophisticated interaction and full of irony at the same time.
- Patents
- Bodegas Baron
- Team Members
- Creative Direction: Miguel angel del Baño and Beatriz Suarez
Design: Miguel angel del Baño
Illustrator: Miguel Angel González and Borja Torres - Image Credits
- Estudio Maba
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