Pure Pembungkusan Jus by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Reka Bentuk Pembungkusan Competition Category.
PerakPembungkusan· 2020
Pure Pembungkusan Jus
Client: Azadeh Gholizadeh
A' Design Award Perak Winner in Pembungkusan Category
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- Verified Award Winner
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The Design
About Pure Pembungkusan Jus
Asas untuk konsep Jus Murni adalah elemen emosi. Konsep penamaan dan reka bentuk yang dibangunkan ditujukan untuk perasaan dan emosi pelanggan, mereka melayani tujuan menghentikan orang itu tepat di sebelah rak yang diperlukan dan membuatnya memilih dari banyak jenama lain. Pakej ini menyatakan kesan ekstrak buah, corak berwarna-warni yang dicetak secara langsung pada botol kaca yang menyerupai bentuk buah-buahan. Secara visual menekankan imej produk semula jadi.
The Recognition
About the A' Design Award Perak
Pure Pembungkusan Jus ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Pure Pembungkusan Jus diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Pure Pembungkusan Jus ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Our package expresses the effects of fruit extracts, the colorful patterns directly printed on a glass bottle that resembles in the shape of fruits. It visually emphasizes the image of natural products.
- Dimensions & Packaging
- 55 mm x 55mm x 200 mm
- Tags
- Bottle, Package, Fruits, Drink, Natural, Unique, Elegant, Iran
- Production Technology
- Glass
- Design Challenge
- Printing something on the curved bottle requires quite a high technique and was a challenge.
- Research
- Research objectives were to investigate similar products and try to achieve distinction from the competition, yet to stay in line within these segments of products. I made product mock-ups and tested its look against cafe bar, and lounge bar environments as well as its appearance in bar refrigerators and coolers with windows to get the best possible connection with the consumers.
- Inspiration
- This is a limited edition of fruity drink design which inspired by fruit shape. Moreover, I tried to use pure colors with minimal design. The fundamental reason that I used these items is that our customers wanted a unique design to show their product features clearly like being natural, clean and healthy, to name a few.
- Project Duration
- The project started in June 2018 in Iran and finished in August 2018 in Iran.
- Operation Flow
- This design will not only stand out in the store, but it also can be an art piece to decorate your room after you consume it. Additionally, it is directly printed on the bottle, it stays even having washed so you can reuse the bottle remaining the beautiful design.
- Team Members
- azadeh gholizadeh
- Image Credits
- Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018
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