Besi Produk Kosmetik · 2020
Alpha Series Pencukur
- A' Design Award Besi 2020 in Produk Kosmetik
- CLIENT: Arçelik A.Ş
- Estimated Number of Design Views: 48,482
- Verification code C2123457AA · Verify this award
Colors
About Alpha Series Pencukur
Siri Alpha adalah alat pencukur separa profesional yang boleh menangani tugas asas untuk penjagaan wajah. Juga produk yang menawarkan penyelesaian kebersihan dengan pendekatan inovatif yang digabungkan dengan estetika yang indah. Kesederhanaan, minimalisme dan fungsi yang digabungkan dengan interaksi pengguna yang mudah membina asas projek. Pengalaman pengguna yang menggembirakan adalah kunci. Petua boleh dicabut dengan mudah dari alat pencukur dan dimasukkan ke bahagian simpanan. Dermaga ini dirancang untuk mengisi pencukur dan membersihkan hujung yang disokong dengan bahagian UV Light di bahagian penyimpanan.
About the A' Design Award Besi
Alpha Series Pencukur ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. Alpha Series Pencukur diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. Alpha Series Pencukur dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.
Press Kit
- Unique Properties
- The main aim was to design a compact, semi-proffesional shaver that can handle the basic tasks for facial care. Also a product that offers hygienic solutions with innovative approach combined with beautiful aesthetics. Joyful user experience was the key.
- Dimensions & Packaging
- Shaver:
55mm (max) x 30mm (max) x 150mm (max)
Case:
65mm (max) x 50mm (max) x 135mm (max) - Tags
- Alpha Series, Shaver, Men Grooming, Personal Care, UV Light
- Production Technology
- • Shaver Body: Xenoy (PBT+PC) / Injection Moulding • Shaver Rubber: Santoprene / Double Injection • Case: Xenoy / Injection Moulding • Case Lid: PP / Injection Moulding • Tools: stainless steel + glass reinforced (30%) PBT / Injection Moulding
- Design Challenge
- The sketch ideation was the most challenging part of this project. I had to put too much effort for sketching process to be able to refine the design and come up with the most unique, minimal and simple form solutions.
- Research
- The brief was very broad at the start. It was to design a unique personal care product for the brand Grundig. I started research process with trend analysis and market opportunities. The process also supported with focus groups with man aged between 18-50 to be able to define the existing problems with the shavers and consumer demands.
- Inspiration
- Providing hygienic and joyful user experience was the inspiration for the idea behind the project. Design language is completely inspired from Scandinavian design characteristics. Simplicity, minimalism and functionality combined with easy user interaction built the fundamentals of the product.
- Project Duration
- The project started in May 2019 in Istanbul/Turkey and lasted until the end of June 2019.
- Operation Flow
- The only button on the body of the shaver covered by led light is the interaction point of the product. It simply turns on/off the device but the led gives feedback about battery. When its charged and ready to use it lights white, when the charge is critical the led turns in to red, and also it blinks in red when its off charge. The dock is designed to charging the shaver and cleaning the tips supported with UV Light inside. Tips can be easily taken off the shaver and placed in to the storage section. The storage allows the product to be completely clean and tidy.
- Patents
- Copyrights belong to Arcelik Group, 2019
