Reka bentuk Ecological Journey Kotak Hadiah oleh Pufine Advertising Ltd. Co. ialah pemenang yang sangat dihormati bagi 2021 A' Design Award Perak yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Pembungkusan.
PerakPembungkusan· 2021
Ecological Journey Kotak Hadiah
oleh Pufine Advertising Ltd. Co.
Klien: Wuhan Little Bee Food Co., Ltd.
Pemenang A' Design Award Perak dalam Kategori Pembungkusan
Pemenang Anugerah Yang Disahkan
Sahkan Status Anugerah untuk #111804Reka Bentuk
Mengenai Ecological Journey Kotak Hadiah
Perjalanan Ekologi ialah kotak hadiah untuk madu dan teh yang dihasilkan secara tempatan. Reka bentuknya memaparkan pemandangan semula jadi yang dilukis dengan berus kayu kasar, termasuk haiwan tempatan dan tempat menarik. Setiap sisi kotak membawa satu gambar yang lengkap, jadi kotak boleh dilihat secara berasingan atau digabungkan menjadi imej yang lebih besar. Penutupnya diperbuat daripada kertas rumput dan kayu dengan tekstur yang sedikit kasar, badannya diperbuat daripada kertas permaidani berwarna keemasan, dan kotak diikat dengan tali kertas. Sekeping kad turut disertakan, dengan gambar di bahagian hadapan dan skrin garisan di belakang untuk lukisan bebas.
Pengiktirafan
Mengenai A' Design Award Perak
Ecological Journey Kotak Hadiah ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Ecological Journey Kotak Hadiah diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Ecological Journey Kotak Hadiah ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.
Di Sebalik Reka Bentuk
Kit Akhbar
Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.
- Ciri-Ciri Unik
- This is a collection of locally produced honey and tea. 1. Integrated local treasured animals and scenic spots, painted three series of natural ecological scenes with rough wooden brushes to improve product quality and on-site experience. 2. Each side of packaging is a complete picture, which can be combined independently or mutually to increase the visual experience and sales combination. 3. Fixed with twine in combination to reflect product features and reduce packaging cost.
- Dimensi & Pembungkusan
- Length:240mm, width:80mm, height:140mm
- Tag
- Gift box, package, honey, flower, tea, nature, Shennongjia, animal, culture
- Teknologi Pengeluaran
- The upper and lower covers of the packaging materials are made of ringed grass and wood paper with a slightly rough texture, the box body is made of golden carpet paper, and the lacing is made of paper cord, which is consistent with the natural, plain and environmental characteristics of the original ecological products.
- Cabaran Reka Bentuk
- 1. Creatively, according to the characteristics of products, local nature, culture and product characteristics should be fully explored. 2. Combined with the sales environment, studied the display and display of products and the visual changes of different serialized combinations. 3. Considering the packaging cost in terms of packaging structure, add a booth in the box to reduce the loss of mailing and carrying.
- Penyelidikan
- The package is sold in local tourist stores and distributed as a local signature product. Therefore, in terms of design, 1. Consider how to combine local natural resources and use expressive methods and materials to reflect product characteristics. 2. Study display effects and combination changes in display and sales process to improve sales. Study the interaction and communication with consumers combined with the theme of nature conservation.
- Inspirasi
- Shennongjia is a world famous natural ecological reserve. Rare plants and endangered animals under state first class protection thrive here. They are the guardians of this place. Good ecological environment has created the local tourism industry and featured products. The creation is inspired by nature. It is hoped that people will pay more attention to nature and agricultural products protection when they travel and buy products. Everyone is the "patron saint" of the natural home.
- Tempoh Projek
- The project began in September 2019 and will be completed in December 2019
- Aliran Operasi
- 1. The design of the product combines the local nature, culture and tourist attractions, as well as the characteristics and themes of the product itself, to enhance the consumer experience.
2. Visual changes brought by different images and packaging combinations can promote sales interaction.
3. The product is attached with a card, the front side can be used as a decorative painting display, the back side is a line screen, you can doodle at will, increase the experience of participation. - Ahli Pasukan
- Designer: xiang shasha;
Creative Director: Zhang Yanhui;
illustration: Tong Meng
Customer Service Director: Zhou Xiaoli
Ditaja
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